The product marketing manager works in partnership with Product Management, Marketing and Sales. On any given day, you’ll shift between conducting market research, developing product go-to-market strategy, formulating processes, building product messaging and creative sales assets, leading internal communication and measuring product marketing success.

To succeed, you must have very strong written communication and presentation skills, keen attention to detail, a passion for quality, coupled with experienced business acumen and cross-functional leadership skills. The ideal candidate also has industry knowledge and expertise in web software applications and hosting technology, or the technical-minded chops to get there very quickly.

• Product Positioning: Develop product & service positioning that differentiates WP Engine in the market.
• Product Evangelism: Evangelize WP Engine at events, media and analyst briefings, and with customers.
• Product Marketing Launch Management: Quarterback the strategy and execution of product marketing launches, working with internal partners (designers, copywriters, lead gen team, web team, etc) to ensure flawless launch execution.
• Sales Enablement: Communicate the value proposition of WP Engine products to sales and develop tools to support the sales process (product messaging, discussion guides, presentations, customer-facing one-pagers, etc.) You will be an expert in buyers, how they buy and their buying criteria and communicate this to sales.
• Product demonstrations: Work with Product Management and Sales Engineering to script, deliver and train the field on how to give value-based product demonstrations
• Marketing Enablement: Collaborate with Demand Gen teams to support the development of campaigns that increase pipeline for new customer acquisition and retain existing customers. Collaborate with Brand Communications team to support creation of relevant press releases, white papers, etc.

• Strong business and marketing acumen, with 7-10 years professional experience in related marketing or sales engineering roles IaaS, PaaS or SaaS companies.
• At least 2-3 years of product marketing management experience, preferably with background and expertise in business/consumer technology-driven brands, web/software applications and hosting technology.
  PPT prowess to build customer-facing product marketing materials, product-oriented sales enablement tools, and product-content to support marketing campaigns.
• Solid understanding of the information needs along the buyer’s journey, and insight into the most effective written and visual communications for product evangelization are imperative
• Demonstrated success developing and executing technology product launch campaigns
• Strong ability to translate and effectively communicate highly technical subjects into customer-relevant benefits. Strong writing skills for technology product content a must.
• Extremely organized with excellent project management, time management, decision-making and problem solving skills.
• Ability to work in a fast-paced, collaborative and growth-oriented business environment.
• An attitude of servant leadership where success is measured by your impact on others.
• Refined training, presentation and executive communication skills Bachelor’s degree in Marketing, Business, English, Communications or related field required. MBA a plus, but not required.

• Compensation (We offer market competitive salaries)
• Stock Options (Every employee is an owner in the company)
• Health Benefits (100% Paid Employee Medical, Dental, and Vision)
• 401(k) (Make the most of retirement)
• Life and Disability Insurance (100% Paid Life, STD, LTD and AD&D)
• Generous Vacation Time (Who doesn’t like time off)
• Transportation (Downtown parking or commuter reimbursement)
• Lunch (Provided Monday – Thursday)
• Gym membership discount

Check us out on social #wpeculture