Lead Content Producer, Varsity TV and FloCheer

| Austin
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FloSports has led the way in establishing a world-class digital streaming experience for millions of fans, families and athletes of over 25 different underserved sports. Imagine creating a digital platform that unites the casual fan with the most dedicated spectator, both experiencing thrilling live events from around the world with interactive features, real time analytics, powerful broadcast technology and more. Combine that with our unique original sports content ranging from breaking news and expert commentary to feature films, documentaries and multi-episodic series. That’s what FloSports is all about. We have successfully revolutionized the global sports media industry- the result of creating a diverse team of technologists and die-hard wrestlers, creators and devoted cheerleading experts, designers and hockey enthusiasts, communicators and motorsport fanatics, producers and casual sports fans… united by a shared passion to delight the underrepresented communities we serve. We are creating a home for underserved sports and we’re looking for people like you to help us!

THE ROLE:

FloSports is looking to hire a Lead Content Producer for Varsity TV and FloCheer. The Lead Content Producer is the mastermind behind the development of Varsity TV and FloCheer’s content strategy and its implementation. The role requires a strong cheerleading background and an understanding of the nuances of the sport and its community. 

The ideal candidate lives and breathes cheerleading and dance, knows the Varsity brand inside and out, has professional content creation experience and is able to bring their innovative and impactful story ideas to life through written and video content.

They know the style of content the community will love and can execute consistently. The ability to effectively plan, multitask, hit deadlines, and engage our audience with engaging content is required.

If you’ve made a name for yourself or a brand by creating cheerleading content that resonates with fans on social media or other platforms, this is the next big step in your career—our team of videographers, producers, editors, and media professionals will help bring your ideas to life in the studio and the field. 

We want candidates who not only know what cheer fans want, but have a vision for how content can help make the sport bigger and better. 

RESPONSIBILITIES:

  • Develop a cohesive content strategy that leverages articles and videos published on our web and app platforms that engages fans, markets live events, tells compelling stories, and enhances our brand.
  • Turn your unique ideas into original content by tapping into internal resources, including a team of professional video shooters and editors, and external resources, such as a contract labor budget that will allow you to assemble and manage a team of all-star freelancers.
  • You will work with your team in content creation meetings, brainstorming to come up with content strategies that will grow and engage the community and constantly improve by eliciting and listening to feedback from your audience.
  • Cover live events and travel to gather in-person content with top personalities in the sport—facilitate interviews, capture behind-the-scenes moments, and gather footage to tell stories.
  • Host entertaining, informational video segments that may include remote and in-person interviews, shows and vlogs.
  • You'll make sure the content you create is in line with our unique voice and brand guidelines.
  • Develop and pitch video and written content ideas, including documentary films.
  • Use a proprietary digital content management system to publish and feature relevant, timely, compelling content.

REQUIRED KNOWLEDGE, SKILLS & ABILITIES:

  • Expert knowledge in cheer/dance
  • Bachelor’s degree from a four-year college
  • Strong connections with key figures (athletes, coaches, etc.) within the community
  • Excellent organizational skills
  • Self-motivated and adaptable to change
  • Experience with brainstorming and executing a variety of video content concepts

DESIRED:

  • Familiarity with HTML, photo editing tools (e.g. Photoshop, Pixelmator) and MS Office
  • Experience in working with content management systems (CMS)
  • Mastery of AP Style
  • Knowledge of video editing tools (Final Cut, Premier, Avid)

ABOUT VARSITY

Varsity Spirit is the worldwide leader in cheerleading and dance team apparel, educational camps and competitions, and has been the driving force behind cheerleading’s dynamic transformation into the high-energy, athletic global phenomenon it is today. While Varsity Spirit’s heritage is rich and its traditions renowned, it continues to be the innovative global leader in growing cheerleading’s influence and profile. The organization’s commitment to the health and well-being of the young people who participate is embedded in its high quality educational curriculum and its leadership in promoting safety standards.

OUR COMMITMENT TO DIVERSITY:

At FloSports, we are bonded by our passion for sports and our purpose to unite communities around experiences that finally give underserved sports the love they deserve. We recognize the need to build a company that seeks out, embraces, and celebrates our individual differences, ideas, and talent. FloSports is committed to the pursuit of a fair, equal and inclusive workplace where everyone is given the opportunity to grow to their fullest potential. As such, we are intentional in our hiring practices in an effort to overcome systemic biases we may be blind to. FloSports has adopted the “blind recruiting” process, which aims to open our opportunities up to more candidates, help us be more objective in how we review applicants and mitigate bias in our decision making processes.

