Marketing Operations Manager
About Billd
Billd is a fast-growing fintech company looking to disrupt a $1.4 trillion dollar industry. We offer industry-leading financial and technology products to empower our customers. We believe in championing the underdog because no one else does.
We're equally committed to the motivated professionals that make up the Billd family. We are proud to have been recognized as Austin's fastest-growing private company by Austin Business Journal, and one of the best to work for by Built In. As a rapidly growing company, there are numerous opportunities for internal growth and career development.
You will be challenged to be your best self and guaranteed to have one of the most professionally rewarding experiences of your career. We encourage creativity, initiative, collaboration, playfulness, and a strong work-life balance.
We call our beautiful campus, located in Austin, TX, home and have a hybrid work model that allows employees the flexibility to work from home one day per week.
The Role
As Marketing Operations Manager, you will own and continuously optimize Billd's marketing tech stack. You will partner with the marketing and sales teams to build infrastructure that equips marketing with clear actionable data and ensure investments have measurable ROI.
What You'll Do
- Develop new attribution and tracking methodologies that measure the ROI of new and existing marketing programs (i.e. paid, organic, field events, nurturing programs, etc.)
- Manage database hygiene and optimization.
- Develop/execute strategy for monitoring and improving gaps in data health and marketing automation performance.
- Optimize lead/account scoring (behavioral, firmographic, and predictive models) and lead/account routing methodologies to ensure the highest quality leads are passed and prioritized appropriately for qualification
- Drive alignment between marketing and sales on joint metrics and ensure operational support for the sales development team.
- Provide clear and timely communication regarding project status to relevant stakeholders.
- Conduct post-project reviews and provide analysis and insights to relevant senior leaders.
- Drive continuous improvement in marketing data capabilities through regular analysis of root cause challenges and remediation plan development and implementation
Skills and Qualifications
- 3+ years of Marketing Ops and/or comparable RevOps / Sales Ops experience in a fast-growing B2B company.
- Highly skill in HubSpot implementation and cross connecting data with Salesforce required.
- Experience with Zapier, GTM, Google Optimize, strongly preferred.
- Strong understanding of marketing technology landscape, measurement, and attribution modeling approaches.
- A strong track record of developing and maintaining highly collaborative cross-functional relationships and a demonstrated ability to lead complex initiatives.
- Must have excellent interpersonal, verbal, and written communication skills and possess strong leadership and troubleshooting abilities.
- A history of performance excellence with a demonstrated ability to balance big-picture thinking with detail-focused execution.
- Strong presentation and presentation design skills
Billd is committed to diversity and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status.