Manager, Marketing Operations (B2C)

| Austin | Remote
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We are all living in the digital age where the world continues to become a much smaller and better connected place. As a result, the massive amounts of data and information can be difficult to handle. We continue to develop powerful ways to help create, collect, and access content to augment both personal and professional lives. 


In order to deliver and expand on this vision, we’re looking for a seasoned marketing operations professional to drive strategy, automation, and performance. This person is experienced using marketing technology to market multiple software products to both consumers and enterprises around the world. This role requires a process-oriented individual who understands the nuances of executing campaigns that leverage email, in-app, push and web channels. They have experience keeping track of dependencies and schedules that take into account team reviews, legal reviews and inevitable last minute changes. They are skilled at facilitating meetings, delegating tasks and maintaining detailed logs of action items and agreements. They will also have the ability to work with cross-functional teams to ensure campaigns launch on time. They will have a comprehensive approach (and expertise) to drive quality assurance, optimize customer journeys, and improve the overall user experience through data, insights, experimentation, and tooling.


In this role: 
  • You will drive, consult, gather, and document requirements for customer journeys, experiments, and other interactions to drive customer engagement.
  • You will manage the development, QA, and deployment of journeys using our marketing automation applications for marketing email, web, in-app, and push communications.
  • You will manage the creation of complex, personalized, dynamic, and multilingual messages.
    You will collaborate with cross-functional teams - Product Marketing, Sales, Creative services, Analytics, Growth, Engineering and International.
  • You will structure and implement marketing tests to drive optimization (e.g., subject lines, test creative, copy, audience segments, triggers, etc.).
  • You will manage a team of highly skilled automation engineers, providing support, guidance and coaching to help them accomplish personal, team and company objectives.
  • You will continually improve and optimize customer communications, capabilities, processes, and documentation.
  • Provide insights and recommendations to stakeholders and marketing teams to improve communications performance, backend tracking, and reporting.
  • Work with marketing technology and operations teams to spot gaps in the current process, resolve the issues and make timely and best recommendations for improvement.
Requirements and Skills: 
  • 5+ years of experience in marketing automation and operations with demonstrated success in creating, testing and executing experiments, campaigns, and automations.
  • Process orientated, have worked in an Agile/SCRUM environment. Strong documentation, coordination, and project management skills.
  • Experience building email and nurture campaigns. You need experience with running campaigns within a marketing automation/multichannel orchestration platform (Iterable a plus).
  • Experience in execution of complex, triggered based campaigns (international experience preferred) and A/B and multivariate test design.
  • Intermediate knowledge of HTML, CSS, and SQL.
  • Strong interpersonal & communication skills: Ability to articulate complex workflows, dependencies, solutions, and trade-offs.
  • You are methodical with a strong desire to test, learn, and iterate.
  • You need a real passion for new technologies, unconventional thinking, and pushing boundaries.
  • You are a solution-oriented problem solver: You have the ability (and desire) to regularly step back from the details of a problem, understand what you’re trying to accomplish and come up with creative solutions to achieve success.
  • B.S./M.S. in Computer Science, Marketing, similar disciplines, or equivalent experience.

What You Need To Succeed
  • Excellent project management skills.
  • Strong attention to detail.
  • Ability to ask why, and make recommendations to stakeholders on solutions.
  • Strong analytical skills.
  • Ability to work in a fast-paced environment and under pressure to be able to meet tight deadlines.
  • Ability to rapidly adapt and respond to changing requests/priorities.
  • Ability to anticipate problems and act proactively.

We are committed to an inclusive and diverse Evernote. We believe that different perspectives lead to better ideas, and better ideas allow us to better understand the needs and interests of our diverse, global Evernote Community. We welcome people of different backgrounds, experiences, abilities and perspectives and are an equal opportunity employer.
California privacy notice: Read our privacy policy for job applicants here. 

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Technology we use

  • Engineering
  • Product
    • JavaLanguages
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    • ReactLibraries
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    • Google AnalyticsAnalytics
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    • FigmaDesign
    • JIRAManagement

Location

3300 N. Interstate 35 , Austin, TX 78705

An Insider's view of Evernote

What's something quirky about your company?

A quirky thing about Evernote is the level of access provided to company leaders. While a lot of companies have open plan offices, I'm not sure for how many companies that same open spirit infuses communications and interactions. At Evernote, input from employees is encouraged and considered. If you're a member of the Notable Herd, you are heard.

Dewi

Director, Customer Experience

What does your typical day look like?

I help build Evernote's new mobile apps. This entails conversations with Product, QA, and Design to strengthen the feature descriptions. We research tools, and as we're building, test drive our new feature. We put a lot of effort to review our teammates' code and keep our quality and performance high. We have plenty of fun breaks at the office.

José

Software Engineer

How do your team's ideas influence the company's direction?

Our team provides fast and comprehensive service to 200M users worldwide. We educate our customers on our platform features and resolve issues through multiple channels. We raise the voice of our customers and inspire feature creation to make our user's lives easier. By doing this, we increase customer lifetime value and company financial health.

Justina

VP, Global Customer Experience

What are Evernote Perks + Benefits

Culture
Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Highly diverse management team
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Evernote Corporation has a Section 125 Plan available through Discovery. One debit card is issued per user and can be issued for both FSA and HSA.
Disability Insurance
We offer full benefits (medical, dental, vision, life and disability insurance, and 401K), and cover 100% of the employee premium and 70% of any dependent coverage elected.
Dental Benefits
The dental plan is provided by Guardian Dental PPO.
Vision Benefits
Vision benefits are covered through VSP.
Health Insurance Benefits
We offer full benefits (medical, dental, vision, life and disability insurance, and 401K), and cover 100% of the employee premium and 70% of any dependent coverage elected.
Life Insurance
Evernote makes available Life, Accidental Death and Dismemberment, Short Term and Long Term Disability Insurance for all benefits eligible employees at no cost to the employee, through Cigna.
Wellness Programs
Onsite Gym
Team workouts
Retirement & Stock Options Benefits
401(K)
401(K) Matching
The Evernote 401K Profit Sharing Plan is provided through Vanguard and administered by Sequoia Benefits. Employees may participate immediately upon hire and are allowed to change their deferral amount
Company Equity
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Family is important to us, and new parents are encouraged to take time off when welcoming a member to the family. We offer 6 weeks of additional paid leave.
Flexible Work Schedule
Company sponsored family events
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Free Daily Meals
We provide free breakfast on Wednesday. Employees get free lunch on Monday, Tuesday, Wednesday, Thursday, Friday.
Professional Development Benefits
Diversity Program
Lunch and learns
Promote from within

Additional Perks + Benefits

This is a place where your authentic self is celebrated. Our product is built from our passion; we are constantly evolving our business and culture in order to meet the needs of our customers and employees that impact and inspire us everyday!

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