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Marketing Analytics Manager

| Austin

About Us:

HomeAway, based in Austin, Texas, is the world leader in vacation rentals with more than 2 million unique places to stay in 190 countries, and is a part of the Expedia, Inc. family of brands. 

HomeAway offers an extensive selection of vacation rental homes that provide travelers with memorable experiences and benefits, especially more room to relax, for less than the cost of traditional hotel accommodations. The company also makes it easy for vacation rental owners and property managers to advertise their properties and manage bookings online.

The Opportunity:

The HomeAway Analytics and Data Insights team is looking for a dedicated, analytical and technically-skilled leader to join our team. This position will be responsible for leading an analytics team supporting a sophisticated global growth marketing team covering SEM, programmatic display and affiliate marketing and multiple related product and engineering teams. We’re looking for an experienced leader to coach our analyst team to develop insights that can materially improve our marketing investment decisions.

This role works with the head of the global Marketing Analytics team and requires an individual with excellent statistical and analytical abilities and experience leading an analytical team. Demonstrated experience leading complex data projects including building self-service reporting products, automating experimentation analyses or building sophisticated marketing attribution models is a plus.

What You’ll Do:

  • Manage a team of 4-8 analysts in providing recommendations to the growth marketing and product teams on how to improve and drive marketing performance
  • Improve our ability to synthesize and extract insights from large volumes of data, focusing on marketing attribution models and lifetime value calculations
  • Identify and scope new A/B/multivariate testing opportunities in Marketing and Product to advance our measurement of these tests using Bayesian methodology
  • Ensure your team has training and career development plans that will set them up for success today and going forward
  • Partner with key stakeholders to prioritize asks based on the highest potential value added, and aggressively drive initiatives from there.
  • Leverage strategic marketing partnerships with Google and other publishers to derive marketing insights

What You’ll Bring:

  • Bachelor degree in an analytical field (e.g., Strategy, Business, Economics, Mathematics, Statistics) and 7+ years of experience in data analytics OR Masters degree in an analytical field (e.g. Strategy, Business, Economics, Mathematics, Statistics) and 4+ years of experience
  • 4+ years experience managing teams, prioritizing and delegating work and leading multiple complex projects concurrently. Past experience operating in Scrum/agile methodology preferred.
  • High technical capability, experience with SQL, SAS, R (or similar tools).
  • Working knowledge of marketing metrics, attribution models, and advanced experimentation (DoubleClick stack preferred, AdWords, VisualIQ)
  • Familiarity with eCommerce, web analytics and big data and visualization platforms (Google Analytics, Adobe Analytics, Tableau, Looker, BigQuery) preferred

Benefits & Perks:

  • Competitive health and insurance benefits
  • Competitive salary
  • Annual target bonus or commission
  • Paid vacation and sick time
  • Vacation rental on a yearly basis (taxable benefit)
  • Parental Leave (up to 20 weeks based on eligibility)
  • Employee Stock Purchase Program
  • Free snacks and beverages, including breakfast on Fridays
  • Frequent company update talks with our leadership team
  • Free listing on HomeAway.com
  • Electronic, adjustable stand-up desk
  • Discounted Metro & Rail pass
  • Casual dress

We are an equal opportunity employer and value diversity at our company. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.

Read Full Job Description

Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • .NETLanguages
    • JavaLanguages
    • JavascriptLanguages
    • ScalaLanguages
    • SwiftLanguages
    • ReactLibraries
    • ReduxLibraries
    • DjangoFrameworks
    • HadoopFrameworks
    • Node.jsFrameworks
    • SpringFrameworks
    • CassandraDatabases
    • MongoDBDatabases
    • MySQLDatabases
    • Google AnalyticsAnalytics
    • IllustratorDesign
    • InVisionDesign
    • ConfluenceManagement
    • JIRAManagement
    • SmartsheetManagement
    • WordpressCMS
    • SalesforceCRM

Location

HomeAway has six offices in the Austin area with a 16-story global headquarters under construction at the Domain set to open in 2019.

An Insider's view of HomeAway

What’s the vibe like in the office?

Some of us have been working together for 5+ years and have been there for each other during engagements, births, divorces…you name it. They have truly been my second family and my coworkers are the best part of coming to the office every day.

Amanda

Director, B&B Sales and Supply

What projects are you most excited about?

As a Software Engineer, I’m excited to rebuild an old JavaScript and jQuery STAB component into a new React based component. The goal is to update this component to our new tech stack so when consuming applications move to using Catalyst based applications we can ease the integration process.

Juliana

Advertising Account Executive

What makes someone successful on your team?

Being a successful finance person means being a strong business partner and not only understanding what is happening throughout the business but also being insatiably curious about it. It’s not enough to just know math, or know the numbers; you need to know where those numbers come from, how they get there and what's driving that result.

Sharon

Sr. Director Global Finance Operations

How do your team's ideas influence the company's direction?

The Talent Acquisition team is always pitching innovative ideas at our 120-day planning sessions that directly impact the company and recruitment experience. It’s amazing to see how quickly we’re able to implement new ideas every 120 days and measure the results. We’ve seen everything from employee referral reform to self-defense classes in Austin.

Marisela

Director, Global Talent Acquisition

What projects are you most excited about?

I'm on a team that's investigating the integration of react-native into our existing mobile app and my focus is primarily on bridging our existing native analytics packages into the react-native side of things. This allows us to adapt and improve based on what customers do while using our product,

Andrew

Software UI Engineer

What are HomeAway Perks + Benefits

Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Onsite Gym
Retirement & Stock Options Benefits
401(K) Matching
Company Equity
Employee Stock Purchase Plan
Performance Bonus
Child Care & Parental Leave Benefits
Child Care Benefits
Generous Parental Leave
HomeAway offers up to 20 weeks of paid parental leave (yes, dads, too!) for eligible new parents with at least 1 year of service.
Family Medical Leave
Adoption Assistance
Vacation & Time Off Benefits
Generous PTO
Paid Volunteer Time
Sabbatical
Paid Holidays
9 paid holidays + 2 floating holidays you can take any time during the year.
Paid Sick Days
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Game Room
Stocked Kitchen
Parking
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Diversity Program

Additional Perks + Benefits

We were recognized by the Austin American-Statesman for having the most generous parental leave in Austin!

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