Dropbox
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Austin, TX
Remote

Growth Lifecycle Manager - Location Flexible

Sorry, this job was removed at 6:10 a.m. (CST) on Tuesday, October 26, 2021
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Role description

Dropbox has over 500 million users worldwide, and the Lifecycle Marketing team builds email and notification programs to guide, educate, and up-sell these users at scale. We’re looking for a Growth Lifecycle Manger to build programs for our Business users to help them understand and ultimately continue using their paid plans. You’ll work with analytics and product teams to understand key moments in the user experience and build campaigns to address these obstacles and reduce user churn. As the expert in this stage of the user lifecycle, you’ll also be responsible for optimizing existing programs that are significant drivers of revenue for Dropbox.

Responsibilities:

  • Develop lifecycle marketing strategies for our paying users at key conversion and retention touch points
  • Build and execute campaigns across email, in-product messaging, and mobile
  • Work with growth and marketing analytics teams to measure our initiatives and maintain performance of multi-million dollar revenue programs
  • Partner with user research, messaging, and growth product teams to ensure the creation of thoughtful user experiences across campaigns and in-product

Requirements

  • 3+ years cross-channel CRM marketing (email, mobile, in-product) for large user or customer bases
  • Experience using CRM platforms like Iterable or Salesforce Marketing Cloud to build scaled, evergreen lifecycle programs
  • Analytical thinker with experience in tools like Google Analytics and/or SQL databases
  • A/B testing or growth marketing savvy
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What are Dropbox Perks + Benefits

Dropbox Benefits Overview

We’re proud to offer benefits that help all Dropboxers take care of their holistic selves, so they can keep flowing at work.

Culture
Volunteer in local community
Partners with nonprofits
Open door policy
OKR operational model
Team based strategic planning
Pair programming
Employee resource groups
Employee-led culture committees
Flexible work schedule
Remote work program
Diversity
Documented equal pay policy
Dedicated diversity and inclusion staff
Mandated unconscious bias training
Diversity manifesto
Diversity employee resource groups
Hiring practices that promote diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability insurance
Dental insurance
Vision insurance
Health insurance
Life insurance
Wellness programs
Team workouts
Mental health benefits
Financial & Retirement
401(K)
401(K) matching
Company equity
Performance bonus
Charitable contribution matching
Child Care & Parental Leave Benefits
Childcare benefits
Generous parental leave
Family medical leave
Adoption Assistance
Restricted work hours
Return-to-work program post parental leave
Vacation & Time Off Benefits
Unlimited vacation policy
Generous PTO
Paid volunteer time
Sabbatical
At Dropbox, this is called 'Recharge'
Paid holidays
Office Perks
Company-sponsored outings
Free snacks and drinks
Some meals provided
Company-sponsored happy hours
Recreational clubs
Relocation assistance
Fitness stipend
Home-office stipend for remote employees
Professional Development Benefits
Job training & conferences
Tuition reimbursement
Lunch and learns
Promote from within
Mentorship program
Continuing education stipend
Continuing education available during work hours
Online course subscriptions available
Customized development tracks

Additional Perks + Benefits

In order to be successful in our Virtual First environment we needed to make changes that would allow employees to have more control over both where and how they work. Therefore, we embrace “non-linear workdays” with defined core collaboration hours that overlap across time zones. Beyond that, we encourage employees to design their own schedules to balance collaboration with needs for individual focus. We’ve also moved from “all day syncs” to an “async by default” culture, reserving meetings for discussion, debate, and decision-making, and handling all other work in our deep focus hours.

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