Marketing Campaign Manager at Ontic (Austin, TX or Remote)

| Austin | Remote
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Who We Are
Named the top industry innovator in the Frost Radar™: Digital Intelligence Solutions, 2021, Ontic is the first protective intelligence software company to transform how Fortune 500 and emerging enterprises address physical threat management to protect employees, customers and assets. Ontic's SaaS-based platform collects and connects threat indicators to provide a comprehensive view of potential threats while surfacing critical knowledge so companies can assess and action more to maintain business continuity and reduce financial impact. Ontic provides strategic consulting, multidimensional services, education and thought leadership for safety and security professionals through its Center for Protective Intelligence and Center of Excellence, the latter of which also offers program development and training services in behavioral threat assessment, threat management, and violence prevention for major corporations, educational institutions and government agencies.

As Ontic employees, we put our mission first and value the trust bestowed upon us by our clients to help keep their people safe. We approach both our clients and each other with empathy while focusing on the execution of our strategy. And we have fun doing it.

Who You Are 
To help support our fast-growing business, Ontic is looking for an Integrated Marketing Manager to build and execute integrated marketing campaigns to support our revenue marketing team.

This role will be based in Austin reporting to the Senior Manager, Revenue Marketing. Working as part of the Ontic revenue marketing team, you’ll plan and execute multi-channel marketing campaigns and account-based marketing (ABM) programs to drive high-quality opportunities for the sales organization that result in measurable impact to pipeline and revenue.

You will develop and execute powerful B2B online (digital, PPC, webinars, virtual events) and offline (field events, direct mail) campaigns and be obsessed with both the art and the science behind effective and impactful B2B marketing programs. As a data-driven marketer, you’ll work with sales and marketing operations to track, measure, and report on campaign performance and ROI. 

A strong collaborator and organizer, you’ll liaison with sales, product marketing, content, and creative teams to identify opportunities to optimize or develop new campaigns. You will own and execute playbooks, leveraging your strong attention to detail and ability to juggle multiple competing priorities and deadlines while managing cross-functional resources. 

Key Responsibilities

  • Develop and execute acquisition and direct response campaigns through digital advertising, email, direct mail, and partner marketing to target accounts to achieve growth targets
  • Quarterback in-person field events, webinars and virtual roundtables end-to-end in conjunction with internal and external partners. Responsibilities include: managing event calendar, timelines and budget, content and experience development, pre- and post-event communications, ROI tracking and timely follow-up and hand-off in coordination with sales
  • Manage production of campaign creative assets across multiple tactics in partnership with creative teams, agencies, and marketing partners
  • Develop a strong relationship with sales and marketing, clearly communicating campaign plans, deliverables, and timelines through campaign briefs and ongoing enablement
  • Work closely across the revenue team and with a performance marketing lens to proactively recommend tactics and facilitate continuous improvements to help us win in respective markets
  • Work with the product marketing, brand and communications teams on campaign briefing and requirements for messaging and positioning alignment
  • Set quarterly objectives/goals for campaign delivery and problem solve and strategize to deliver against goals/KPIs

Qualifications

  • Prefer minimum of 3-5 years of developing and executing B2B marketing campaigns with a strong understanding of integrated marketing tactics across channels and how to measure success
  • Ability to create compelling strategies, execute on ideas, measure results, and communicate clearly across all levels in the company including executives, sales leadership, sales reps, marketing, and product marketing teams
  • Skilled at problem solving, project management, and insights analysis and possessing a deep understanding of the enterprise buying motion
  • Experience managing field events, webinars, and virtual roundtables end-to-end to facilitate meaningful interactions with prospects and clients
  • Strong knowledge of Salesforce and marketing automation platforms like Marketo; bonus points for experience with direct mail, Drift, 6sense, Demandbase, Rollworks or similar ABM platforms
  • Ability to balance the opposite skills of using data to inform decision-making with having a natural creative flair and love for storytelling
  • Experience writing compelling short-form copy for a variety of promotional channels, including landing pages, ads, marketing and sales emails, printed materials, direct mail and sales communications
  • Skilled at strategizing, executing, and measuring email campaigns
  • Ability to work within the allocated budget and manage payment process
  • Comfortable with regional travel for field events and trade shows
  • Experience in enterprise tech and working for a startup are pluses
  • Bachelor's Degree or equivalent required

