Growth Marketing Operations Manager

| Austin | Remote | Hybrid
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About the job

Self Financial is a venture-backed, high-growth FinTech company with a mission to increase economic inclusion and financial resilience by empowering people to build credit and build savings.

 

We're looking for people who share our passion and are driven to tackle challenges, find solutions and make the financial space better for the communities we serve.

 

Our team is passionate about challenging the status quo of the credit industry by providing people with accessible tools to take control of their credit. Executing our mission requires deep collaboration across our teams to ensure our products reach the people who can benefit from them the most, particularly the 100 million+ Americans who have no or low credit.

 

Reporting to the VP of Growth Marketing, you will be a key player in ensuring the Growth Marketing Team can execute efficiently and use our marketing technology to its full potential. The team is divided into the Lifecycle, and Growth subteams, our success is dependent on our ability to efficiently utilize technology such as marketing automation tools, CDP/CRM platforms, mobile attribution/MMPs, and data aggregation and reporting tools. You will work closely with product, engineering, and analytics on a variety of projects to implement, configure, and maintain these systems while helping the team build processes for efficient marketing execution.

 

What You Will Do

  • Own the front-end configuration of existing and new martech platforms such as email, push, CRM, attribution, reporting, and measurement partners.
  • Operate as the main subject matter expert on systems & tooling related to Growth and Lifecycle Marketing, proactively providing training, feedback, QA, and collaborating on improvements as needed with the team.
  • Serve as main solutions expert to liaise between Marketing, Engineering, Analytics, and external software support teams, leading continuous efforts to enable execution of business requirements by assessing and delivering on system functionality & data needs.
  • Collaborate with analytics to help develop processes and reporting to monitor key martech health metrics like email deliverability, or reporting and user profile data accuracy.
  • Manage the Growth Marketing Team’s incident response process through collaboration with the larger operations team.
  • Collaborate with partners in Operations, Marketing, and Product to continuously improve the overall operational efficiency of the team.
  • Responsible for documentation of internal best practices, tooling, and process development for martech tools.
  • Partner with Engineering and Analytics teams and stay on top of our collaborative projects like developing measurement and optimization methods for marketing channels, or CRM, reporting, and other martech vendor data implementations as examples.
  • Constantly identify & execute on opportunities to increase efficiency in marketing production workflows between the design, creative, and marketing teams.
  • Assist in managing the projects and front-end configurations for new marketing campaign launches.

 

What you Bring

  • B.S. or M.S. degree and 7+ years of managing marketing operations in a fast growing startup.
  • Strong MarTech tool implementation and configuration experience for tools such as marketing automation/ESPs (Braze, Iterable, Airship), template management tools, CRMs/CDPs (Segment, Tealium), MMP/attribution (Singular, Appsflyer), and tag management tools (GTM), etc.
  • Strong project management skills in both process and tools (Jira, Asana, Trello, etc.) with a track record of multi-tasking and coordinating efforts across multiple stakeholders
  • Able to foster positive relationships with different teams within the organization
  • Have strong verbal and written communication skills
  • Have a strong understanding of how user and marketing data works - you aren’t necessarily a data engineer or analyst, but you can guide the conversation and dig into the data when necessary

 

Benefits and Perks:

We have the compensation and benefits you expect. But, there's one thing that Self Financial can offer that many startups cannot: we can positively change the world while making a profit. We are a team of Builders, empowering our customers to build their dreams. We have a Do the Right Thing ethos in all that we do, and we hope you value that approach, too.

 

Our perks include:

  • Stock options
  • Quarterly performance-based bonuses
  • Generous employer-paid health, vision, and dental insurance coverage
  • Flexible vacation policy
  • Educational assistance
  • Free gym membership
  • Free at-home workout through Sworkit
  • Casual dress code
  • Team building events and activities
  • Remote work arrangements/ flexible work schedule
  • 401K

 

Self Financial requires all employees hired to successfully pass a background check.

 

We are an Equal Opportunity Employer.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavascriptLanguages
    • PHPLanguages
    • PythonLanguages
    • SqlLanguages
    • GraphQLLanguages
    • ReactLibraries
    • ExpressFrameworks
    • FlaskFrameworks
    • Node.jsFrameworks
    • React NativeFrameworks
    • PostgreSQLDatabases
    • RedisDatabases
    • Google AnalyticsAnalytics
    • TableauAnalytics
    • SegmentAnalytics
    • BrazeAnalytics
    • IllustratorDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • ConfluenceManagement
    • JIRAManagement
    • ContentfulCMS
    • MailChimpEmail

Location

Our company is in the heart of downtown Austin overlooking the world-famous sixth street district and the Texas State Capitol building.

An Insider's view of Self Financial

What’s the vibe like in the office?

We are constantly growing and facing new challenges, but everyone works well together. Our company events are always fun and a good way to get to know each other better. We are a very tight-knit group, and I wouldn't have it any other way!

Joanna

Customer Success Team Lead

What projects are you most excited about?

The best part about being at a company at this stage is being able to build data infrastructure and marketing programs from the ground up. I'm most excited to build out our entire retention marketing strategy to drive increased user engagement. We're utilizing a great growth automation system that allows us to do some really cool things.

Tim

Director of User Acquisition

How has your career grown since starting at the company?

Since joining Self, I've had the opportunity to develop my skills in both our frontend and backend repos. I've also learned a lot about working together with stakeholders to create new features or resolve bugs. I definitely feel like a stronger engineer having worked on this team and learning so much from my colleagues about maintainable code.

Kristin

Software Engineer

What is your vision for the company?

Most financial institutions cast aside those considered low-to-moderate income. We help people with fundamental aspects of financial health – building credit, using it wisely and saving money. My goal is to continue building a company of highly talented and collaborative people driven by a mission of helping people achieve financial stability.

Brett

Chief Marketing Officer

How do you collaborate with other teams in the company?

As a fast paced work environment, collaboration is key. It’s great to work with people who are willing to help each other out. If you have a question, it’s as easy as walking to their desk to ask!

Jorge

Compliance Manager

What are Self Financial Perks + Benefits

Self Financial Benefits Overview

We're located in downtown Austin with a direct view of the Capitol! Being in the heart of the action creates an exciting place to grow the company and make a huge impact for our customers.

Culture
Partners with nonprofits
Open door policy
OKR operational model
Team based strategic planning
Pair programming
Open office floor plan
Flexible work schedule
Remote work program
Our remote work program includes work from home full-time remote for specific positions.
Diversity
Dedicated diversity and inclusion staff
Mandated unconscious bias training
Diversity employee resource groups
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
Team workouts
Mental health benefits
Financial & Retirement
401(K)
Company equity
Equity Incentive Plan
Performance bonus
Child Care & Parental Leave Benefits
Generous parental leave
Family medical leave
Return-to-work program post parental leave
Vacation & Time Off Benefits
Unlimited vacation policy
Paid holidays
Paid sick days
Office Perks
Company-sponsored outings
Free daily meals
Free snacks and drinks
Some meals provided
Company-sponsored happy hours
Onsite office parking
Pet friendly
Relocation assistance
We offer relocation assistance to new employees.
Fitness stipend
We offer gym membership for employees.
Onsite gym
Professional Development Benefits
Job training & conferences
Self offers employees professional development opportunities like an annual individual budget for training.
Tuition reimbursement
Lunch and learns
Promote from within
Mentorship program
Our mentorship program includes 1-to-1 program, leadership mentoring.
Continuing education stipend
Continuing education available during work hours
Online course subscriptions available
Paid industry certifications
We offer paid industry certifications for specific positions at Self.

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