Marketing Programs Manager at Khoros

| Austin
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Khoros is looking for a demand generation Marketing Programs Manager who's passionate about owning a diverse marketing mix of tactics to drive pipeline and revenue. This person is responsible for the strategy, alignment and execution of Khoros campaigns. The ideal candidate is a strategic marketer with a creative mind and a penchant for all things data and measurement, exhibiting agility as learnings surface.

This role requires a team leader who is comfortable working cross-functionally and juggling multiple priorities. This person will be responsible for building integrated marketing programs in partnership with sales and must have a deep understanding of technology sales. This modern marketer will own the strategy and execution plans of marketing programs designed to drive new inquiries, increase lead engagement and accelerate pipeline progression.

This position will report to the Head of Demand Generation.

Job Duties:

  • Develop overall campaign strategy in partnership with Marketing leadership.
  • Define and create the marketing mix per program, in partnership with the channel owners.
  • Quarterback the planning and execution of each program across functions.
  • Manage the program calendar and keep projects running in coordination and on schedule.
  • Work with Product Marketing to define the scope, audience and positioning of each program.
  • Partner with Product and Content teams to create thoughtful, compelling content and experiences for prospects and customers alike.
  • Collaborate with design and digital marketing team to develop and roll out coordinated programs across social, display, email, and search.
  • Work with Marketing operations to align channels, automate processes and drive program efficiencies.
  • Partner with Account Executives and SDR's to execute lead engagement tactics.
  • Track and report campaign progress through Salesforce.
  • Analyze the campaign results and recommend improvements through new tools, vendors or tactics.
  • Source, negotiate, and manage relationships and contracts with outside partners.
  • Experience with managing Digital Marketing performance + partners a plus.

Minimum Requirements: 

  • At least 4-6 years experience in demand generation marketing (sales experience a plus).
  • Proven track record of meeting/exceeding marketing sourced pipeline and revenue goals.
  • Strong attention to detail, organization skills, and ability to prioritize projects.
  • Hands on experience building and managing successful marketing programs leveraging digital, email, social, direct mail and in-person experiences.
  • Strong understanding and knowledge of campaign architecture and the ability to work cross functionally.
  • Demonstrated understanding of the lead funnel with experience building programs that drive net new leads in and through the funnel.
  • Exceptional verbal and written communication skills.
  • Determined, positive and proactive attitude.
  • B.A. or B.S. (or higher degree) is required.
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Technology we use

  • Engineering
    • JavaLanguages
    • JavascriptLanguages
    • HTMLLanguages
    • CSSLanguages
    • ReactLibraries
    • ReduxLibraries
    • MySQLDatabases
    • RedisDatabases

Location

7300 Ranch Road 2222 , Austin, TX 78730-3204

An Insider's view of Khoros

What are some social events your company does?

Khoros Austin embodies cultural diversity through inclusivity and team engagement. Not only do we offer daily catered lunches and weekly bootcamp and yoga classes, but we organize unique monthly happy hour experiences, (mixology contests, candle making, mindfulness classes) quarterly volunteer opportunities and partnerships with local non-profits.

Laura Whitefield

ATX Senior Executive Assistant & Cultural Specialist

How does the company support your career growth?

After trying on quite a few different roles, I feel so fortunate to have found the perfect one for me. My managers have always been so helpful in making sure to elevate and help me prep for the right opportunities to provide value for the company and help me transition into a role that I love.

Sidney Gomez

Sales Engineer

How has your career grown since starting at the company?

I've had multiple opportunities to learn and grow at Khoros. I began as a Recruiter and was promoted to Recruiting Lead within a year. Having worked in recruiting a while, earlier this year, I was interested in a career shift and was supported through a transition into Sales Engineering. My career has grown exponentially since being at Khoros.

Kristine Lim

Associate Sales Engineer

What are Khoros Perks + Benefits

Khoros Benefits Overview

Khoros offers a competitive benefits plan that empowers employees to make decisions that best benefit themselves and their families. By incorporating exceptional benefits with office-specific perks and a work-life balance, Khoros delivers an exceptional employee experience for its global team.

Culture
Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Diversity manifesto
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Onsite Gym
Team workouts
Acme Co.'s team fitness initiatives include In-office yoga, In-office fitness classes.
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Return-to-work program post parental leave
Company sponsored family events
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Free Daily Meals
Khoros provides Austin employees with free lunch on Monday, Wednesday and Friday and breakfast on Tuesday and Thursday.
Game Room
Our game room includes Ping Pong, Foosball.
Stocked Kitchen
Some Meals Provided
Happy Hours
Parking
Relocation Assistance
Fitness Subsidies
$50/month offered for employee wellness
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Time allotted for learning
Online course subscriptions available
Customized development tracks
Paid industry certifications
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