Brand Marketing Manager

| Austin
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Who We Are

Overhaul is an intelligent, real-time supply chain visibility and risk management solutions company that allows shippers to connect disparate sources of data into the first fully transparent platform designed for the logistics industry. The result? Data that is transformed into critical insights that can instantly trigger corrective actions, impacting everything from temperature control to handling requirements or package-level tracking, ensuring cargo arrives at its destination safely, undamaged, and on time. We are a dynamic, innovative, and fun team who is highly committed to our customers' experiences and our Mission and Vision.



The Role

Overhaul is seeking a Content Marketing Manager that will spearhead the development and implementation of the organization content strategy. This includes building a content calendar, creating a writing process and delivery strategy, managing writer(s), contributing and overseeing the social media posts, and ultimately, crafting interesting and well-researched content that drives traffic organically while engaging visitors.


Responsibilities:

  • Produce high-quality articles, white papers, blogs, press releases, email marketing messages, case studies, presentation content, survey reports and web copy (as applicable).
  • Edit content produced by your team, including conceptualizing the projects upfront, assigning projects and overseeing development and copy-editing prior to publishing
  • Continuously measure and improve content performance; create reports leveraging Google Analytics, HubSpot, social media analytics, and other tools
  • Build and maintain editorial calendar and written guidelines
  • Stay up-to-date with the latest industry trends and customer challenges in order to build a more effective editorial calendar
  • Work closely with senior leaders, marketing teammates, and other departments to create effective communications strategies that articulate our product’s core benefits properly and consistently
  • Interact with content specialists, graphic designers and internal team members to create and review all content & ensure consistent message
  • Push the business to adopt better content creation practices through frequent testing of new content formats and distribution channels, including championing the increased use of data visualization
  • Targeting a specific set of keywords for all the articles written and published
  • Monitoring the competition’s online activities
  • Repurposing content to fit the publishing media, video production or social media
  • Receive customer feedback and generate ideas to increase customer engagement

Requirements:

  • 3 years plus in Market Manger or similar capacity
  • 3 years plus in content creation strategy
  • Experience with marketing analytics tools (Hubspot, Google ,etc)
  • Experience with a project management tool (Asana, Monday, Jira,etc)

Our Core Values and how they benefit you as an “Overhauler”
Authenticity, Receptivity and Trust
·      Extremely competitive base salary package
·      401(k) with Overhaul match
·      Flexible working schedules
·      Remote, hybrid, and/or In-office*
Encouragement and Learning
·      Progressive advancement opportunity & career mobility
·      Paid development personal stipend
·      Monthly lunch and learns
·      2 Unique learning systems w/Instructor led content
Wellness and Integrity
·      Rotating Overhaul “Perks @ work” (Discounts and Freebies)
·      Overhaul fully provided healthcare plan
·      Employee assistance & wellbeing programs
·      New Parent/Family/Caregiver leave(s)
·      Daily BAMM time (body and mind movement)
·      Life by design vacation policy

Diversity and Inclusivity Statement 

Overhaul has always been, and always will be, committed to diversity and inclusion. Our Overhaul Culture Code’s top listed commitment is to “Diversity and Synergy.”  All aspects of employment will be based on merit, competence, performance, and business needs. We do not discriminate on the basis of race, color, religion, marital status, age, national origin, ancestry, physical or mental disability, medical condition, pregnancy, genetic information, gender, sexual orientation, gender identity or expression, veteran status, or any other status protected under federal, state, or local law. We strongly encourage people from underrepresented groups to apply! 

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • RubyLanguages
    • SqlLanguages
    • FluxLibraries
    • ReactLibraries
    • ExpressFrameworks
    • Node.jsFrameworks
    • Ruby on RailsFrameworks
    • MongoDBDatabases
    • OracleDatabases
    • PostgreSQLDatabases
    • RedisDatabases
    • MixpanelAnalytics
    • HotjarAnalytics
    • MiroDesign
    • AsanaManagement
    • ConfluenceManagement
    • JIRAManagement
    • WordpressCMS
    • DriftCRM
    • HubSpotCRM
    • LinkedIn SalesNavigatorCRM
    • SalesforceCRM

Location

6801 N Capital of Texas Hwy - Building 2, Suite 225, Austin, TX 78731

An Insider's view of Overhaul

How would you describe the company’s work-life balance?

In an industry that never sleeps, it can be hard to pull away and prioritize self-care and time off. Overhaul leadership strongly enforces and reminds us to take PTO as often as we can. We’re also encouraged to take those moments throughout the day to recharge and refocus with daily dedicated blocks for body and mind movement hours.

Ash

Customer Success Manager

What does your typical day look like?

A typical day consists of observing multiple shipments to confirm arrival to their delivery locations with the product being untampered and answering any questions the team may have regarding process/shipments they are unsure of. We also monitor any shipment/destination creation requests and troubleshoot device issues with our client contacts.

Quintin

GSOC Supervisor

How has your career grown since starting at the company?

I can only describe it as: “a lot." I’ve been able to go beyond tech and into business and I appreciate the opportunities that have been given to me.

Ricardo

Principal Site Reliability Engineer

What’s the vibe like in the office?

Overhaul provides a great environment to work in. The lack of micro-management and a modern approach to mental health has made this job quite enjoyable. My team is formed of an extensive group of professionals with years of experience in the domain. We have a great synergy, working great as a team.

Alexandru

Watch Officer

What are Overhaul Perks + Benefits

Overhaul Benefits Overview

FULLY PROVIDED MEDICAL CARE
LEGAL/ID SHIELD PROTECTION
PET INSURANCE
TRAVEL ASSISTANCE PROGRAM
UNLIMITED PTO
FLEXIBLE SCHEDULES
TELEDOC HEALTH + TELEADVOCACY
401K PLAN AND MATCH
REMOTE, HYBRID, AND IN-OFFICE OPPORTUNITIES
DAILY BLOCKED BODY AND MIND MOVEMENT TIME

Culture
Open door policy
Team based strategic planning
Open office floor plan
Flexible work schedule
Remote work program
Diversity
Highly diverse management team
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Pet insurance
Wellness programs
Team workouts
Mental health benefits
Financial & Retirement
401(K) matching
Company equity
Performance bonus
Child Care & Parental Leave Benefits
Generous parental leave
Vacation & Time Off Benefits
Unlimited vacation policy
Generous PTO
Paid holidays
Paid sick days
Office Perks
Company-sponsored happy hours
Onsite office parking
Pet friendly
Professional Development Benefits
Job training & conferences
Lunch and learns
Promote from within
Online course subscriptions available

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