**Please apply by sending your resume to: [email protected]

We are looking for a dedicated email marketing manager to take the lead with our email marketing strategies. Your main duties include segmenting lists, deploying email campaigns end-to-end, managing email databases, drafting engaging content and analyzing results.

If you’re interested in web technologies and can generate innovative ideas to increase sales, we would like to meet you. As an Email marketing manager, your role is to reach the right prospects at the right time through email campaigns to educate, promote and generate action.

Responsibilities

• Identify target audience, segment, deploy, track, optimize
• Design and implement direct email marketing campaigns (graphic experience preferred but not required)
• Write and proofread emails for clarity, grammar and spelling – superior writing skills required
• Ensure all messages are mobile-friendly
• Analyze deliverability, opens, clicks – all the way to sales
• Write newsletters including industry updates, company news, promotions
• Upgrade our email templates using personalization and advanced features as warranted
• Work with demand-generation team to maintain/improve nurturing campaigns to new prospects
• Analyze campaign performance and suggest improvements
• Report on sales revenue generated from email marketing efforts
• Ensure emails follow industry policies and best practices

Requirements

• Minimum 3 years experience w/ HubSpot
• Experience as an email marketing manager
• Hands on experience with HTML and content management systems
• Experience with Marketo, Unbounce, Google Analytics NetSuite preferred
• Proficiency in marketing automation technology
• Familiarity with analytical and database tools
• Excellent written communication and copywriting skills
• Strong project management skills
• eCommerce and lead-generation experience in the B-to-C space
• An ability to work under tight deadlines

Company Benefits:

Medical, Dental, Vision, Life, STD, LTD, 401k

*We are an Equal Employment Opportunity Employer

Job Type: Full-time

Experience:

• Marketing: 3 years (Preferred)
• Web Analytics: 1 year (Preferred)
• CRM: 1 year (Preferred)
• HubSpot: 3 years (Required)
• Email Marketing: 3 years (Preferred)