Senior Paid Social Strategist - Remote
Classification: Full-time
Team: Client Services
Reporting to: Group Account Director
Estimated Start: September 2021
Location: REMOTE - Anywhere, US
Work Authorization: This role is open to US Citizens/Permanent Residents and non-citizens allowed to work for any US employer. We are unable to sponsor any work authorizations for this role.

What’s the role

We’re looking for a data-driven paid social leader to join our team!

As a Senior Paid Social Strategist, you will work closely with clients and your team to ensure that stakeholders’ paid social goals are not only met, but exceeded--and within budget! As a paid social leader, you will serve as a point person for clients and as a mentor to your direct reports.

Tell me about the company

Brainlabs is an experimentation-led agency famed for its world-class company culture. We seek to create an environment where everyone is excited to come to work and contribute to our two-fold mission:

• to change the future of digital advertising
• to build the best company to work for

For more info, why not take a look at our company handbook and our employer pledge, which sets out our aim to be remarkable in diversity and inclusion, team spirit, client work, career progression, and fun.

Give me a breakdown of what a Senior Paid Social Strategist at Brainlabs does:

• Client management responsibilities 
  • Measured on paid social revenue retention and growth, hourly rate, and client satisfaction scores for clients under management
  • Paid social lead on assigned enterprise-level client accounts 
  • Ensure budgets, optimizations, and performance are executed and aligned with client goals 
  • Recognize and proactively manage performance or relationship issues, including but not limited to client contact changes, missed goals, and flat or negative growth
  • Prepare and present integrating marketing strategies for clients, including cross-sell opportunities
  • Perform regular analyses and make data-driven recommendations, following our 'test and learn' methodology
  • Lead deck creation for paid social pitches and presentations, including business reviews
  • Communicate client performance regularly and ensure we fulfill on client contracts and promised strategy
  • Lead paid social portion of client meetings, preferably via video conference - prepare the agenda and ensure we take notes
  • Implement & use Brainlabs’ tools on all accounts where applicable
  • Prioritize and respond to client emails/calls in a timely manner
  • Build out campaigns and implement QA checks on relevant digital marketing platforms
• Leadership and management responsibilities
  • Manage up to 3 direct reports and mentor indirect managees utilizing a strengths-based coaching approach
  • Model strong leadership including alignment to company priorities and philosophies, effective stress and emotion self-management, as well as a positive and patient demeanor with the team
  • Mentor team members working on assigned clients, providing training and shadowing opportunities and participating in new hire training program 
  • Cultivate an atmosphere that embraces diversity and inclusion within the team and agency
  • Actively participant in wider company initiatives including--but not limited to--new business pitches and internal marketing efforts

What talents and experience would suit this role?

• Demonstrated proficiency of paid social platforms, with a mastery of Facebook Ads Manager and experience running in at least two out of seven alternative platforms (LinkedIn, Twitter, Snapchat, TikTok, Pinterest, Twitch, Reddit)
• Proven organizational, project, and time management skills 
• Excellent communication and presentation skills, both written and verbally, with the ability to provide actionable insights for all levels of an organization
• Possess keen critical thinking and analytical skills
• Proven skills with Microsoft Office and/or Google Business Apps, especially Excel or Google Sheets
• Demonstrate alignment to our company values
• Minimum of 4-5 years hands-on experience planning and buying paid social campaigns with monthly investments between $50K-$100K/month
• Minimum of 2-year client-facing experience
• Google Analytics and Facebook Blueprint Certified

Brainlabs actively seeks and encourages applications from candidates with diverse backgrounds and identities. More specifically, our equal opportunities and diversity monitoring data indicates that we under-represent BIPOC ethnic groups, so we actively encourage applications from BIPOC candidates.

Thank you for your interest in Brainlabs! We look forward to getting to know you!