Director of CRM at Dosh

| Austin
!Sorry, this job was removed at 6:18 p.m. (CST) on Monday, January 6, 2020
About Dosh: 
Dosh is revolutionizing the way the world does cash back. We are the fastest growing app that finds cash for consumers and helps businesses acquire and retain customers. Dosh subscribers (Doshers) get cash back for traveling, shopping, and dining out at thousands of merchants nationwide. Using breakthrough technology to eliminate wasted advertising spend, Dosh puts that money back into the pockets of consumers and businesses. 

We’re a two-sided marketplace offering merchants/brands an online-to-offline performance based advertising solution through card-linked offers. For our Doshers, we are providing a completely frictionless way to get cash back. No cutting coupons. No scanning receipts. No hassle. Just cold, hard cash. Doshers can then transfer the cash directly into a bank account, PayPal, Venmo, or donate to a charity conveniently through our app! Our product is disrupting the trillion dollar advertising industry by connecting merchants directly with their consumers.

Impact:
Reporting directly to the CMO, the experienced, data-driven Director of CRM will lead the strategic vision and customer journey planning for CRM programs with the goal of delivering exceptional marketing experiences at scale and driving business growth. In this role, you will own and drive the planning, development, testing and optimization of customer engagement programs across all channels (email, in-app, push notifications, social, retargeting, etc). You will build a team responsible for end to end campaign management including developing and driving the CRM roadmap, test and learn plans, creative briefing process, content calendar and campaign operations and campaign reporting. Working closely with Marketing, BI/Analytics, and Product teams, you will deliver and automate CRM strategies at scale across key touchpoints in order to increase active user engagement, minimize churn, and re-engage lapsed and dormant users.

What you’ll do:
  • Create, manage, execute and optimize CRM strategies that drive key performance indicators across activation, onboarding, engagement, retention and reactivation
  • Develop and evolve campaign segmentation strategies that deliver truly personalized user experiences
  • Apply a data-driven approach to identify, size and prioritize program opportunities that increase engagement and optimize lifetime value across customer segments
  • Develop and train team members on operational processes that enable optimal efficiency/scalability and a high quality user experience
  • In partnership with the Director of Brand Marketing, own and drive the content calendar
  • Build and maintain a campaign test and learn roadmap and continually optimize CRM efforts in order to increase the effectiveness of each channel
  • In partnership with BI/Analytics, build campaign reporting dashboards; establish templates and processes for regularly sharing out program results with key stakeholders and the broader business
  • Work closely with the Director of Growth & CMO, and key cross functional stakeholders to apply best practices and provide thought leadership; collaborate, influence, negotiate trade-offs and gain alignment around a joint vision
  • Identify and implement opportunities for automation and innovation that increase the efficiency of marketing channels and enable scale while minimizing cost and overhead
  • Manage agency and vendor relationships and continually seek to grow and evolve our CRM technical capabilities by leveraging new third party systems and partnerships
  • Efficiently build and manage a world-class team of CRM experts

Who you are:
  • You have 10+ years of Marketing experience, 6-8 years working directly in CRM, with a deep understanding of CRM best practices across channels 
  • You will be deeply familiar with the details of what it takes to build and deliver a great CRM capability. Experience with a major Email Service Provider or CRM platform is required.
  • You have hands on experience designing, building and managing end to end CRM campaign operations, including the automation of strategies at scale
  • You have experience managing high performing teams and developing talent
  • You have a successful track-record of developing marketing strategies, executing, measuring, and delivering on performance targets
  • You have strong project management skills including: conceptualization, driving alignment, planning resources, managing deadlines and objectives, delivering analysis and recommendations
  • You are highly data-driven and understand how to optimize marketing programs to deliver upon overall company goals and metrics
  • You possess a strong understanding of user mindset and you are dedicated to creating great consumer experiences
  • You take ownership, are an inventive problem solver, and have a high level of accountability
  • You have a natural ability to collaborate well with others across the organization and thrive in a dynamic, fast-paced, and highly-fluid environment
  • You demonstrate exceptional verbal and written communication skills

Why Dosh:
  • The opportunity to join us on our mission to positively impact millions of people's lives financially
  • A ground floor opportunity with the Dosh team
  • The chance to work in a fast-paced start-up environment with experienced industry leaders
  • Fun, driven, innovative and supportive co-workers who will push you to be your best
  • Competitive compensation and benefits

At Dosh, we celebrate and support all differences. Dosh is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex national origin, sexual orientation, age, citizenship, marital, disability & veteran status.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • KotlinLanguages
    • PythonLanguages
    • RLanguages
    • SqlLanguages
    • MySQLDatabases
    • TeradataDatabases
    • OptimizelyAnalytics
    • ConfluenceManagement
    • JIRAManagement
    • SalesforceCRM
    • MailChimpEmail

Location

13501 Galleria Circle , Austin, TX 78738

An Insider's view of Dosh

What’s the vibe like in the office?

I love coming in to work every day. You can really start to feel the energy of a startup here. We have a big "work hard play hard" culture where the main priority is figuring out how to solve our business and technology needs, but we also have so many people that love to get involved with movie days, sports, happy hours, and other fun activities.

Rafa

Software Engineer II

What projects are you most excited about?

I am most excited about the Right Offer project. This project aims to build intelligence into the Dosh ecosystem so that we're able to create personalized offers for each individual user to maximize relevance for the consumer and optimize for merchants' marketing goals!

Sahil

Senior Software Engineer

What does career growth look like on your team?

At Dosh, career growth presents itself in a variety of forms. Whether that’s learning more advanced technical skills, taking on increased responsibilities, or working on bigger and more challenging projects, there are ample opportunities to work on new and interesting projects that are critical to the success of our company.

Ryan

Senior Director, Engineering

How do you make yourself accessible to the rest of the team?

As the sole lawyer in the company, I consider the team to be my internal clients. I make myself available by having an open door, attending product and engineering meetings, responding timely to Slack and making sure the entire company understands the role of a General Counsel and the value that I can add.

Courtney

General Counsel

How do you empower your team to be more creative?

It’s important to look beyond the design industry for inspiration to carve a distinctive path. Inspiration can come from nature, music, movies, art, or a conversation with a colleague with a completely opposite professional background. I encourage my team to look beyond the obvious destinations for solutions that push us beyond what we know.

Nayna

Director, Marketing Communications Design

What are Dosh Perks + Benefits

Dosh Benefits Overview

Our mission to positively impact people’s lives financially by moving billions of dollars to millions of people permeates every decision we make. We believe that combining humility, transparency, adaptability, and creativity allows us to remain agile while creating impactful experiences and solutions for our users, businesses, and community. We believe that staying genuine to our mission drives genuine action to positively impact people’s lives a little Dosh at a time.

Culture
Volunteer in local community
Eat lunch together
Intracompany committees
Open office floor plan
Diversity
Diversity manifesto
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Retirement & Stock Options Benefits
401(K)
Company Equity
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Adoption Assistance
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Company Outings
Acme Co. hosts company outings Monthly.
Free Daily Meals
Employees get free lunch on Monday, Tuesday, Wednesday, Thursday, Friday.
Game Room
Our game room includes Ping Pong.
Stocked Kitchen
Happy Hours
Parking
We offer employees Free on-site garage parking.
Relocation Assistance
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Acme Co. offers employees professional development opportunities like The ability to attend job related conferences and seminars.
Tuition Reimbursement
Diversity Program
Lunch and learns
Acme Co. hosts lunch and learn meetings once per month.
Cross functional training encouraged
Promote from within
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