About You

  • You are positive and committed with a 'can-do' attitude and a flexible approach
  • You are a self-starter who can work independently in a fast-paced environment
  • You are self-directed and engage in opportunities with a sense of urgency
  • You are organized and with an eye for detail
  • You are able to work within tight deadlines, adjust to changes in priorities, and balance short term needs with long term strategic initiatives
  • You are able to work cross-functionally across teams, time zones and cultures
  • You are deeply passionate about Ontic’s brand vision and values: Do Good Above All, Raise the Bar, Leading with Empathy, Walk the Walk and Keep Moving

Ontic Benefits & Perks
Competitive Salary
Medical, Vision & Dental Benefits
401k
Stock Options
HSA Contribution
Learning Stipend
Flexible PTO Policy
Monthly ME (Mental Escape) day for all employees
Generous Parental Leave policy
Home Office Stipend
Mobile Phone Reimbursement
Home Internet Reimbursement for Remote Employees
Anniversary & Milestone Celebrations

Ontic is an equal opportunity employer. We are committed to a work environment that celebrates diversity. We do not discriminate against any individual based on race, color, sex, national origin, age, religion, marital status, sexual orientation, gender identity, gender expression, military or veteran status, disability, or any factors protected by applicable law.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • JavascriptLanguages
    • KotlinLanguages
    • PythonLanguages
    • SqlLanguages
    • SwiftLanguages
    • Google AnalyticsAnalytics
    • AsanaManagement
    • JIRAManagement
    • PendoManagement
    • OnRampManagement
    • WordpressCMS
    • DocuSignCRM
    • DriftCRM
    • LinkedIn SalesNavigatorCRM
    • SalesforceCRM
    • ZoomInfoCRM
    • LinkedIn Sales NavigatorCRM
    • GrooveCRM
    • MailChimpEmail
    • MarketoLead Gen
    • ZoomInfoLead Gen

Location

We are conveniently located in Central Austin in the middle of everything and anything Austin. Plenty of options for food and drinks nearby!

An Insider's view of Ontic

What projects are you most excited about?

The most exciting challenge I can think of is being involved in the process of building a business that is successful both financially and culturally. Everyone at Ontic works very hard to produce the best possible product to keep people safe, but what's equally important is that those doing the building are cared for and supported appropriately.

Rob

Success Manager

How has your career grown since starting at the company?

I originally joined Ontic as an SDR on the Sales team. As I began learning the industry and Ontic itself, I became really interested with the Security Intelligence team. My manager encouraged me to explore other teams and after doing some testing, I was promoted to Security Intelligence Analyst. This wouldn't have been possible without the support.

Jordan

Security Intelligence Analyst

How do your team's ideas influence the company's direction?

As salespeople we're typically the folks who spend the most time speaking with new potential partners and understanding the ecosystems and strategies they and their teams employ. The feedback the Sales Team provides is taken into account immediately by other groups and these other teams nimbly shift approaches, priorities, and strategies.

David

Sales Director

How does the company support your career growth?

Ontic focuses on career growth in many ways, whether that's in meetings with direct supervisors or the team lead. Those conversations help to increase opportunities where we can grow together and support the business.

Megan

Marketing Specialist

What are Ontic Perks + Benefits

Ontic Benefits Overview

Competitive salary with a straight-forward compensation plan. We offer medical, vision and dental benefits. Stock options and a 401(k) plan.
HSA Contribution, flexible PTO policy, generous paid parental leave policy.
Mobile phone and internet reimbursement.
Home office stipend. Annual continued education stipend. Anniversary & milestone celebrations. Dynamic and casual office environment. Regular happy hours.

Culture
Volunteer in local community
Partners with Nonprofits
Austin Diaper Bank
Friends outside of work
Eat lunch together
Daily sync
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Highly diverse management team
Mean gender pay gap below 10%
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Wellness Programs
Team workouts
Mental Health Benefits
Retirement & Stock Options Benefits
401(K)
Company Equity
Performance Bonus
Match charitable contributions
Ontic matches employee fundraising contributions.
Child Care & Parental Leave Benefits
Child Care Benefits
Generous Parental Leave
Remote Work Program
Family Medical Leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Ontic has quarterly team outings, as well as an annual company holiday party and other events.
Stocked Kitchen
Some Meals Provided
Happy Hours
Ontic has weekly virtual happy hours.
Parking
Home Office Stipend for Remote Employees
Professional Development Benefits
Job Training & Conferences
Tuition Reimbursement
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Continuing Education stipend
Customized development tracks

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