FloSports is looking for a Brand Manager to lead our corporate brand marketing efforts and support each of the brands across our network of sports verticals. FloSports streams thousands of live sporting events worldwide, reaching millions of fans. You will be responsible for cultivating our brand to support high-level company goals.
RESPONSIBILITIES
- Serve as the company’s lead copywriter, providing messaging for automated email campaigns, website graphics and ads, press releases, and other marketing programs
- Build messaging that supports the company’s mission and adds clarity to our brand among key audiences and stakeholders
- Ensure brand consistency across all customer touchpoints
- Oversee all FloSports corporate social media accounts
- Act as company evangelist/ambassador, representing company at live events and conferences to promote our business and educate people on our brand and product
- Work closely with our Director of Events to offer marketing support for FloSports’ owned-and-operated events
- Manage inventory and budget for all of FloSports’ brand collateral
- Work with video content team and branded entertainment department on key brand initiatives
- Scope out sweepstakes, giveaways and other promotions, and track and report on the results
- Collaborate with product team on NPS survey and responses
- Assist with third-party content partnerships
KNOWLEDGE, SKILLS & ABILITIES
- Impeccable writing skills with knowledge of A.P. style. Writing, editing and proofing comes easy to you, and grammatical errors drive you crazy
- Extreme attention to detail and proven ability to multitask
- Keen understanding of media landscape
- Background in creating editorial and branded content for a media company or online publisher
- Willingness to travel
- Ability to transition easily between the creative and analytical sides of marketing, with experience producing excellent work under tight deadlines
- Excellent planning/organization skills; Proven ability to collaborate
- You thrive on developing new ideas and solutions, and you’re excited to roll up your sleeves and execute on them
- Bachelor’s degree required
ABOUT FLOSPORTS
FloSports, a global leader in live digital sports and original coverage, partners with event rights holders and governing bodies to unlock a world of sports coverage that true fans have been waiting for. Through live streaming of premier events, original video programming, and weekly studio shows, FloSports is growing the sports, the athletes and the fans. Current verticals under the FloSports header are Wrestling, Grappling, MMA, Elite Fitness, Boxing, Softball, Tennis, Pro Wrestling, Gymnastics, Marching, Basketball, Volleyball, eSports, Rodeo, Climbing, Swimming, Cheerleading, and Track.