Product Marketing Manager
NSS Labs, Inc. is the global leader in operationalizing cybersecurity. Through continuous security validation and global threat discovery and automation, NSS Labs empowers enterprises to reduce the operational burden of cybersecurity and address crucial gaps in their cybersecurity efforts. Informed by our experience and a strong foundation of security product validation, NSS Labs offers CAWS, a cyber threat protection platform that provides businesses with visibility into the cyber kill chain and automated insights into active threats. With global visibility into active threats and vulnerabilities, CAWS delivers a unique cyber risk rating that makes cybersecurity measurable and helps enterprises focus their resources in the areas that make the most difference. Combined, this information enables businesses to continuously monitor and respond to threats, strengthen their cybersecurity posture, and have confidence that they are appropriately securing the enterprise. CISOs, security operations teams, threat researchers, and information security professionals from many of the world's largest and most demanding enterprises rely on trusted insights from NSS Labs. For more information, visit www.nsslabs.com.
NSS Labs is seeking a Product Marketing Manager. Product Marketing drives the overall success of a product. Paramount to driving success is a deep understanding of the market, market needs, and the buyer. The Product Marketing Manager will be responsible for taking our products to market, defining the value prop, positioning and creating many of the assets we will use to communicate with the market. PMM will play a key role in running product launches, enabling sales, supporting demand generation and driving adoption and usage within our customer base.
Key Responsibilities:
- Define the buyer personas and create the value proposition and messages that answer the questions Why our product? Why now?
- Map the buyer's journey and create the required assets
- Develop and deliver presentations to customers and prospects
- Responsible for product launches and brining each release to market and driving adoption
- Excellent writer with ability to develop whitepapers and content pieces from concept to completion
- Engage with our customers and prospects directly to better understand their needs and wants
- Create case studies and customer success stories
- Assists product management in the development of the strategy for pricing and prioritizing product features
- Works closely with Demand Gen on campaigns and other activities
- Arm sales with the tools and training required to be successful
- Serve as an evangelist for the product via thought leadership blogging, social media, and speaking
Required Skills and Experiences:
- Prior experience in Product Marketing and other marketing roles
- Experience in the cyber-security industry and the ability to learn and understanding more technical aspects about company products and services portfolio
- Solid written and verbal communication skills and able to create assets and deliver live presentations
- Ability to work in a high-energy cross-functional environment; a true team player with the highest level of integrity.
- Working knowledge of marketing productivity tools.
- You’re driven: No one needs to push you to excel; it’s just who you are.
- Eager to learn, adapt and perfect your work; you seek out help and put it to use.
- Strong leadership skills and the ability to grow in role and take on new responsibilities
- 6+ years of relevant industry experience.
At NSS Labs, we hire innovative and talented individuals with a passion for leading-edge technology. We have a culture of innovation, where quality, originality, and “thinking outside the box” are encouraged. Our leadership fosters professional growth and support, all within a fast-paced environment.
Located in Austin, Texas, NSS Labs offers its team members competitive compensation, medical and dental, and 401(k) benefits. If you feel you have the passion, dedication, and expertise that match our unique company, apply to join our team! Please send our resume to [email protected].
Third party resumes are not currently being accepted. NSSLabs, Inc. will not pay a fee for unsolicited resumes.