OUR BENEFITS:

  • Recognized two years in a row as a Top Workplace by the Austin-American Statesman
  • Flexibility at work - you can take control of your profession and personal schedule
  • Strong remote work culture 
  • All-hands events hosted twice a year in beautiful Austin, Texas 
  • Annual equity awards for all top performers
  • Competitive and comprehensive medical, dental and vision plans
  • Peace of mind through company-paid short-term disability, long-term disability and life insurance
  • Generous 401(K) company match 
  • Progressive parental leave policies
  • Unlimited paid time off
  • Hack-a-thons and a full calendar of team-building and social events
  • Free laundry service for all positions that require travel
  • Company donation to youth teams and leagues that our employees coach
  • Bring your dog to work- everyday!
  • Stocked snack bar, catered lunch and breakfast tacos every week


 

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Technology we use

  • Engineering
    • JavascriptLanguages
    • PHPLanguages
    • TypeScriptLanguages
    • ReactLibraries
    • AngularJSFrameworks
    • ExpressFrameworks
    • Node.jsFrameworks
    • SymfonyFrameworks
    • TheanoFrameworks
    • Angular6Frameworks
    • MySQLDatabases
    • RedisDatabases

Location

Located in East Austin next to Friends and Allies brewery, East Ciders and the Austin Bouldering Project!

An Insider's view of FloSports

What’s the vibe like in the office?

If I had to describe our office vibe I would definitely say team oriented, upbeat, fast paced, entrepreneurial and rooted in passion. Working with colleagues who were former athletes or who are die hard fans of a particular sport is so much fun. Every employee here approaches their role as a member of a team, with one objective, to win!

Melissa

Executive Administrative Assistant

What kinds of technical challenges do you and your team face?

We needed an Android app and I had the opportunity to become an Android engineer. Not only have I learned a ton but I get to impact the experience of many users with everything I do.

Peter

Sr. Software Engineer

What does career growth look like on your team?

I love working at FloSports because I am constantly challenged and have endless opportunities to grow. Employees are encouraged to punch above their weight and take on responsibilities that will further their careers.

Mark

Corporate Controller

How do you empower your team to be more creative?

Here are three things that work for me! Give notes that point to outcomes, not fixes. Be a problem umbrella, not a problem funnel, to remove distractions from the creative process. Ask the team, "are you excited about this piece yet?" and keep encouraging them to push it further until they are.

Ray

Chief Content Officer

What makes someone successful on your team?

At FloSports, we carefully test and measure changes to our platform. Successful members of our team excel in identifying potentially high impact opportunities, and working closely with their fellow team members to put them to the test. Then, they analyze and learn from the test results, always using data as their guide.

Anne

Sr. Director, Product

What are FloSports Perks + Benefits

FloSports Benefits Overview

Our Benefits:
Competitive and comprehensive medical, dental and vision plans*
Peace of mind through company-paid short-term disability, long-term disability, and life insurance*
Pet Insurance
401(K) company match
Flexible, uncapped paid vacation*
Progressive parental leave policies*
Discounted gym memberships (nation-wide)
Flexibility around where and when you work*
Hack-a-thons, lunch and learns and other special events
Free laundry service for all positions that require travel*
Access to a comprehensive and company-paid employee assistance program for all employees and their families
Bring your dog to work- every day!
Premium branded SWAG
Stocked snack bar
Catered lunch and breakfast tacos every week
Modern and collaborative office environment

*Depends on position

Culture
Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
Flo culture committees: FloFun plans social events and activities FloImpact organizes community outreach FloReward is focused on reward and recognition initiatives FloGrow advocates for learning/
Daily sync
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Documented equal pay policy
Unconscious bias training
Diversity manifesto
Diversity Employee Resource Groups
FloSports has a dedicated group of employees who focus on diversity and inclusion. This includes two senior executives, our COO and our Head of People Operations.
Hiring Practices that Promote Diversity
FloSports recognizes the need to build a company that seeks out, embraces, and celebrates our individual differences, ideas, and talent. We start this process with our recruiting processes.
Health Insurance & Wellness Benefits
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Match charitable contributions
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Company sponsored family events
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Perks & Discounts
Casual Dress
Company Outings
Free Daily Meals
Game Room
Stocked Kitchen
Some Meals Provided
Happy Hours
Parking
Pet Friendly
Relocation Assistance
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Promote from within
Customized development tracks
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