Shipwell
Shipwell is transforming supply chains with better connectivity across people, systems and workflows
Austin, TX
Remote

Director of Digital & Media Strategy

| Remote
Apply now
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About us

In a world where shipping expectations and complexity are greater than ever, Shipwell is on a mission to empower supply chain efficiency at scale across every company size, stage, and industry. Supply chain solutions today are highly disconnected, rigid, and difficult to use, but Shipwell is disrupting the status quo.  Our solution combines everything our customers need in a comprehensive platform that adapts as the market and business demands change, so they can effectively manage the entire process in one place and never have to rip and replace. Shipwell is proud to be recognized by industry experts as a leader in shipping and logistics, including Gartner Magic Quadrant for TMS and Forbes 2020 Next Billion-Dollar Startup.  Join us and be part of the Shipping Evolution(R)

Our culture

Shipwell is a fast-paced, high-energy start-up that strives to build the future of shipping every day. Diversity of thought and cross-department collaboration is very important to us. We deliver open, honest, careful communication and work as hard as we play. We create & deliver solutions that are revolutionizing the industry, which brings excitement and purpose to our work. If you are looking for a place that will help you tap into your best work-self and give you hands-on experience building something big, then we invite you to come and build the future of shipping with us!

What you will do when you get here

We are looking for an experienced marketing leader to define and own the cross-channel strategy for the full marketing funnel, reporting to the VP of Marketing and partnering closely with the brand, sales, product, and creative teams. This is a high impact role where you will set the vision for and have the opportunity to build out a best in class team of experts in media, analytics, and ad tech who will optimize, and ultimately drive brand awareness and efficient pipeline growth for our SaaS business. 

 
  • Develop an annual channel plan and budget to support brand and business goals, conduct media research, audience modeling, and integrated media planning to effectively reach and engage Shipwell’s target audiences
  • Ensuring  the creative teams has the appropriate production specs and that all advertising units are reviewed, approved internally, prior to upload and traffickings (e.g., deadlines, DSVs, specs)
  • Establish KPIs, tracking, and attribution to measure effectiveness across all campaigns and channels from brand awareness to direct response
  • Set testing / experimentation strategy and report on in market / campaign performance o provide forward looking insights around audience and messaging that can inform future campaigns and opportunities for efficiency
  • Manage automation and optimization across all paid and owned performance marketing channels, including Search, marketing automation, email, digital, social video, and web, making changes or improvements to tech stack as needed

What you need to have
  • 10+ years of marketing experience with technical breadth and depth as an individual contributor, as well as a strong track record and passion for developing high performing teams
  • You’ve successfully lead team business planning processes and owned budget allocation, working effectively with cross functional partner to align on goals and key deliverables
  • In depth knowledge of today’s media landscape and tools, including media planning platforms, attribution tracking, syndicated  data/research providers, and  survey tools
  • Analytical mindset with the ability to establish clear KPI and implement appropriate attribution methodologies to forecast and track performance, as well as leverage data and experimentation to inform continual improvements to your strategy  
  • You take a holistic approach to creating high converting CX/UX journeys- considering how message, medium, and channel work together at each stage of the funnel
  • You have excellent verbal, written and presentation skills, ability to organize information in a high level way to communicate key points to partners and executive stakeholders
What’s preferred
  • In house experience on a B2B SaaS product that involved close collaboration with sales and brand marketing teams
  • Basic knowledge of SalesForce and Pardot or complementary CRM tool

Why Shipwell:

  • 401k plan
  • Generous parental leave
  • Competitive salary and equity opportunity
  • Team building events and office competitions
  • Friendly, talented, and inclusive company culture
  • HQ Office in Austin, TX or 100% remote
  • Health, vision, dental, teladoc, HSA, FSA, & Life insurance
  • Incredible growth opportunity at a fast growing company
  • Subsidized wifi, cell phone, and educational reimbursements
  • Receive an elite technology package to include a brand new MacBook Pro!

Here at Shipwell, we are a Remote Forward company. You have the opportunity to work within our HQ office in Austin, TX or you can choose to be fully remote. 

Shipwell is an Equal Opportunity Employer and we will not tolerate discrimination or harassment of any sort. We do celebrate diversity and believe experience comes in different forms; many skills are transferable; and passion goes a long way. Diversity in our team makes for better problem solving, more creative thinking, and ultimately a better product and company culture.

