Content Marketing Specialist 

LeanDNA is looking for a content marketer to help tell the story of our fast-growing startup. Our ideal candidate is an exceptional writer experienced in producing content for B2B SaaS companies; one who can transform technical details and product offerings into thought-provoking, easy-to-understand copy. You must have demonstrated experience writing for a variety of audiences, channels, mediums, as well as tracking content performance. You must possess a strong desire to test content to determine what is resonating with particular audiences and to adjust accordingly. 

You will work closely with our marketing team on content ideation, execution, and communication, as well as cross-functionally with sales, customer success, product, and leadership. You thrive on managing multiple projects with multiple stakeholders and executing them flawlessly. This role will report directly to the Brand and Communications Manager.

What you’ll do

• Write, edit, and proofread content and copy

• Brainstorm ideas and develop new content in collaboration with growth, customer, product, and brand marketing teammates

• Provide editorial, creative, and technical support to marketing and cross-functional team members

• Work with the marketing team to track analytics and ascertain content engagement

• Review, revise, and optimize content based on SEO, engagement, and conversion data

• Collaborate with design/creative to produce content

• Share content via social, email, and web channels

Who you are 

• You have 2-4 years B2B marketing experience, or similar

• You have excellent written and verbal communication skills

• You are versatile with both short-form and long-form content including, but not limited to, ads, blogs, newsletters, whitepapers, and datasheets

• You’re creative and curious, with a journalistic edge

• You have the ability to develop engaging content from a blank page

• Self-starter, with excellent project management skills and a bias to hitting deadlines

• Familiarity with content management systems, WordPress in particular

• Familiarity with web and content analytics tools, Google Analytics in particular

• Experience with social media management

• Ability to context switch between mediums, audiences, and channels

• Deep understanding of how audiences and personas drive content development

• Supply chain knowledge a plus

• Bachelor’s degree in marketing, English, journalism, public relations, or communications

• Most importantly, you embody LeanDNA’s four core values:

  • Fire in the belly. You show up every day hungry to accomplish our company goals. You’re passionate about bringing our customers value with every move (which means working intentionally to drive results, instead of to stay busy). 

  • One team. You’re extremely collaborative and love working on a motivated team—this helps maintain our accountable, transparent, and trusting culture. 

  • Unwavering humility. You leave your ego at the door. We’re all about listening, sharing generously, and making sure that when we succeed, we succeed together. 

  • Relentless curiosity. You strive for continuous innovation and improvement. We don’t rely on the status quo to solve our customers’ challenging problems—we push boundaries. 

Please provide writing samples with your resume. 

A WARNING ABOUT RECRUITING SCAMS:

We are excited that you are reviewing job opportunities with LeanDNA but please do be cautious of recruitment scams where fraudulent entities pretend to represent LeanDNA. Unsuspecting applicants may be invited to participate in a fake interview, asked to fill out fabricated employment applications and they may even extend a fake offer letter. The purpose is to entice victims to pay money or provide sensitive personal information. Please pay attention to the points below during your job search.

• Be aware of unsolicited communication from an individual or websites with which you are unfamiliar, or whose domain name is inconsistent with the actual business. 
• At LeanDNA, we will only communicate with you through our leandna.com email or through our applicant tracking system, Jobscore.
• If you reply to the email and it isn’t a LeanDNA email address, do not continue. 
• We will never extend an offer to a position that you did not apply to and we never extend a job offer without thorough interviews with our team. All of our interviews are conducted using leandna.com email address.
• We will never request payments or sensitive data from you during the interview process.