Head of SEO (Pexels)

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About Canva


At Canva, we create tools that empower the world to design. Our mission is to democratise design and empower creativity for anyone and every one, on every platform! Inspired by a team of talented thinkers, an amazing culture and remarkable growth trajectory – we’re out to change the world, one design at a time.


Since launch in August 2013, we have grown exponentially, amassing over 30 million active users across 190 different countries who have created more than 2 Billion designs. We are one of the world’s fastest-growing technology companies and we have only achieved about 1% of what we are capable of!


Who are Pexels?

Canva recently announced the acquisition of one of the biggest, most loved and fastest growing photo communities in the world - Pexels. Pexels give talented photographers a huge audience and help millions of creators to easily create beautiful products and designs. We are one of the most upvoted products of all time on Product Hunt. Among our millions of users are people from brands and companies like Forbes, Buzzfeed and Facebook.


The Role 

We're looking for a data-driven, results-oriented SEO'er to join Pexels, lead our search engine traffic growth, and build an SEO team. If joining a successful remote company with the opportunity to grow, do career-defining work, and leave your mark excites you, then keep reading.


With close to 30 million sessions per month, we are one of the top free stock photo and video platforms and are in the top 400 sites according to Alexa. We've become the number one resource for many designers, marketers, entrepreneurs, non-profits, and creators from all over the world – and we are looking to keep growing.


This is where you come in. You'll be responsible for developing and implementing SEO strategies to drive new users through organic traffic channels. You love solving SEO challenges and are always looking for ways to test new ideas, then analyze their impact. Test new ideas, then analyze their impact – not a typo, we truly mean it.


What you'll get in return is a team dedicated to your personal and professional growth—one that gives you the support and freedom to be your best self. We believe you should spend most of your time working on stuff you love, and we'll let you carve out what that looks like.


What you'll do

  • Develop & implement a holistic SEO strategy for Pexels.com to maximize organic traffic growth globally.
  • Build and implement an experimentation roadmap. Including A/B tests, multivariate tests, layout optimization testing, or product test to impact SEO.
  • Track and optimize search results and search performance across major search channels to improve rankings.
  • Conduct keyword research to optimize existing rankings and uncover new opportunities.
  • Regularly monitor the SEO health of Pexels.com. Determine, analyze, and report on SEO KPIs to the Head of Marketing and leadership team.
  • Work cross-functionally with other teams to implement SEO best practices for Pexels and run experiments.
  • Lead and build up the SEO knowledge at Pexels.
  • Manage the relationship and give direction to our SEO partner agency.

Who you'll be

  • Passion for SEO and growth.
  • Proven track record driving traffic and growth through SEO.
  • Ability and knowledge to build a world-class SEO strategy and execute on it.
  • Enthusiasm for experimentation and testing.
  • Well-versed in technical SEO & best practices.
  • A good understanding of HTML/CSS and Javascript
  • Experience with ReactJS, NextJS and/or TypeScript is a big plus but not required
  • Experience with SQL to analyze SEO experiments is a plus

Benefits

  • Competitive salary, plus equity options
  • Work from anywhere
  • Annual team retreat (when travelling is safe again) to a beautiful place that we all vote on
  • Flexible vacation policy
  • Parental leave
  • Annual education/conference stipend to learn something new
  • An environment to have a huge impact on our company, the product, and our users
  • A flexible and very effective team dedicated to your personal development

Ready to apply?

  • Tell us why you'd be perfect for this role.
  • Tell us what was the most impactful thing you’ve done to move the needle on traffic.

One of our core values at Canva, “Being a force for good” means we are actively working towards a world that isn't just good for a small few, but one that’s good for everyone. We believe deeply that bringing together diversity of thoughts, perspectives and expression is key for building the best product for our equally diverse community. To achieve this, we need to constantly work towards making Canva the best place to work, for everyone.

