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INTEGRATED MARKETING MANAGER

| Austin

Why YOU want this position

Drillinginfo has a career opportunity for an Integrated Marketing Manager to lead in one of our strategic business segments. As a key role in this growing team, you’ll drive integrated marketing plan creation and strategy, oversee go-to-market strategies for the relevant solutions, creation of sales enablement materials and customer facing assets within the Drillinginfo SAAS product line. You’ll drive leads and revenue goals for your segment and lead a cross-functional support team to help execute your integrated marketing plan. You will work directly with digital marketing, marketing analytics, sales leaders, and key Subject Matter Experts. You’ll report directly to the Sr. Director of Integrated Marketing. If you’ve got 5-7 years’ experience in high-tech B2B marketing, a solid foundation in go-to-market strategy development and lead generation and haveexceptional task ownership ethic that helps grow the business, this could be the right career move for you.

 

This role can be located in Littleton, Colorado, Austin, Texas or Chicago, Illinois!

 

Background and Experience:

  • Five to seven years’ experience in high-tech B2B marketing is essential, preferably software as a service (SaaS)
  • At least two years of Go-to-Market planning experience and/or solid SEO, blog, and product promotion experience
  • Comfortable with measuring demand generation activities and funnel metrics
  • 5+ years of experience in integrated marketing utilizing multiple outreach channels
  • Experience looking at market space competition and making recommendations; product writing, web content experience
  • Four-year degree in Marketing, Advertising, English, or related field. Equivalent experience may be substituted
  • MBA is a plus

 

Competitive Candidate Profile: 

  • You're strong enough to handle a bit of ambiguity, but still able to execute
  • You’re right at home in a small and fast-growing organizational structure
  • You’re comfortable setting strategies, digging in to understand the business and motivated by impacting the bottom line
  • You know when to ask questions and how to get the job done without all the answers
  • You have strong communication and relationship management skills
  • Good sense of marketing priorities for high tech B2B
  • Superior writing skills
  • MS Office Suite
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Location

2901 Via Fortuna, Austin, TX 78746

What are Drillinginfo Perks + Benefits

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