BRAND & PRODUCT MARKETING MANAGER
(Austin, TX)

Atmosphere is the first-of-its kind streaming service containing original, owned and operated ambient TV channels. From the team that built and introduced CHIVE TV to thousands of businesses and homes worldwide, Atmosphere includes a variety of contoured audio-optional channels, updated regularly. While CHIVE TV remains a flagship channel, new channels such as Happy TV, Alpine TV, Motiv8 and many more have been curated to enhance the vibe and integrate seamlessly into any environment, from bars and gyms to offices and waiting rooms.

The Brand & Product Marketing Manager will be responsible for developing and owning strategy and messaging of Atmosphere from the ground up. This role will oversee all aspects of brand and product marketing including the launch or further development of company website, social media channels, email marketing, internal comms, PR campaigns, sales collateral, marketing videos, swag, stunts, and anything else brand related! The Brand & Product Marketing Manager is responsible for creating strategy to introduce Atmosphere to multiple B2B targets and must be hands on with executing campaigns and creating collateral. Hands on copywriting and design experience are a must!

JOB DESCRIPTION

• Know and own Atmosphere’s identity, values and personality inside and be able to articulate that information to our internal team and customers
• Develop disruptive creative brand marketing campaigns as well as work with the Demand Gen Marketer on sustainable lead-gen marketing strategies
• Develop, produce and own the brand strategy for ad sales and distribution sales initiatives by creating and supplying the necessary collateral to equip these teams for success
• Work cross-functionally with multiple sales, creative, and operations teams to execute campaigns and events
• Create and maintain brand book to standardize communications
• Translate strategies into on-brand content and activities to establish presence in-market, drive engagement and brand awareness 
• Create strategy, launch, and maintain brand presence across all social media and professional networking platforms
• Monitor industry trends and do speaking engagements as needed
• Develop measurable marketing objectives and assess against goals (KPIs and OKRs)

REQUIREMENTS

• Hustle!
• Experience in the brand marketing world
• Knowledge of mobile, online and traditional marketing (email, web, social media, and PR)
• Degree from a 4-year university
• Ability to work well with others
• Creativity, creativity, creativity!
• Previous experience creating 360-degree branding campaigns
• Portfolio site demonstrating copywriting and design abilities
• Excellent organizational and leadership skills 

COMPENSATION & BENEFITS

• Competitive salary
• Company equity
• Competitive insurance plans
• Company 401(k)
• Open vacation policy
• Dog friendly 
• Lunch 3 times a week at HQ
• Dynamic office environment
• So much more!