ABOUT THIS POSITION

Aceable has big growth targets in 2018/2019 and this role will be critical to meeting our goals. The role combines both creative and analytical skills, as you’ll develop and grow Aceable’s paid media opportunities through data analysis, testing, and campaign management using the latest platforms and technology available. We’re looking for a detail oriented person with experience in building campaigns, performing deep analysis, and meeting performance criteria in paid search, social, and display. This role will continually build, test, and tweak campaigns to maximize effectiveness by having an intimate understanding of the underlying data to execute campaign optimizations utilizing structured best practices. You’ll have the opportunity to learn and grow in a fast paced media environment where every day is a new and exciting challenge for you to overcome. If you are results-focused, scrappy, and smart, you will fit in here.

ABOUT ACEABLE

Aceable is a mobile education platform that focuses on creating affordable, engaging and convenient educational content across all devices. Built by former teachers, NASA engineers, and those passionate about education, the Austin-based team is obsessed with helping people with life’s certification challenges. After launching its first mobile app to provide accredited driver’s ed courses, Aceable is now expanding into other verticals for required education. To date, Aceable touts more than 400,000 users and counting, as it continues to expand nationwide.

ABOUT YOUR NEW TEAM

The marketing department is a team of 17 who love to obsess over conversion rates, page design and creating delight for our customers. We’re excited to find someone who can jump in immediately and dazzle us with their ideas and energy.

***PLEASE SUBMIT A COVER LETTER WITH YOUR APPLICATION***

WHAT YOU’LL DO

• Fully manage the day-to-day execution and optimization of paid search, social, and display campaigns across Adwords, Bing, and Facebook
• Conduct deep daily analysis to determine campaign effectiveness and identify opportunities
• Build campaigns, conduct keyword and audience research, review and edit ad creative/copy, and manage budgets/bids to maximize return across keywords and audiences
• Audit and QA campaign buildouts, settings, and structures to ensure nothing slipped through the cracks
• Structure, launch, analyze, and report on landing page testing to drive improved conversion across channels
• Provide regular reporting and performance updates to communicate successes, inconsistencies, underperformance, or any other campaign related metrics
• Continuously improve performance through testing, leveraging campaign analytics
• Create and test various ad units in collaboration with creative teams
• Create opportunities through staying current with new channels, software, and industry best practices

WHAT YOU’LL NEED

• 2+ years of relevant experience managing paid search, paid social, or display campaigns
• Knowledge of Google Adwords, Bing Ads, and/or Facebook Ads Manager
• Experience with web analytical tools such as Google or Adobe Analytics
• Experience with A/B creative and landing page testing
• Up‐to‐date knowledge of the latest trends and best practices in paid media
• Ability to work well in high pressure situations and maintain a positive demeanor
• Proven track record for being a fast learner who is constantly striving to find a more efficient way to complete a task
• A detail oriented personality who knows that the little things are what make or break campaigns
• Strong analytical and problem‐solving skills
• Accountability and ownership for your own work

ACEABLE PERKS

• Competitive salary and benefits
• Generous paid time off
• Passionate, high-achieving teammates excited to help you succeed and learn
• Our own space on the top floor of a downtown building
• A team meal every week and access to our fully stocked kitchen
• Transportation stipend
• Education stipend

At Aceable we celebrate and support all differences. Aceable is proud to be an equal opportunity workplace. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital, disability, and veteran status.