Even more important than your resume is a clear demonstration of impact, dedication, and the ability to thrive in a fast paced and collaborative environment. Shipwell strives to have an inclusive work environment; so if you are hard working & good at what you do then please come as you are.  We want you to contribute, grow, & learn at Shipwell and we encourage you to apply if your experience is close to what we’re looking for.

We are looking forward to adding new perspectives to our team!


For more information about Shipwell visit shipwell.com, or connect with us on Twitter @shipwell, LinkedIn, and Facebook.com/Shipwellinc.

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Where we are

We're fully distributed, but our HQ is located downtown Austin where plenty of trendy bars, restaurants, and shops are located within walking distance

Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • GolangLanguages
    • JavaLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • PythonLanguages
    • RLanguages
    • SqlLanguages
    • SwiftLanguages
    • jQueryLibraries
    • ReactLibraries
    • ReduxLibraries
    • Twitter BootstrapLibraries
    • DjangoFrameworks
    • FlaskFrameworks
    • MongoDBDatabases
    • PostgreSQLDatabases
    • SQLiteDatabases
    • Google AnalyticsAnalytics
    • IllustratorDesign
    • PhotoshopDesign
    • SketchDesign
    • FigmaDesign
    • CSSDesign
    • ConfluenceManagement
    • JIRAManagement
    • TrelloManagement
    • Team GanttManagement
    • WordpressCMS
    • Google AnalyticsCMS
    • HubSpotCRM
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What are Shipwell Perks + Benefits

Culture
Volunteer in local community
Friends outside of work
Eat lunch together
Daily sync
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Unconscious bias training
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Onsite Gym
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
Company Equity
Employee Stock Purchase Plan
Performance Bonus
Child Care & Parental Leave Benefits
Child Care Benefits
Dependent Care FSA
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Our remote work program includes work from home Full-time remote for all positions. We give people the option to work in an office or fully remote - the choice is yours!
Family Medical Leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
Some Meals Provided
Happy Hours
Parking
Recreational Clubs
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Lunch and learns
Cross functional training encouraged
Promote from within
Continuing Education stipend
Online course subscriptions available
Paid industry certifications

An Insider's view of Shipwell

What are some social events your company does?

Shipwell assumes you know how to do your job; outside of core office hours, you are allowed to set your own in-office times. Working from home to deal with a delivery or appointment is a simple notice to a manager, and you're encouraged to make use of the unlimited PTO!

David

Backend Engineer

What's the biggest problem your team is solving?

How a freight brokerage frees up cumbersome processes using technology! We strive to answer this question so people on the front lines can do more of what they do best. Our teams are the heaviest users and biggest advocates of Shipwell’s platform because it directly solves our industry-specific needs.

Andy

Carrier Compliance & Analytics Lead

What makes someone successful on your team?

What makes the team members on my teams successful is their ability to come in everyday with an amazing attitude, effort, and working together as a team!

Taryn

Enterprise Carrier Sales Manager

How do your team's ideas influence the company's direction?

Everyone on the team shows up with a unique perspective. We don't train people to be sales robots because sometimes new ideas can drastically improve how the entire team operates. That sort of ingenuity influences our entire company.

Laurel

Strategic Account Manager

How do you collaborate with other teams in the company?

Being a data scientist I spend about 50% of my time with stakeholders, customers, sales representatives, & the carrier success team, to understand how they work and how we can help them. One of the most important lessons I have learnt at Shipwell is that listening is key!

Anna

Associate Data Scientist

Jobs at Shipwell
21

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All Jobs
Finance
Data + Analytics
Dev + Engineer
Marketing
Operations
Product
Project Mgmt
Sales
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Director of LTL and Final Mile

Shipwell
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+46
Director of LTL and Final Mile About Shipwell In a world where shipping expectations and complexity are greater than ever, Shipwell is on a mission to empower supply chain efficiency at scale across every company size, stage, and industry. Supply chain solutions today are highly disconnected, rigid, and difficult to use, but Shipwell is disrupting the status quo.  Our solution combines everything our customers need in a comprehensive platform

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The Accounting Operations Specialist role provides you with a unique opportunity to join a high growth, third-party logistics company as we pivot into a record-breaking 4th year. You will be responsible for the review of customer and carrier financials, and the subsequent invoicing of customers and payment of carriers. The Accounting Operations Specialist will work closely with the rest of the Financial Operations Team to maintain & improve daily operations with the opportunity for various project-based work and room for growth.

