Director of Revenue Operations (RevOps)

Salary $135K-$145K 

Position Overview

The Director of Revenue Operations is responsible for designing, implementing, and continuously improving the processes, systems, and insights that enable Enformion’s go-to-market teams to perform at their best.

You’ll be the connective tissue between Sales, Marketing, SDR/BDR, and Customer Success, and Finance to drive efficiency, accountability, and growth. The ideal candidate combines operational rigor, a deep understanding of the SaaS funnel, and a passion for using data to guide strategic decisions.

Direct reports include a business intelligence specialist and sales operations analyst already on staff. As a team, you will manage business intelligence and other reporting functions on behalf of the go-to-market organization.

This is a high-impact role for an analytical leader who thrives on turning data into strategy, building scalable systems, and ensuring alignment across the entire revenue engine.

Key Responsibilities

• Partner with the CRO, VP of Marketing, VP of Finance, and Customer Success leadership to align go-to-market goals and drive predictable growth.
• Define the end-to-end revenue funnel—from lead to renewal—and ensure accurate measurement, attribution, and accountability across functions.
• Translate strategic business objectives into operational processes, dashboards, and KPIs.
• Lead regular pipeline and forecast reviews to ensure visibility and consistency in revenue projections.

• Own the RevOps tech stack, including SugarCRM, HubSpot, Outreach, RingSense, ZoomInfo, and data enrichment tools.
• Evaluate and optimize system integrations to create a seamless data flow across all revenue functions.
• Ensure CRM hygiene, accurate reporting, and scalable automation that supports both inbound and outbound GTM motions.
• Implement and maintain lead routing, scoring, and lifecycle tracking systems.

• Develop and maintain dashboards that track key performance metrics across Marketing, BDR, Sales, and CS.
• Provide actionable insights on conversion rates, pipeline velocity, churn, and campaign ROI.
• Partner with Finance and Marketing to analyze CAC, LTV, and ROI across segments and channels.
• Use predictive analytics and trend analysis to guide forecasting, territory planning, and capacity modeling.
• Produce reports and dashboards for commissioned staff to monitor performance and to drive behaviors.
• Own the commissions process, including ongoing reporting, quarterly calculations, commission plan adjustments, etc.

• Standardize and document go-to-market processes to improve consistency and productivity.
• Identify bottlenecks in the funnel and recommend data-backed solutions for efficiency gains.
• Collaborate with enablement teams to align training programs with operational insights.
• Continuously refine performance metrics to ensure they reflect business goals.

• Manage and mentor a small RevOps team (analysts, system admins).
• Serve as the central liaison between Sales, Marketing, and CS operations.
• Champion a culture of transparency, accountability, and continuous improvement across GTM functions.

• 10+ years of Revenue Operations, Sales Operations, or Marketing Operations experience, including 2+ years in a leadership role.
• Proven experience building and scaling RevOps functions within a SaaS or technology company.
• Strong command of CRM tools including HubSpot, and related GTM tech stack (e.g., Outreach, ZoomInfo, RingSense).
• Deep understanding of SaaS metrics (ARR, ACV, retention, pipeline velocity, funnel conversion).
• Exceptional analytical skills—comfortable with dashboards, pivot tables, and BI tools (Power BI, or similar).
• Strong project management and cross-functional communication skills.
• Ability to operate strategically while executing tactically.
  

• Background in data intelligence, analytics, or identity solutions.
• Knowledge of data governance and compliance frameworks.
• Comfort with SQL or data visualization tools for deeper analytics.