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Customer Advocacy Marketing Manager

| Austin

The Role:

As a creative and outgoing Customer Advocacy Manager at AlertMedia, you will use prior customer-facing marketing experience and expertise to take our sales enablement, customer advocacy programs to the next level. You'll be willing to roll up your sleeves as part of our small-but-mighty marketing team and be willing to take on tasks both big and small. 

As one of the most exciting start-up companies in Austin, we’re focused on finding the best talent and building the best team to continue accelerating our rapid growth.

Who we are:

AlertMedia has disrupted the mass notification industry and become its technology leader, now serving some of the largest and most respected companies in the world. Our emergency communication software and monitoring services enable organizations keep their people safe, informed, and connected. Customers in telecom, healthcare, transportation, energy, manufacturing, government and education are using the AlertMedia platform for emergency communication, regular business communication, and operational activities such as scheduling, dispatching, and other logistics.

This is an amazing opportunity to be part of our wave of momentum and take our company, and your career, to the next growth stage. We'd love to get to know you better and share how we serve our amazing customers. For more information please visit www.alertmedia.com.

What you will do:

  • Build a strong network of customer brand advocates and ambassadors 
  • Connect with customers digitally and in person to ensure continued education and success throughout the customer lifecycle
  • Build a strong network of customer brand advocates and ambassadors 
  • Identify key customers that can act as a marketing channel through case studies, videos, speaking opportunities, referrals, etc.
  • Create/write thoughtful content in order to bring the customer stories you uncover to life 
  • Work with PR manager to provide direction and guidance on how we can leverage customer stories in our PR plans
  • Lead and manage customer engagement and communication programs, such as in-person/virtual events, workshops, awards programs, onboarding and ongoing nurture campaigns
  • Build marketing programs to help the customer success team increase renewals, referrals, and create cross-sell and upsell opportunities
  • Demonstrate the impact of your customer advocacy initiatives – to sales, customer success, marketing and the business
  • Develop a customer lifecycle campaign program and work with customer success and marketing operations to implement
  • Manage and maintain engagement and advocacy programs; work with the customer success team to continually recruit new customer advocates
  • Manage a library of up-to-date customer success stories
  • Compose and send customer education and engagement communications
  • Create special marketing content in support of customer success initiatives 
  • Provide product feedback given by advocates to stakeholders and to the business overall
  • Work closely with product owners to educate both internal and external stakeholders on features and benefits across all product releases 
  • Develop sales tools and collateral to increase conversion rates 
  • Work closely with marketing team members to implement go-to-market strategy for entirely new business segment 
  • Requirements:

  • Bachelor’s degree with emphasis on communications, marketing, and business
  • 3+ years Customer Advocacy Marketing, Product Marketing, Content Marketing
  • Experience personally engaging with customers
  • Writing your own thoughtful, correct and creative content with ability to provide work samples 
  • Experience working with PR/Media initiatives a huge plus 
  • Technical knowledge and experience with the latest digital marketing tools and channels, including marketing automation platforms such as HubSpot.
  • Experience creating and executing marketing campaigns and programs that drive customer engagement and advocacy
  • Familiarity with B2B marketing, lead generation, and sales processes
  • Ability to write engaging, effective and grammatically correct copy is a necessity
  • A strong passion for serving and understanding customers
  • Interpersonal skills to nurture customer relationships and work with cross-functional teams
  • Incredibly creative marketing and communication skills
  • Analytical skills to determine marketing effectiveness and ROI of customer engagement efforts
  • Strategic thinker that can see beyond the day-to-day grind to help reach marketing and sales goals, create a stronger brand, and improve the customer experience
  • Roll-up-your-sleeves approach with a willingness to take on "non role specific" marketing duties as needed to support the team and business
  • US Citizen or Permanent Resident (We will not sponsor at this time)
  • What we offer:

    • Base salary + Company-Wide Bonus program
    • Stock options- Be a shareholder in the company
    • Competitive PTO + holidays to enjoy balance
    • Health benefits- Medical,Dental,Vision and Life Insurance 100% paid for employees
    • Commitment to community service with opportunities to give back 

    AlertMedia is proud to be an equal opportunity employer, seeking to create a welcoming and diverse environment.

    All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.

