Content Marketing Manager at LeanDNA

| Austin
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LeanDNA is looking for a content marketer to help tell the story of our fast-growing startup. Our ideal candidate is an exceptional writer experienced in producing content for B2B SaaS companies. You must have demonstrated experience writing for a variety of audiences, channels, mediums, as well as tracking content performance. You must possess a strong desire to test content to determine what is resonating with particular audiences, and to adjust accordingly. 

You will work closely with our growth and brand marketing managers on content ideation, execution, and communication, as well as cross-functionally with sales, customer success, product, and leadership. You thrive on managing multiple projects with multiple stakeholders and executing them flawlessly. 

Responsibilities for Content Marketing Manager

  • Write, edit, and proofread content and copy

  • Brainstorm ideas and develop new content in collaboration with growth, customer, product, and brand marketing teammates

  • Provide editorial, creative, and technical support to marketing and cross-functional team members

  • Track analytics to ascertain content engagement

  • Review, revise, and optimize content based on SEO, engagement, and conversion data

  • Manage content across all platforms, both internal and market-facing

  • Collaborate with design/creative to produce content

  • Share content via social, email, and web channels

Qualifications for Content Marketing Manager

  • 4-6 years B2B marketing experience, or similar

  • Excellent written and verbal communication skills

  • Versatile with both short-form and long-form content including, but not limited to, ads, blogs, newsletters, whitepapers, and datasheets

  • Creative and curious, with a journalistic edge

  • Ability to develop engaging content from a blank page

  • Self-starter, with excellent project management skills and a bias to hitting deadlines

  • Familiarity with content management systems, WordPress in particular

  • Familiarity with web and content analytics tools, Google Analytics in particular

  • Experience with social media management

  • Ability to context switch between mediums, audiences, and channels

  • Deep understanding of how audiences and personas drive content development

  • Supply chain knowledge a plus

  • Bachelor’s degree in marketing, English, journalism, public relations, or communications

  • Currently, this role is remote but eventually, it is in office. 



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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • JavascriptLanguages
    • PHPLanguages
    • PythonLanguages
    • SqlLanguages
    • BashLanguages
    • SASSLanguages
    • D3JSLibraries
    • jQueryLibraries
    • jQuery UILibraries
    • ReactLibraries
    • ReduxLibraries
    • Twitter BootstrapLibraries
    • AngularJSFrameworks
    • Node.jsFrameworks
    • Jersey/JAXFrameworks
    • Maria DBDatabases
    • RedisDatabases
    • SQLiteDatabases
    • Google AnalyticsAnalytics
    • IllustratorDesign
    • PhotoshopDesign
    • AsanaManagement
    • ConfluenceManagement
    • JIRAManagement
    • WordpressCMS
    • SalesforceCRM
    • OutreachEmail
    • PardotLead Gen

Location

LeanDNA is perfectly centered for a walk (or scoot) to downtown or South Congress. A prime location with ample parking in 78704 zip.

An Insider's view of LeanDNA

What’s the vibe like in the office?

Management puts trust into each employee’s contribution and competence here, and that shows in our laid-back and energetic office vibe. We also have an open floor plan that encourages collaboration, plus couches and bean bag chairs. So you can find the right space at the right time without feeling like you're being micromanaged.

Cameron

Client Success Engineer

What's the biggest problem your team is solving?

We’re helping manufacturers get their factories off of spreadsheets and into a purpose-built platform that provides them with daily actionable insights. It's fulfilling work knowing that we’re giving these teams hours back in their day to focus on more rewarding work.

Natalie

Enterprise Account Executive

What are some things you learned at the company?

I've learned so much about supply chain and the struggles and motivators of leaders and buying teams at companies we work with—the factories that build our cars, planes, and the machinery that powers our production systems. We're lucky to be able to help these professionals thrive in their careers and feel more fulfilled in their day-to-day work.

Lara

Campaign Manager

What does your typical day look like?

Productive, collaborative, and constantly moving! My day begins with a team huddle to decide priorities and goals for the day. I spend most of my time working with prospects, clients, and our internal team to solve problems when they arise, so there is never a dull moment. There's a lot of work to do and we have a great team working on it together!

Daniel

Director, Solutions Engineering

What are LeanDNA Perks + Benefits

Culture
Eat lunch together
Intracompany committees
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Health Insurance & Wellness Benefits
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Retirement & Stock Options Benefits
401(K)
Company Equity
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Return-to-work program post parental leave
Vacation & Time Off Benefits
Generous PTO
In addition to 10 days of PTO, each Leaniac receives 3 You Holidays for a total of 23 days off for their first year at LeanDNA. At year 5, employees receive $1,500 Ticket to Ride.
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Company Outings
Free Daily Meals
We provide free breakfast on Mondays, and employees get free catered lunch on Fridays.
Stocked Kitchen
Some Meals Provided
Happy Hours
Happy hours are hosted in the office and off-site. We also provide Safe Rides without question.
Parking
Relocation Assistance
Professional Development Benefits
Job Training & Conferences
Lunch and learns
Promote from within
Time allotted for learning
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