Senior Sales Executive - Freight Sales

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Senior Sales Executive - Freight Sales About Shipwell Supply chains are disconnected, fragmented, and in the stone age. We believe the market has it wrong and we believe there is a better way. We can build the de facto platform and market network to connect, automate, and optimize the supply chains of the world. This is a multi trillion dollar opportunity. Today, Shipwell transforms your supply chain by combining digitized freight, real-time

Campaign Media Manager

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About Shipwell In a world where shipping expectations and complexity are greater than ever, Shipwell is on a mission to empower supply chain efficiency at scale across every company size, stage, and industry. Supply chain solutions today are highly disconnected, rigid, and difficult to use, but Shipwell is disrupting the status quo.  Our solution combines everything our customers need in a comprehensive platform that adapts as the market and

Implementation Specialist

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1 week ago
+46
About Shipwell In a world where shipping expectations and complexity are greater than ever, Shipwell is on a mission to empower supply chain efficiency at scale across every company size, stage, and industry. Supply chain solutions today are highly disconnected, rigid, and difficult to use, but Shipwell is disrupting the status quo.  Our solution combines everything our customers need in a comprehensive platform that adapts as the market and

Engineering Manager - Integrations

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About Shipwell In a world where shipping expectations and complexity are greater than ever, Shipwell is on a mission to empower supply chain efficiency at scale across every company size, stage, and industry. Supply chain solutions today are highly disconnected, rigid, and difficult to use, but Shipwell is disrupting the status quo.  Our solution combines everything our customers need in a comprehensive platform that adapts as the market and

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+46
About Shipwell In a world where shipping expectations and complexity are greater than ever, Shipwell is on a mission to empower supply chain efficiency at scale across every company size, stage, and industry. Supply chain solutions today are highly disconnected, rigid, and difficult to use, but Shipwell is disrupting the status quo.  Our solution combines everything our customers need in a comprehensive platform that adapts as the market and

Senior Pre-Sales Engineer

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1 week ago
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About Shipwell In a world where shipping expectations and complexity are greater than ever, Shipwell is on a mission to empower supply chain efficiency at scale across every company size, stage, and industry. Supply chain solutions today are highly disconnected, rigid, and difficult to use, but Shipwell is disrupting the status quo.  Our solution combines everything our customers need in a comprehensive platform that adapts as the market and

Site Reliability Engineer (SRE)

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Our shared services team manages our platform, infrastructure, and documentation. We're a cross functional team that includes a PM, SREs, backend engineers, a technical writer, and a QA engineer. We focus on developer experience and help the product focused squads adopt new technologies and best practices. Our major initiatives include CI/CD, a centralized auth service, RBAC, a unified alerts process, SOC 2 compliance, contract tests, adopting GraphQL, and adding an API versioning service.

Engineering Manager - Integrations

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1 week ago
+46
The Engineering Manager role provides you with a unique opportunity to join a high growth, third-party logistics company as we pivot into a record-breaking 3rd year. We need someone to own the end to end development of features which includes clarifying requirements, designing solutions, writing code and ensuring that features are well tested. The Engineering Manager is responsible for setting and communicating the technical direction of the team, mentoring and growing the team, removing roadblocks and communicating to stakeholders. We’re laying the foundation on which our industry will be reinvented; we’re looking for individuals who want to be part of a significant change. Ideas come from being an innovator and an amplifier, that strives to achieve more, for themselves and to enable greatness in others.

Portfolio Account Manager

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2 weeks ago
+46
Portfolio Account Manager About Shipwell In a world where shipping expectations and complexity are greater than ever, Shipwell is on a mission to empower supply chain efficiency at scale across every company size, stage, and industry. Supply chain solutions today are highly disconnected, rigid, and difficult to use, but Shipwell is disrupting the status quo.  Our solution combines everything our customers need in a comprehensive platform that

Carrier Sales Representative

Shipwell
Austin
2 weeks ago
+46
Communicate  and negotiate with carriers daily. Manage your book of business to achieve sales targets. Reach and exceed the required load coverage, app percentage , and margin goals.