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    Technology we use

    • Engineering
    • Product
    • Sales & Marketing
      • C#Languages
      • JavascriptLanguages
      • PythonLanguages
      • jQueryLibraries
      • ReactLibraries
      • AngularJSFrameworks
      • DjangoFrameworks
      • FlaskFrameworks
      • Node.jsFrameworks
      • PostgreSQLDatabases
      • RedisDatabases
      • DynamoDBDatabases
      • ElasticsearchDatabases
      • Google AnalyticsAnalytics
      • ConfluenceManagement
      • JIRAManagement
      • SlackManagement
      • HubSpotCRM
      • SalesforceCRM

    Location

    One exit South of downtown walkable to Zilker Park with skyline and greenbelt views. All the amenities without the parking frustrations!

    An Insider's view of AlertMedia

    How would you describe the company’s work-life balance?

    Management knows that work-life balance is important and they practice it themselves. Having this balance makes it easy to come into work every day ready to give 110%.

    Liel Navon

    Team Lead, Sales

    What projects are you most excited about?

    I'm excited about the opportunity to strategically hire people we feel will truly make an impact on the business and know "why" they are working hard because our product genuinely helps a lot of people. I am also passionate about our commitment to community service and driving these relationships and events!

    Kelsey Ozar

    Director, Talent

    What makes someone successful on your team?

    To be a successful developer at AlertMedia you will need to be smart and passionate about great code. Our most valuable developers consistently "check their ego at the door" and focus exclusively on the best solution for the problem.

    Matt Miller

    Senior Developer

    How do you make yourself accessible to the rest of the team?

    AlertMedia is inherently a very collaborative culture. No one here is above helping others, including our executive leadership team. We are readily available to assist through negotiations, demos, customer calls or to simply provide guidance. Time is never wasted on someone who cares and is focusing their effort on the right things.

    Peter Steinfeld

    VP, Sales

    How do you collaborate with other teams in the company?

    Given our current size, collaboration comes easily, but as we grow, we have to be more intentional about how we work with each department. For example, our team often drops in on the weekly sales meetings, holds a weekly meeting with the sales team leads, and has a slack channel with all of sales so people can share ideas and ask questions

    Alex

    VP, Marketing

    What are AlertMedia Perks + Benefits

    AlertMedia Benefits Overview

    AlertMedia has a comprehensive benefits package in order to take care of our employees, including 100% paid medical, dental, vision and life insurance. We take pride in giving back to our community through quarterly give-back opportunities and enjoy quarterly team-building both team specific and company-wide.

    Health Insurance & Wellness Benefits
    Dental Benefits
    AlertMedia pays for 100% dental coverage for its full-time employees.
    Vision Benefits
    AlertMedia pays for 100% vision coverage for its full-time employees.
    Health Insurance Benefits
    AlertMedia pays for 100% medical coverage for its full-time employees through BlueCross BlueShield.
    Life Insurance
    AlertMedia pays 100% of life insurance coverage for full-time employees.
    Retirement & Stock Options Benefits
    Company Equity
    AlertMedia offers a generous equity grant for full-time employees, including vesting over a four-year period.
    Performance Bonus
    AlertMedia is proud to offer a generous collective success annual bonus to all of its full-time employees.
    Child Care & Parental Leave Benefits
    Generous Parental Leave
    AlertMedia offers 4 weeks paid maternity leave with up to a total of 12 weeks with FMLA and 2 weeks paid paternity leave.
    Vacation & Time Off Benefits
    Generous PTO
    AlertMedia offers competitive paid time off for its full-time employees, with the opportunity to gain additional days off with tenure.
    Paid Volunteer Time
    AlertMedia has a strong commitment to serving our community, with opportunities to get involved at quarterly give-back events.
    Paid Holidays
    AlertMedia offers 10 company paid holidays for full-time employees.
    Perks & Discounts
    Casual Dress
    AlertMedia offers a casual dress environment, anything but shorts!
    Company Outings
    AlertMedia puts a huge emphasis on team-building. Q1/Q3 are dedicated to team-specific events while Q2/Q4 are company-wide events including our always amazing holiday party!
    Stocked Kitchen
    AlertMedia has a fully stocked kitchen including unlimited snacks, coffee, tea and all of the flavored LaCroix you can handle.
    Some Meals Provided
    AlertMedia has a Tuesday lunch tradition. We bring in delicious catered food and introduce new hires, share product updates or customer stories, and even get to see our board deck via our CEO.
    Happy Hours
    AlertMedia enjoys Friday happy hours after a week of hard work.
    Parking
    AlertMedia offers free parking to all employees.
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