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Marketing Programs Manager

| Austin

We are looking for a Marketing Programs Manager on the Demand Generation team at Khoros. We are responsible for generating quality leads by creating and placing marketing messages in a diverse mix of channels to stand out amongst the noise and clutter in the customer experience software space. This is a dynamic, highly trending space where brands are looking for help on how to attract, retain and earn their customer's loyalty. That's our mission at Khoros and what we help our customers do -- create customers for life.

This person is responsible for the strategy, alignment, and execution of Khoros campaigns to drive pipeline and revenue. This role must have a head for business and grasp the technical bits with the ability to ladder it up to a bigger story with a creative idea. The ideal candidate is a strategic marketer with a creative mind, exhibiting agility as learnings surface.

This role requires a team leader who is comfortable working cross-functionally and juggling multiple priorities (and determining the business impact to help prioritize them!). This person will be responsible for building integrated marketing programs in partnership with product marketing, marketing operations, and creative designers. This person must have a good understanding of the technology space. 

This position will report to the Head of Demand Generation.

Job Duties:

  • Overall campaign strategy in partnership with Marketing leadership.
  • Definition and creation of the marketing mix per program, in partnership with the channel owners.
  • Working with Product Marketing to define the scope, audience, and positioning of each program.
  • Partnering with Product and Content teams to create thoughtful, compelling content and experiences for prospects and customers.
  • Collaborating with the design and digital marketing teams to develop and roll out coordinated programs across social, display, email and search.
  • Managing the program calendar and keep projects running in coordination and on schedule.
  • Working with Marketing operations to align channels, automate processes and drive program efficiencies.
  • Partnering with Account Executives and SDR's to execute lead engagement tactics.
  • Tracking and reporting campaign progress through Salesforce, Marketo and Domo.
  • Analyzing campaign results and optimizing with messaging changes, new tools, vendors or tactics.
  • Sourcing, negotiating and managing relationships and contracts with outside partners.

Minimum Requirements: 

  • At least 4-6 years of experience in a marketing role, managing others}
  • Hands on experience building and managing successful marketing programs leveraging digital, email, social, direct mail and in-person experiences.
  • Proven track record of being held to and achieving revenue goals.
  • Experience in a specific Demand Generation role, or developing and executing an account-based strategy is a plus.
  • Strong attention to detail, organization skills, and ability to prioritize projects.
  • Solid understanding and knowledge of campaign architecture and the ability to work cross-functionally.
  • An understanding of building programs that drive net new leads in and nurture them through the funnel.
  • Exceptional verbal and written communication skills.
  • An outgoing personality and a determined, positive and proactive attitude - a thinker and a doer who can lead and rally people.
  • B.A. or B.S. (or higher degree) is required.

 

Khoros offers a great working environment and competitive compensation and benefits packages. We're looking for fast-thinking, innovative, passionate team players who enjoy brainstorming new ideas, working with the best and brightest in the social media software industry.

At Khoros we encourage our employees to be real. In keeping with this philosophy, we appreciate diversity and welcome all qualified applicants regardless of race, religion, sex, age, national origin, sexual orientation, disability, veteran status, genetic information or criminal history.

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Technology we use

  • Engineering
    • JavaLanguages
    • JavascriptLanguages
    • HTMLLanguages
    • CSSLanguages
    • ReactLibraries
    • ReduxLibraries
    • MySQLDatabases
    • RedisDatabases

Location

7300 Ranch Road 2222 , Austin, TX 78730-3204

An Insider's view of Khoros

What are some social events your company does?

Khoros Austin embodies cultural diversity through inclusivity and team engagement. Not only do we offer daily catered lunches and weekly bootcamp and yoga classes, but we organize unique monthly happy hour experiences, (mixology contests, candle making, mindfulness classes) quarterly volunteer opportunities and partnerships with local non-profits.

Laura Whitefield

ATX Senior Executive Assistant & Cultural Specialist

How does the company support your career growth?

After trying on quite a few different roles, I feel so fortunate to have found the perfect one for me. My managers have always been so helpful in making sure to elevate and help me prep for the right opportunities to provide value for the company and help me transition into a role that I love.

Sidney Gomez

Sales Engineer

How has your career grown since starting at the company?

I've had multiple opportunities to learn and grow at Khoros. I began as a Recruiter and was promoted to Recruiting Lead within a year. Having worked in recruiting a while, earlier this year, I was interested in a career shift and was supported through a transition into Sales Engineering. My career has grown exponentially since being at Khoros.

Kristine Lim

Associate Sales Engineer

What are Khoros Perks + Benefits

Culture
Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Someone's primary function is managing the company's diversity and inclusion initiatives
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Onsite Gym
Team workouts
Acme Co.'s team fitness initiatives include In-office yoga, In-office fitness classes.
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Return-to-work program post parental leave
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Free Daily Meals
We provide free breakfast on Monday, Tuesday, Wednesday, Thursday, Friday. Employees get free lunch on Monday, Tuesday, Wednesday, Thursday.
Stocked Kitchen
Some Meals Provided
Happy Hours
Parking
Relocation Assistance
Fitness Subsidies
Professional Development Benefits
Job Training & Conferences
Diversity Program
Cross functional training encouraged
Promote from within
Online course subscriptions available
Customized development tracks
Paid industry certifications

Additional Perks + Benefits

We offer a great wellness perk of $50 a month that you can use for acupuncture, art and/or cooking classes, massages, ski or snowboarding passes/lessons, yoga and pet sitting services (...plus much more!). We've hosted healthy cooking classes alongside having healthy fruit and veggies delivered to the office. Oh, and cold brew, we have that too!

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