Director of Digital & Media Strategy

Shipwell
Remote
2 weeks ago
+46
About us In a world where shipping expectations and complexity are greater than ever, Shipwell is on a mission to empower supply chain efficiency at scale across every company size, stage, and industry. Supply chain solutions today are highly disconnected, rigid, and difficult to use, but Shipwell is disrupting the status quo.  Our solution combines everything our customers need in a comprehensive platform that adapts as the market and business

Director of Data Science & Analytics

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Remote
3 weeks ago
+46
About Shipwell In a world where shipping expectations and complexity are greater than ever, Shipwell is on a mission to empower supply chain efficiency at scale across every company size, stage, and industry. Supply chain solutions today are highly disconnected, rigid, and difficult to use, but Shipwell is disrupting the status quo.  Our solution combines everything our customers need in a comprehensive platform that adapts as the market and

Customer Success Manager

Shipwell
Remote
1 week ago
+46
About Shipwell In a world where shipping expectations and complexity are greater than ever, Shipwell is on a mission to empower supply chain efficiency at scale across every company size, stage, and industry. Supply chain solutions today are highly disconnected, rigid, and difficult to use, but Shipwell is disrupting the status quo.  Our solution combines everything our customers need in a comprehensive platform that adapts as the market and

Customer Success Manager

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+46
As a Customer Success Manager you will be a trusted advisor to build relationships with customers and help them navigate from onboarding through renewal.  You will assist in driving adoption, comprehension and utilization of Shipwell products and services.

Director of Demand Generation

Shipwell
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1 week ago
+46
About us In a world where shipping expectations and complexity are greater than ever, Shipwell is on a mission to empower supply chain efficiency at scale across every company size, stage, and industry. Supply chain solutions today are highly disconnected, rigid, and difficult to use, but Shipwell is disrupting the status quo.  Our solution combines everything our customers need in a comprehensive platform that adapts as the market and business

Final Mile Operations Specialist

Shipwell
Austin
2 weeks ago
+46
Shipwell is a fast-paced, high-energy start-up that strives to build the future of shipping every day. Diversity of thought and cross-department collaboration is very important to us. We deliver open, honest, careful communication and work as hard as we play. We create & deliver solutions that are revolutionizing the industry, which brings excitement and purpose to our work. If you are looking for a place that will help you tap into your best work-self and give you hands-on experience building something big, then we invite you to come and build the future of shipping with us! 

Director of Data Science & Analytics

Shipwell
Austin
2 weeks ago
+46
About Shipwell In a world where shipping expectations and complexity are greater than ever, Shipwell is on a mission to empower supply chain efficiency at scale across every company size, stage, and industry. Supply chain solutions today are highly disconnected, rigid, and difficult to use, but Shipwell is disrupting the status quo.  Our solution combines everything our customers need in a comprehensive platform that adapts as the market and

VP, Product

Shipwell
Austin
2 weeks ago
+46
Shipwell is seeking a Director of Product Management to join us in our next phase of product growth. In this role, you will be responsible for all aspects of product management, everything from exploring new business opportunities, writing specs, coordinating with relevant stake holders, to owning big and small launches. You’ll be a central part of the company, working cross-functionally with other departments as well as with the leadership team to define the roadmap and strategy. With a product that intersects between the SaaS and e-commerce space, it’s an exciting opportunity to to build something that will have a true impact on scientific research.

Frontend Engineer

Shipwell
Austin
1 week ago
The Frontend Engineer role provides you with a unique opportunity to join a high growth, third-party logistics company as we pivot into a record-breaking 3rd year. We are looking for a strong individual contributor with a history of delivering high-quality and intuitive enterprise web applications and leading high-functioning frontend teams. Shipwell is seeking someone who is an approachable, dynamic leader and is willing to oversee the day to day operations of the frontend engineering team. We’re laying the foundation on which our industry will be reinvented; we’re looking for individuals who want to part of a significant change. Ideas come from being an innovator and an amplifier, that strives to achieve more, for themselves and to enable greatness in others.