As the Mobile Product Marketing Manager at Digital Turbine, you’ll join a fast growing mobile technology company that’s simplifying how we discover our next favorite apps and content. Using your knowledge and experience in mobile technology and advertising platforms,  the Mobile Product Marketing Manager will develop and execute marketing ideas for our On-Device Media Platform that powers frictionless app and content discovery for consumers, user acquisition and engagement for app developers, and additional revenue streams for our global carrier and handset OEM partners.  As a key member of the marketing organization, you’ll collaborate with Product Development, Project Management Office, Brand and Content Marketing to understand and deliver go-to-market strategies, collateral, and other marketing support for the company. 

Key Responsibilities:

• Marketplace Intelligence: Surface consumer, market and competitive research insights that drive differentiated value in order to position Digital Turbine’s solutions in the minds of the buyers.
• Business Insights: Utilize platform performance metrics and consumer behavioral data sets to develop product and category IP and package these insights into marketing materials to support product USPs, customer journeys, and industry messaging
• Marketing Assets: Collaborate with sales, customer success, product management, design and content marketing teams to define content for collateral, sales tools, sales training and other outbound deliverables and educate internal and external communities.
• Sales Enablement: work with Sales leadership and Sales Enablement to develop and execute training that communicates the value of new products and services to the sales, count management and content marketing teams
• Advocacy: Drive marketing initiatives relative to influencing and cultivating relationships with thought leaders, influencers, and industry analysts, who can help amplify our message
• Go To Market: Define compelling product messaging to align internal and external teams on how to position, sell and support our differentiating products and service related to specific lines-of-business
• New Product Development: Represent marketing inside of the company’s Project Management Office. Own release management, including writing and distributing product briefs for sales, account management and revenue teams

Job Requirements 

• 6+ years experience in product marketing, management, business analyst, or similar role
• 4+ years product marketing focused on mobile apps/platforms Android and/or iOS
• Experience in marketing of mobile app UA solutions, mobile ad technology and/or mobile content
• Demonstrated success managing and improving go-to-market for new and existing mobile platform products 
• Strong written and verbal skills to clearly and effectively communicate with technical partners, peers, and executive management alike
• Track record of working with analysts, partners, and other influencer communities.
• Skilled at researching, evaluating, developing and presenting product marketing selling content including positioning, messaging and solution selling concepts.

About Digital Turbine, Inc:

At Digital Turbine, we believe there is better way for smartphone users to discover new apps and content. Our Mobile Delivery Platform makes it easier than ever for people to discover new apps frictionlessly, for operators and OEMs to build new revenue streams, and for advertisers to reach users at scale. We are a global mobile technology company that is passionate about delivering the right content to the right person at the right time. Digital Turbine has delivered more than one billion app installs for hundreds of advertisers. More than 22 million smartphone users engage with Digital Turbine's software technology each month across more than 30 global operators and OEMs.

Reasons to Work for Digital Turbine:

• We’re a leader in an evolving industry – The mobile app business is booming and changing every day, which means that we are always adapting to stay ahead of the curve.
• Take an Opportunity to work with the industry’s top talent – Many of our employees have over a decade’s worth of experience in the mobile app space. We are a company of ‘A’ players and only look for the best people to join our team.
• We live our values – We regularly Laugh and applaud our Results with our Global partners.
• We’re a company that values diversity & inclusion. Everyone has a voice and can make their mark – Every employee has the opportunity to implement new processes, design new programs, and be creative within their unique role.
• High Growth—We’re growing quickly, which gives our employees exciting opportunities to take on new challenges and have a significant impact on the company’s future.
• Flexible work environment – Employees enjoy coming to work in jeans, working in an open environment, and lounging on couches with their laptop. We offer an unlimited vacation policy too! We work hard but respect our employee’s work/life balance and general well-being. Freedom is one of our values.
• Company Equity-- All employees are expected to make an impact, so everyone is granted stock options when they join the company.
• Equitable Compensation—we believe in every employee’s impact, giving every employee annual stock option awards, a bonus that is based on both individual and company performance and we pay a basic Living Wage.
• When we say global, we mean it—Digital Turbine has 6 physical locations around the world and employees in more than 10 countries.
• We fuel your “tank”—In addition to a great job with great people, our office kitchens are stocked with plenty of snacks and drinks to help get you through each day.
• Beer Fridays—Every Friday afternoon, the company breaks away from work to come together and unwind after a busy week. Enjoy coffee, tea, juices, soda and water anytime.

Employment decisions are based on the principles of equal opportunity and affirmative action; without regard to race, creed, color, sex, age, national origin, disability, veteran status, or any other characteristic protected by law.