Inbound Marketing Specialist at Quali

| Austin
Sorry, this job was removed at 7:19 a.m. (CST) on Monday, September 23, 2019
Find out who's hiring in Austin.
See all Marketing jobs in Austin
Apply now
By clicking continue you agree to Built In’s Privacy Policy and Terms of Use.

Inbound Marketing Specialist

Quali is the industry leader in delivering multi-cloud Environment as a Service (EaaS) solutions for Development and Testing, Sales Demo/POC, Training, and Cyber Range teams.

Our mission is to make infrastructure and applications testing easily accessible and consumable to every user in the organization by turning complexity into an on-demand service.


Content Writing

  • Collaborate with Integrated Marketing Manager and Product Marketing Manager to develop Top-of-the-funnel content for whitepapers, Infographics, Emails, Landing Pages, Blog Posts, and Whitepapers, and more as needed
  • Implement keywords into content to strengthen marketing SEO efforts

Development & Placement of Campaign Assets

  • Write copy for all display advertising assets including Email Blasts, Banner Ads, Pop-Up Ads, and Direct Mail
  • Incorporate best practices in development of all media (Ex: subject line writing, email structure, file size, copy writing, etc)
  • Provide copy and necessary content to Designers for development of media
  • Collaborate with Designers to review and revise media to meet branding standards
  • Develop CTAs using HubSpot for all content marketing assets, including split testing as necessary
  • Write, test, and optimize landing pages that drive conversions for our campaigns

General Work

  • Assist in copy editing of marketing collateral and materials; including product brochures, presentations, email marketing, customer newsletters, press releases, Webinars, and website copy


  • Bachelor's degree in marketing, advertising, or communication 2-5 year experience in B2B Marketing setting with focus on marketing content development 
  • Candidate must be able to demonstrate:
    • Knowledge of SEO best practices and keyword development
    • Proficient use of HubSpot inbound marketing software
    • Proficient use of Salesforce CRM software
    • Proficient use of Microsoft Word, PowerPoint, Excel, and Outlook; Basic knowledge of Microsoft Access  
    • Copyediting expertise with impeccable attention to detail
    • Strong communication, interpersonal skills, and excellent written skills 
    • Ability to work well with others in a fast-paced environment
Read Full Job Description
Apply now
By clicking continue you agree to Built In’s Privacy Policy and Terms of Use.
Apply now
By clicking continue you agree to Built In’s Privacy Policy and Terms of Use.
Save jobView Quali's full profileFind similar jobs