 

Canva is currently one of Australia’s hottest technology companies and has been the ranked #1 Australian Workplace in Technology by JobAdvisor for two years in a row. We ensure that the Canva workspace is set up for you to do your best work and have a great time doing so, with breakout areas, little nooks, and quiet places to retreat.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
  • People Operations
    • JavaLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • Objective-CLanguages
    • PythonLanguages
    • ScalaLanguages
    • SwiftLanguages
    • TypeScriptLanguages
    • BashLanguages
    • ReactLibraries
    • RxJSLibraries
    • MobXLibraries
    • SpringFrameworks
    • FinagleFrameworks
    • AWS RedshiftDatabases
    • BigQueryDatabases
    • DynamoDBDatabases
    • MongoDBDatabases
    • MySQLDatabases
    • SnowflakeDatabases
    • Google AnalyticsAnalytics
    • LookerAnalytics
    • OptimizelyAnalytics
    • SnowflakeAnalytics
    • AmplitudeAnalytics
    • dbtAnalytics
    • RedshiftAnalytics
    • Mode AnalyticsAnalytics
    • CanvaDesign
    • FigmaDesign
    • AsanaManagement
    • JIRAManagement
    • Monday.comManagement
    • Custom-BuiltCMS
    • SalesforceCRM
    • Salesforce PardotCRM
    • BrazeEmail
    • Monday.comProject Management

Location

Enjoy our new flagship Austin campus. We love to create unique spaces that reflect their surroundings, so our new campus combines authentic east Austin vibes with a Canva twist.

An Insider's view of Canva

How does your team reward individual success?

Canva teams set seasonal goals and we celebrate BIG when we achieve each goal. We have celebrated our success by enjoying taco nights, cocktail classes and currently planning a DIY pottery night. Canva also has a very active #kudos slack channel!

Pooja

Partner Success Manager

How do you collaborate with other teams in the company?

Being part of Customer Success., we work closely with other teams including Product, User Voice, and Community Stories. We have the chance to share insights about how our members use Canva across their teams and the value our product brings. It’s inspiring to help shape the product and bring the most value to our users through global collaboration!

Chelsea

Strategic Customer Success Manager

How does the company support your career growth?

Canva enables me to grow by providing workshops and training sessions that have given me a solid foundation for my role. There is a focus to promote from within and provide everyone the opportunity to explore whichever path they choose. Our “Vibe and Thrive” allowance also makes sure our mental and physical health are always taken care of!

Kendall

Sales Development Representative

How do your team's ideas influence the company's direction?

One of Canva’s core values is to Make Complex Things Simple. We find innovative ways to make legal concepts more approachable to non-lawyers and reduce the need to involve Legal with every move. By removing complexities we encourage an environment of trust and openness for our internal stakeholders and our millions of users.

Suhayb

Senior Legal Counsel

What's something quirky about your company?

Season Openers are company events where Canva celebrates our wins and rallies around our goals. They're also some of the most over-the-top and quirky events you'll ever see. On my first day, at my first season opener, I learned about Canva through a Hollywood-worthy parody of "The Office"— I knew then I had found my new home!

Sergio

Design Ops & Studio Lead

What are Canva Perks + Benefits

Canva Benefits Overview

No matter what your role is, or where you’re located, Canva’s benefits are designed to empower you to thrive.

Culture
Volunteer in local community
Be empowered to be a Force for Good with 3 days volunteering leave. Select from a calendar of opportunities or choose your own adventure, as long as it makes a positive difference, we'll support you.
Partners with nonprofits
Testing
Open door policy
OKR operational model
Team based strategic planning
Open office floor plan
Employee resource groups
Employee-led culture committees
Hybrid work model
In-person all-hands meetings
In-person revenue kickoff
Employee awards
Flexible work schedule
Remote work program
Diversity
Dedicated diversity and inclusion staff
Highly diverse management team
Diversity manifesto
Diversity employee resource groups
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
Mental health benefits
Transgender health care benefits
Financial & Retirement
401(K)
401(K) matching
Company equity
Charitable contribution matching
Child Care & Parental Leave Benefits
Generous parental leave
Family medical leave
Return-to-work program post parental leave
Vacation & Time Off Benefits
Generous PTO
Paid volunteer time
Sabbatical
Paid holidays
Paid sick days
Flexible time off
Bereavement leave benefits
Hardship benefits
Office Perks
Company-sponsored outings
Free daily meals
Free snacks and drinks
Company-sponsored happy hours
Onsite office parking
Pet friendly
Recreational clubs
Fitness stipend
Meditation space
Mother's room
Onsite gym
Professional Development Benefits
Job training & conferences
Lunch and learns
Promote from within
Continuing education available during work hours
Online course subscriptions available
Customized development tracks
Personal development training
Virtual coaching services

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