Product Marketing - Sales Enablement Manager at ScaleFactor

| Austin
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If you love the fast-pace and high energy of the Austin start-up scene and you are looking for a role that allows your work to have a direct impact on a company’s success, come talk to us. We are looking for a Product Marketing - Sales Enablement Manager to add to our expanding marketing team!


About You:

You possess the entrepreneurial drive & spirit to thrive in a fast-paced, evolving environment. You have the passion and skills to truly drive our product marketing efforts. You are goal-oriented, self-motivated, tech-savvy, and possess a can-do attitude and approach. Your adaptability, resourcefulness, and versatility drives results that have a direct impact in all areas of ScaleFactor, now and in the future.

ScaleFactor is seeking a Product Marketing - Sales Enablement Manager to support the development of product messaging, collateral, sales enablement, and sales training materials. Your keen eye helps you identify gaps in processes and materials and your proactive nature means you’re quick to present potential solutions. You have an understanding of the kinds of support different clients, roles, personalities, and teams require to be successful. Reporting to the Director of Product Marketing, you will play a key role in keeping ScaleFactor’s teams aligned, informed, and equipped with 360-degree knowledge about the platform, the clients who use it, and the overall marketplace.

About Us:

ScaleFactor is working to pioneer big changes in our industry, and we need people who enjoy venturing into uncharted territory and blazing a trail with innovative solutions. We are a high-growth organization that combines trusted experts with intuitive software to solve businesses’ accounting and finance needs. Our trusted experts review businesses’ monthly financial statements to ensure accounts are accurate and healthy so owners and operators can focus on running their businesses. Our in-house team draws on their vast experience to provide skilled solutions to help business owners conquer their most complex financial needs.

Product Marketing - Sales Enablement Manager, Responsibilities:

  • Help create positioning and messaging that attracts and converts prospects and leads
  • Define annual and quarterly sales enablement objectives and drive the team to hit key milestones around revenue, rep quota attainment, and rep retention
  • Build content in the forms of presentations, battle cards, product webinars, etc. that will be used by sales to successfully sell ScaleFactor to prospects 
  • Translate product features into customer benefits 
  • Lead in-person training and manage product course material in our learning management system for the sales team 
  • Execute go-to-market and launch plans that outline in detail how the product will be promoted and sold
  • Collaborate with the Product Management team for product launches and ongoing sales enablement support
  • Create and execute marketing campaigns through a variety of channels that drive existing customers to adopt new product features
  • Provide analytics/reporting regarding all product marketing efforts
  • Research and report on developments in a competitive landscape


  • 5+ years marketing and/or sales enablement experience for B2B marketing, preferably software as a service (SAAS) 
  • Bachelor’s degree
  • Experience working with start-up companies and fast-growing businesses
  • Experience executing go-to-market strategies and launching new products to existing and new customers
  • Passion for being the champion of the customer
  • Project management mindset with the ability to understand and balance the various stakeholders, technologies, deliverables, and other moving pieces involved in executing a marketing campaign
  • Ability to manage and prioritize multiple projects simultaneously
  • Excellent interpersonal and collaboration skills

Bonus points:

  • Experience with marketing of accounting, lending, business tools, or credit products to the SMB space


  • Come work at one of Austin’s Best Places to Work in 2017 - 2019 - Amazing culture, dynamic office, and work alongside the best and brightest in the industry
  • Competitive salary based on experience
  • Health, dental, and vision benefits package
  • Unlimited vacation, flexible hours & optional work offsite days
  • Stock options
  • Unlimited cold brews (Cuvee coffee)
  • Dog and cat friendly offices located in hip East Austin
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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • RubyLanguages
    • ScalaLanguages
    • SqlLanguages
    • Ember.jsFrameworks
    • FlaskFrameworks
    • Node.jsFrameworks
    • Ruby on RailsFrameworks
    • PostgreSQLDatabases
    • RedisDatabases
    • Google AnalyticsAnalytics
    • BalsamiqDesign
    • IllustratorDesign
    • InVisionDesign
    • SketchDesign
    • JIRAManagement
    • WordpressCMS
    • HubSpotCRM
    • SalesforceCRM
    • DriftCRM
    • HubSpotEmail
    • Google SuiteEmail
    • Outreach.ioEmail
    • SalesforceEmail


ScaleFactor is located in the up and coming East Austin neighborhood filled with eclectic restaurants, trendy bars and friendly neighbors.

An Insider's view of ScaleFactor

What’s the vibe like in the office?

We have a vibe unlike any office or business I have worked at. Our office is less about a location (although, we have a great space) and more about combining the variations in background and taste that everyone brings to the table. It’s so fun to watch us all grow and mesh together to create the “ScaleFactor vibe” knowing we all have a part in it.


Earned Media Coordinator

How do you collaborate with other teams in the company?

ScaleFactor is fast paced with lots of moving parts, so collaboration with other teams is key to keeping everyone on the same page. From understanding feature priorities from sales, working with marketing on product launches, to training and support for other internal teams, every team works together to keep us headed in the right direction.


Lead Sr Software Developer

How has your career grown since starting at the company?

Being one of the first employees, I can honestly say I’ve had a fun and unique experience. Since joining ScaleFactor, my career has skyrocketed! From working one on one with entrepreneurs to world class venture capitalists, I've developed an extensive catalog of experiences to draw from that have helped to prepare me for my career moving forward.



How do you empower your team to be more creative?

Creativity and evolution are at the core of ScaleFactor. We are constantly breaking the mold to find a better way to achieve our goals. In the accounting world of black, white and red we want to think outside of the box. Asking open-ended questions and why not. Failure is not seen as negative here. Enabling our team to try new ideas is imperative!


Customer Experience Manager

What are some social events your company does?

We put on happy hours, catered lunches, craw-fish boils and so many others! One of my favorite events that we host is our annual Summer Celebration. We choose to do this celebration to ensure we’re getting the company together with their spouses and children. We want to spend time with our team member’s support systems too!


Headquarter Manager

What are ScaleFactor Perks + Benefits

ScaleFactor Benefits Overview

Technology is nothing without the people behind it. It takes a team to build something great. Together, we work hard, learn from one another and celebrate our wins. We offer competitive salary based on experience. Health, dental, and vision benefits package. Unlimited vacation, flexible hours and optional work offsite days. We offer stock options for all our full time employees. Unlimited cold brew coffee, snacks, catered Friday lunch, and meals on work late days. We also welcome dogs and cats in our pet friendly offices located in hip East Austin!

Volunteer in local community
Friends outside of work
Eat lunch together
Open office floor plan
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Team workouts
Acme Co.'s team fitness initiatives include In-office yoga.
Retirement & Stock Options Benefits
Company Equity
Performance Bonus
Child Care & Parental Leave Benefits
Flexible Work Schedule
Remote Work Program
Company sponsored family events
Vacation & Time Off Benefits
Unlimited Vacation Policy
Perks & Discounts
Casual Dress
Company Outings
Stocked Kitchen
ScaleFactor provides unlimited snacks, coffee, cold brews and drinks.
Some Meals Provided
ScaleFactor provides weekly catered meals on Fridays.
Happy Hours
Pet Friendly
Recreational Clubs
Professional Development Benefits
Job Training & Conferences
Lunch and learns
Promote from within
Paid industry certifications
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