Marketing Program Manager - Partnerships at AffiniPay

| Austin
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Marketing Program Manager - Partnerships
Marketing
We are looking for a strategic problem solver and high-energy marketer to help contribute to our hardworking growth within our partner ecosystem. As the Marketing Program Manager - Partnerships, you will run the execution of the coordinated marketing plans for our strategic partnerships, from inputting into strategy, to coordinating with our content, digital, and demand generation teams all the way to running the tactics. You will be accountable for brand awareness and pipeline generation through our partner channels, ensuring we provide quality leads to the sales team and generate growth for our partners. You’ll bring a spirit of data-driven accountability to the role, constantly looking for ways to improve the client experience through testing and piloting new initiatives. This role is extremely collaborative with our channel, web, events, associations, partnerships, operations, and creative teams.
Your day-to-day:
  • Increase brand awareness within our partners’ user base and generate leads through ongoing and quarterly partner marketing activity to achieve company targets
  • Collaborate with partners and partner account managers to help grow AffiniPay’s user base, in the relevant brands
  • Collaborate with internal brand managers and sales to fully understand customer segmentation and lifecycle attribution metrics to craft marketing campaigns and messaging through partner channels
  • Manage all relevant partner campaigns in collaboration with your manager, partner account managers, sales representatives, and various marketing channel and brand/product owners, from beginning to end ensuring they meet sales & partner objectives across our various routes to market
  • Test and pilot new tactics to continually improve efficiency
  • Possess strong communication (verbal and written) skills to present high-quality presentations both internally and externally including hosting customer in-person and virtual events
  • Work with internal & partner sales teams to identify and deliver sales enablement
  • Interpret campaign results to organizations, and optimize results to replicate successes across partner programs
  • Field partner requests and identifying new opportunities for partner collaboration and growth
  • Support partner portfolio expansion and enable the partner program to scale. You will report to the Director of Partner Marketing on the Marketing team.
What we are looking for:
  • Bachelor’s degree in Marketing or related field
  • Minimum of 3 years of demonstrated ability in integrated marketing
  • Strong project management skills with experience using project management tools such as Wrike
  • Strong writing and editing skills, able to conceptualize and execute on collaborative content marketing projects
  • Proven track record of collaborating effectively across teams and connecting with the executive team
  • Ability to lead cross-functional teams, especially shared services that don’t have direct reporting structure
About AffiniPay
At AffiniPay, we’re continuously taking on exciting and interesting problems to define the direction of the financial technology industry and transform the way professionals get paid! Our aim to become leaders in FinTech has fostered our fast-paced, growth-focused culture. We’ve assembled teams of highly collaborative problem solvers who are passionate about both personal and company growth. We are eager to build, work together, and go above and beyond to be industry leaders. We also know that our people are our greatest asset and responsible for our ultimate success. As such, we invest in our team members’ growth and development, recognize accomplishments, and celebrate successes together. We’re building a winning team, and we need more creative, collaborative, and fun-loving people to help us get the job done!
Affini-Perks! We've got you covered...
Competitive compensation structure
Performance and loyalty-based bonuses
100% paid medical, dental, and vision benefit plans
Open Paid Time Off (PTO) plan
401K with automatic 5% company contribution
100% Company-paid short- and long-term disability and life insurance
Paid maternity/paternity leave
Flexible work environments: Home, Office, Hybrid
Charity matching contributions
Mental health counseling and nutrition education
Fun offsite quarterly meetings
AffiniPay Swag Package
Company lunches and fully stocked kitchen
All the benefits of a startup culture without the downsides
The chance to be a vital team member of one of Austin's fastest-growing
companies!
AffiniPay is proud to be an Equal Opportunity Employer.
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Technology we use

  • Engineering
    • JavaLanguages
    • JavascriptLanguages
    • RubyLanguages
    • ScalaLanguages
    • ReactLibraries
    • Ruby on RailsFrameworks
    • SpringFrameworks
    • KubernetesFrameworks
    • AWSFrameworks
    • MySQLDatabases
    • PostgreSQLDatabases

Location

We're located in the beautiful hill country of Austin, Texas, just off of Highway 360. We're surrounded by plenty of shops and restaurants, too!

An Insider's view of AffiniPay

What’s the vibe like in the office?

The AffiniPay office is amazing! We have gorgeous views, fantastic resources, and a group of smart, fun people to collaborate with. I love coming in because I always feel energized and inspired!

Abby

Director of Event Experience

How do you collaborate with other teams in the company?

I write the documentation for developers who integrate with our Payment Gateway, and I work with a cross-functional team that includes Business Development, Product, and DevSupport. We guide partners and their developers as they create and maintain their integrations, and we work together internally to make the process quicker and easier.

Heather

Technical Program Manager

What makes someone successful on your team?

As part of the Product Management Team, we sit on the intersection of Technology, UX, the Business and the Customer. All of us spend a significant of time with our customers and the market. However, given that we are market leaders, we get to lead and influence our entire industry which requires bold yet analytical product decision making.

Vinay

VP of Product

How do your team's ideas influence the company's direction?

Dev teams are encouraged to come up with creative ideas both to technically solve existing problems as well as identify business problems which the company may or may not currently comprehend. 

Greg

EVP Engineering

What projects are you most excited about?

The project I am most excited about at this time is helping build our integrated payment platform. It presents a ton of interesting problems to solve including how to ensure our customers get paid at scale!

Ryan

Senior Software Engineer

What are AffiniPay Perks + Benefits

AffiniPay Benefits Overview

Employee happiness and well-being are key to our success, which is why we’ll reward your hard work and strive to earn your loyalty with fantastic perks and incentives.

Culture
Volunteer in local community
AffiniPay's AffiniCares team organizes local volunteer activities such as Clean Up Lady Bird Lake, Partnerships for Children's Wish Program, and Build a Bike.
Partners with Nonprofits
AffiniPay partners with non profits such as Partnerships for Children.
Friends outside of work
Eat lunch together
Intracompany committees
Our staff has the opportunity to get involved with things such as event planning, volunteer and health committees.
Daily sync
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Diversity
Dedicated Diversity/Inclusion Staff
Highly diverse management team
Unconscious bias training
Diversity Employee Resource Groups
We have a group that meets periodically called the Diversity Round Table where we cover topics related to and around diversity issues in our world.
Hiring Practices that Promote Diversity
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Onsite Gym
Team workouts
Retirement & Stock Options Benefits
401(K)
401(K) Matching
AffiniPay contributes an automatic 5% to our staff's 401(K).
Company Equity
Performance Bonus
Match charitable contributions
Child Care & Parental Leave Benefits
Child Care Benefits
Generous Parental Leave
Flexible Work Schedule
Family Medical Leave
Company sponsored family events
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Casual Dress
Company Outings
Game Room
Stocked Kitchen
Some Meals Provided
Happy Hours
Parking
Recreational Clubs
Home Office Stipend for Remote Employees
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Paid industry certifications
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