Event Marketing and Analytics Coordinator at ePayPolicy

| Austin
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ePayPolicy is looking for an event and analytics coordinator to be responsible for spearheading our event marketing strategy, including but not limited to: trade show planning and attendance, design, email marketing, content creation, tracking ROI  and implementing guerilla marketing campaigns. This individual should have a successful track record of organizing attendance at trade shows and proving ROI through event marketing strategies and tactics.

 

Responsibilities:

• Lead strategy, planning logistics, invitations, registration, production and team management 

• Work with director of marketing and executives to develop event strategy and objectives; spearhead initiatives to meet objectives based on lead generation and customer advocacy

• Analyze, track, and report on event ROI based on the predetermined pipeline, revenue, and MQL metrics using CRM, email marketing, project management, 

• Work with director of marketing and digital coordinator to create event calendar and content

• Negotiate and execute contracts for large- and small-scale events

• Work with the director of marketing to create sales collateral and tradeshow messaging.  

• Responsible for ordering and tracking event inventory including collateral, giveaways, etc.

• Help integrate events into the social strategy to maximize engagement


 

Requirements:

• Bachelor’s in marketing or related discipline

• 1+ years of related marketing experience, ideally in event marketing, demand generation, or sales enablement

• Proven experience carrying out event marketing efforts, including trade show planning, attendance, and reporting

• Highly organized with an ability to manage resources, budgets, and digital assets

• Strong communication skills – written and oral

• You are creative, innovative, and always think outside the box

• Highly organized and proficient at managing multiple projects at a time

• You are metric driven and have the ability to draw insight from complex marketing data

• Confident with a dynamic personality

• Is familiar with Google Analytics and is ready to take their skills to the next level.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • .NETLanguages
    • C#Languages
    • JavascriptLanguages
    • SqlLanguages
    • jQueryLibraries
    • jQuery UILibraries
    • Twitter BootstrapLibraries
    • ASP.NETFrameworks
    • Microsoft SQL ServerDatabases
    • Google AnalyticsAnalytics
    • IllustratorDesign
    • PhotoshopDesign
    • CanvaDesign
    • TrelloManagement
    • SlackManagement
    • WordpressCMS
    • HubSpotCRM
    • PipedriveCRM
    • MailChimpEmail
    • SendGridEmail

Location

The office sits in the beautiful hills overlooking Lake Austin. There are plenty of Austin's finest food and fitness options just minutes away!

An Insider's view of ePayPolicy

What’s the vibe like in the office?

The vibe here is extremely friendly and laid-back, while still promoting getting things done. Everyone gets along well, and plays off each others strengths.

Tyler

Application Developer

What's the biggest problem your team is solving?

Since we have such strong client acquisition from trade shows and inbound leads, we're working on maximizing our outbound floor plan to make it as strong as possible.

Keith

Team Lead

How has your career grown since starting at the company?

My three years here has been ridiculously awesome. I started in Customer Support part-time, and today I am involved in just about every area of the business.

Nathan

Team Lead

What unique initiatives do you have that encourage innovation?

We have a saying at ePayPolicy that goes like this. "The best idea wins. So who has it?" We encourage everyone to question why we do things the way we do and offer other solutions. We believe a collaborative environment brings out all of our best ideas.

Todd Sorrel

Co-founder

How do you collaborate with other teams in the company?

I collaborate with the marketing team, mostly. When they get inbound leads they send those my way, so our work really goes hand in hand.

Morgan

Inbound Product Specialist

What are ePayPolicy Perks + Benefits

ePayPolicy Benefits Overview

ePayPolicy offers up to 100% healthcare contributions, and unlimited paid time off. Happy hours and quarterly company sponsored events are always a blast!

Culture
Volunteer in local community
ePayPolicy volunteers at Austin Mobile Loafes & Fishes. Mobile Loaves & Fishes provides food & clothing & promotes dignity for our ... prepared feeding program to the homeless and working poor.
Friends outside of work
Eat lunch together
Daily stand up
Open door policy
Team owned deliverables
Group brainstorming sessions
Open office floor plan
Health Insurance & Wellness Benefits
Dental Benefits
Vision Benefits
Health Insurance Benefits
Onsite Gym
Retirement & Stock Options Benefits
Performance Bonus
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Company Outings
Stocked Kitchen
Happy Hours
Happy hours are hosted On occasion .
Parking
Professional Development Benefits
Promote from within
Online course subscriptions available
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