Senior Manager, Social Media Marketing Insights
It's not every day we have a chance to make the world a healthier place—but here, it’s our way of life. Idealistic? Maybe. Deeply pragmatic? Always. Real Chemistry is a global health innovation company that has carved out its space at the intersection between healthcare, marketing and communications, tech, and the people at the heart of it all. It’s with a great sense of purpose that we work together with brave health and wellness companies to create and inspire healthier, happier, and longer lives. It’s our passion. And if you’re still reading, we’re guessing it might be yours too. We are looking to add to our alchemic mix of more than 2,000 talented professionals. At Real Chemistry, we don’t just wish the world was healthier. We leverage tech, data and creativity to make it so. You in?
Job Summary
As Senior Manager in our Integrated Intelligence practice, you will be responsible for managing 2-3 analytics projects and ad-hoc requests with some support from senior levels of management. Integrated Intelligence (or I2) is the practice formerly known as Analytics. We changed our name to more closely identify with the innovative work we do beyond just data analysis. We integrate across data sources, functions, methodologies, and technology, and we’re providing intelligence because our data leads to insights and our insights lead to action. And when you put those two things together, we are exponentially better at helping our clients make critical business decisions.
You are proficient in various analytics and/or primary research offerings and have marketing/ communications expertise. Moderate healthcare industry experience preferred. You can brainstorm, provide actionable insights, and recommendations for top tier pharmaceutical clients. Day-to-day activities include project management, qualitative and quantitative social media data analysis, and creating comprehensive reports on social media conversations as they relate to healthcare stakeholders, disease, or treatment spaces.
Responsibilities
- Manage day-to-day analytics relationships with account and activation teams
- Manage, organize and code social media data effectively and efficiently
- Create comprehensive social media analytics reports for pharmaceutical clients that provide insightful and actionable insights that inform marketing, strategy, positioning, content, and other brand initiatives
- Manage 2-3 ongoing or ad-hoc analytics reports across disease, treatment, or healthcare spaces
- Assist in the creation of measurement frameworks, reporting programs and report template
- Present research reports to clients in person or over the phone
- Learn to delegate tasks and train junior members of the team
Required Skills & Experience
Minimum 5 years of experience with majority in at least one of the following areas: healthcare/pharmaceutical marketing/PR/advertising, strategic planning, digital/social strategy, digital/social analytics, social listening, primary/syndicated research
Strong oral and written communication skills
Competency with Microsoft Office, particularly PowerPoint, Excel, and Word College degree (BA or equivalent), with relevant concentration such as market research, marketing, communications, or social sciences
Comfortable building benchmarks and measuring client performance
Experience analyzing online social listening data Strategic approach to measurement with a lens for activation
Understanding of online advertising planning, buying and performance metrics, with expertise in paid social campaign activation and measurement
Real Chemistry is currently operating with a flexible, hybrid approach and giving our teams the ability to operate in the way that works best for them – at home, in office or a mix. * We trust our people to decide what works best for them, working together with their teams and leaders to support our customers and make the world a healthier place. This policy will continue to be evaluated and may change in the future as we seek to ensure our people stay inspired, engaged, and motivated to do their best work.
*All employees who work in a Real Chemistry office, travel for business, or attend a Real Chemistry sponsored event must be fully vaccinated against COVID-19. Employees who qualify for a religious or medical exemption to receiving a COVID-19 vaccine are advised to work with our People team for accommodation.
Real Chemistry offers a comprehensive benefit program and perks, including flexible PTO, expanded paid leave for new parents including Your 4th Trimester ® , a program that helps new parents transition back to work, and a five-week sabbatical program. Other perks include Income Protection, Retirement plans/401(k) match, and cell phone savings plans. Learn more about our great benefits and perks at: https://www.realchemistry.com/
Real Chemistry is committed to being an Equal Opportunity employer. As such, we seek motivated and qualified applicants without regard to race, color, religion, sex (including pregnancy), sexual orientation, gender identity/expression, ethnic or national origin, age, physical or mental disability, genetic information, marital information, or any other characteristic protected by federal, state, or local employment discrimination laws where Real Chemistry operates. We strive to employ, motivate, advance and reasonably accommodate any qualified employees and applicants. We believe diversity of persons and ideas forms the most comprehensive, forward-looking company.