Global Programs Marketing Manager (Contract Only)
Remote - 4 month contract only
SailPoint is looking for a temporary hire for our Global Programs Marketing Manager role to help execute our global email and webinar programs. You will work in the Corporate Marketing department, collaborating closely with the digital marketing, product marketing, field marketing, and marketing operations teams. Your objective is to ensure proper messaging, timing, tracking, and execution of these campaigns.
You have a passion for writing, building, implementing, and optimizing new processes and campaigns. You can leverage data-driven insights in order to deliver more targeted and relevant messaging, improve engagement, and ultimately convert prospects. You are detail-oriented, know how to manage your time and programs, have excellent writing & communication skills, and bring a great track record of working cross-functionally across teams.
Most of all, you are a team player and appreciate a great company culture!Responsibilities include:
- Write conversational/punchy/actionable copy for marketing emails, sales emails, landing pages, and chatbot scripts
- Build and implement global email and webinar campaigns from start to finish within our marketing automation tool, CRM platform, content marketing platform & webinar platform
- Personalize our messages to different buyer personas / stages of the buying cycle
- Manage relationship and review cycles with our marketing automation contractor team
- Manage email calendar, coordinating scheduling across various global & field marketing campaigns
Requirements:
- 2-3 years of B2B marketing experience, specifically the following:
- Marketing Automation (Eloqua preferred)
- Content Marketing Platform (PathFactory preferred)
- CRM (Salesforce.com preferred)
- Webinar Platform (Zoom preferred)
- Chatbot / Live Chat (Drift preferred)
- Excellent written & communication skills
- Ability to time-manage and self-start programs
- Organized, attentive to details, & process-oriented
Travel - N/A
SailPoint is an equal opportunity employer and we welcome everyone to our team. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or veteran status.