Duo Security
Our mission is simple: democratize security by making it easy and effective for everyone to use.
Austin, TX
Hybrid

Digital Marketing Manager

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Digital Marketing Manager

Duo’s mission is to make security simple for everyone. We were born from a hacker ethos and a desire to make the Internet a secure place.

Our roots and values were crafted in the Midwest. We believe in enabling and empowering people to follow their passions inside and outside of the office. Collaboration is our standard operating practice, and we actively seek to reduce barriers to brilliance.

Our team is our secret weapon. We own the spectrum from artists to analysts, calm to high energy, and bring together a diversity of skill sets, experiences, and perspectives to tackle what we consider to be the world's most pressing geopolitical challenge — transforming the security industry as we know it.

Together we build solutions that are easy, effective, trustworthy, and enduring. And that’s why we are the most loved and trusted company in security.

What you’ll do…

We’re looking for a strategic marketer with the ability to employ digital tactics that drive qualified leads through our website, to our account development team, and ultimately into revenue-producing opportunities. You will be part of the revenue marketing team that includes demand generation, marketing operations, and analytics.

You will be responsible for creating digital marketing programs, driving testing/optimization, and supporting our inbound account development team. This role spans across activities that include traffic generation, website optimization, offer-testing, sales enablement, and more.

The ideal candidate for this position takes the initiative required to produce results, with an eye for high-quality content that can be turned out quickly to keep up with the fast pace of the information security industry. Using both your creative and analytical skills, you balance strategizing with the tactical to get the job done the right way.

Responsibilities:

  • Own the development of top-of-funnel marketing programs that drive traffic, generate leads, and produce sales pipeline
  • Develop an ongoing testing and optimization methodology for website pages, emails, and other forms of digital creative
  • Collaborate with sales, external vendors, and the broader marketing team to find the right prospects, at the right time, in a repeatable and scalable way
  • Own the Duo SEO program as it relates to driving qualified leads and sales pipeline
  • Drive growth across key market segments through a mix of digital marketing tactics
  • Provide insights into what types of offers resonate with different market segments and deliver these insights in an actionable format to creative and content teams
  • Work closely with web development, campaign, creative, and other marketing team members to ensure consistency in messaging, calls-to-action, as well as being an advocate and “voice” for the sales team
  • Analyze and communicate results on an ongoing basis

Requirements:

  • 7+ years of relevant digital marketing experience.
  • 4+ years of relevant, B2B demand generation experience.
  • Familiarity with SaaS marketing/sales models.
  • Proficiency across a typical demand generation technology stack. We use Google Analytics, Optimizely, Marketo, 6sense, Bizible and Salesforce.
  • Proven track record of building lead generating digital programs and measuring their effectiveness.
  • Strong background in SEO and SEM programs, especially with an emphasis on lead generation.
  • Advanced Microsoft Excel (or Google Sheets) skills.
  • Experience with content marketing in a B2B environment.
  • Strong background in website testing/optimization.
  • Cursory knowledge of HTML, JavaScript, and other web technologies.
  • Passionate about data-driven marketing and making a measurable impact on revenue.
  • Ability to deliver results in a fast-paced, high-growth environment.
  • Ability to work with a distributed team.
  • Ability to create compelling strategies, execute on ideas, measure results, and communicate clearly across all levels in the company including executives, sales leadership, sales reps, and product teams.
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What are Duo Security Perks + Benefits

Duo Security Benefits Overview

We like to keep everyone happy and healthy. From financial security to personal growth, we're here to support you.

Culture
Volunteer in local community
Partners with nonprofits
Open door policy
OKR operational model
Team based strategic planning
Open office floor plan
Flexible work schedule
Remote work program
Diversity
Documented equal pay policy
Dedicated diversity and inclusion staff
Highly diverse management team
Mandated unconscious bias training
Diversity manifesto
Mean gender pay gap below 10%
Diversity employee resource groups
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
Mental health benefits
Financial & Retirement
401(K)
401(K) matching
Company equity
Employee stock purchase plan
Performance bonus
Charitable contribution matching
Child Care & Parental Leave Benefits
Childcare benefits
Generous parental leave
Family medical leave
Adoption Assistance
Company sponsored family events
Vacation & Time Off Benefits
Generous PTO
Paid volunteer time
Paid holidays
Office Perks
Company-sponsored outings
Free snacks and drinks
Onsite office parking
Home-office stipend for remote employees
Professional Development Benefits
Job training & conferences
Tuition reimbursement
Lunch and learns
Promote from within
Mentorship program
Continuing education stipend
Continuing education available during work hours
Online course subscriptions available
Customized development tracks
Paid industry certifications

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