Content Marketing Manager

| Austin
Company Description

Is content marketing your superpower? Are you looking for an opportunity to apply your content marketing skills to a fast-growing venture-backed startup? Look no further! Living Security is looking for a proven B2B content marketer to join our team.

Founded in 2017, Living Security’s mission is to help prevent cybersecurity breaches with a human risk management solution that does more than meet compliance needs, it also truly changes behavior. Living Security believes empowering people is the key to ending cybersecurity breaches, picking up where traditional security awareness training drops off. Gamified learning and immersive experiences engage and educate users, while the science-backed, tech-enabled platform uniquely provides CISOs the ability to measure training efficacy and program ROI.

Named one of Austin’s Best Places to Work, the Living Security team is composed of 50+ cybersecurity professionals committed to transforming security awareness training as we know it and turning end users into the enterprise’s greatest asset against cybercrime. Living Security is trusted by security-minded organizations like CVS Health, MasterCard, Verizon, MassMutual, Biogen, AmerisourceBergen, Hewlett Packard, JP Morgan, and Target. Learn more at www.livingsecurity.com.

While we take our mission seriously, we have a lot of fun while executing! 

Job Description

As Content Marketing Manager at Living Security, you will be responsible for managing the entire content marketing operation. Reporting into our Head of Marketing and working closely with our Product and Sales teams, you will guide content marketing strategy and ultimately drive the overall success of our content marketing initiatives. 

As our ideal candidate, you are:

  • Strategic – you understand how different marketing messages and channels affect business people in different buyer segments and different parts of the customer journey, from acquisition to retention

  • Scrappy – you are not afraid to get your hands dirty and be creative 

  • Customer Focused – you want to deliver the best experience possible for future and current Living Security customers

  • Collaborative - you have demonstrated success working cross-functionally in growing organizations, and have the ability to forge strong bonds and work collaboratively with key external and internal partners

Some of your responsibilities will include:

  • Collaborate with Product and Product Marketing to create compelling, original content in support of campaigns and product launches

  • Create new stories to convey how Living Security is helping to solve human risk in the enterprise 

  • Survey current customers to understand and validate strategic and tactical decisions

  • Develop and manage web and blog content, facilitate ongoing content planning

  • Build narratives and web/blog content in support of our campaigns

  • Manage day-to-day content creation, editing and promotion, and report on the results of each content marketing initiative

  • Identify and execute on new content opportunities to generate and advance leads through the sales funnel

  • Identify opportunities to repurpose and repackage marketing content

  • Help manage relationship with agency of record for content project(s)

Qualifications

Minimum Qualifications:

  • 3-5 years of highly successful online marketing experience in B2B SaaS, either with software companies or an agency

  • Experience creating credible, professional content that drives brand engagement in consideration of the competitive landscape and industry trends

  • Skilled B2B marketing writer with strong communications experience

  • Understanding of our target audience and ability to craft effective messaging to drive engagement with our brand

  • Prior first-hand experience working with Hubspot

  • Knowledge of basic SEO principles

  • Familiarity with content tools and software for content management

  • Strong attention to detail

  • Ability to thrive in a fast-paced environment

  • Ability to to multi-task and wear multiple hats

Bonus Qualifications:

  • Bachelor's degree in Marketing or related field

Additional Information

Perks of Living Security:

  • Open, inclusive, and fun environment
  • Benefits, including medical, dental and vision insurance, short term disability, life insurance, 401(k)
  • Competitive salary plus stock options
  • Responsible PTO policy and paid holidays
  • Work remote and flex-time options
  • Opportunity to be a part of a company that is revolutionizing the cybersecurity industry
  • Growth opportunities throughout the company

We are an equal opportunity employer and value diversity. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

All your information will be kept confidential according to EEO guidelines.

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Technology we use

  • Engineering
  • Sales & Marketing
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • ReactLibraries
    • ReduxLibraries
    • DjangoFrameworks
    • SpringFrameworks
    • HubSpotCRM
    • SalesforceCRM

Location

3595 RR 620S Suite 150, Austin, TX 78738

What are Living Security Perks + Benefits

Culture
Volunteer in local community
One example of giving back to the community since COVID is through our Family First initiative to provide free tools, content and resources – for families, to help keep kids safe online.
Friends outside of work
Eat lunch together
Intracompany committees
Employees are encouraged to collaborate across departments. This is especially true with our newly formed Culture Team and various slack channels for everything from fitness, to pets, to books.
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Documented equal pay policy
Dedicated Diversity/Inclusion Staff
Highly diverse management team
The leadership team at Living Security is a reflection of the employees. The team is committed improving diversity and inclusion practices for all employees for the moment a position is posted.
Unconscious bias training
Several employees have gone through unconscious bias training and the company is committed to company-wide training in 2021.
Diversity Employee Resource Groups
We have recently established a culture and inclusion team. We are currently mapping out our four areas of impact for the company - giving, engagement, L & D, and team building.
Hiring Practices that Promote Diversity
We are currently improving our hiring practices to further promote diversity. For example: metrics, where we post positions, language in posting, and unconscious biases training.
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Employees can contribute up to $2,750 annually to their FSA.
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Retirement & Stock Options Benefits
401(K)
Starting in Jan 2021, Living Security will be offering a 401(K) retirement plan.
Company Equity
Employee Stock Purchase Plan
Qualified employees are offered stock options at the strike point.
Performance Bonus
Qualified employees can receive a performance bonus.
Child Care & Parental Leave Benefits
Child Care Benefits
The company started providing a dependent care reimbursement when Shelter In Place went into effect in March.
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Currently the entire company is remote, except for those who choose or need to be in the office. We are exploring a remote work program for 2021.
Company sponsored family events
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Paid sick days would fall under our unlimited PTO.
Perks & Discounts
Casual Dress
Company Outings
Stocked Kitchen
Some Meals Provided
Parking
Professional Development Benefits
Job Training & Conferences
Lunch and learns
Lunch'n learns are starting in Jan and will be once per month. Topics will include 401(K) and financial sustainability, Courage Conversations, Leadership training, personal branding, and more.
Cross functional training encouraged
Promote from within

Additional Perks + Benefits

Living Security is doubling in size (rapid growth) and leadership is committed to improving with company's perks with this growth.

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