Senior Manager, Social Media + Thought Leadership

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Recently named Best Place to Work by MM&M, The Holmes Report, PR News, PRWeek, and AdAge, W2O is an integrated marketing and communications firm powered by analytics and specializing in healthcare. We are currently looking to add talented professionals to our growing team. This is a great opportunity to join a dynamic, fast-growing global agency.

Role and responsibilities:

  • You speak social media: Twitter, Facebook, Instagram, LinkedIn, Snapchat, YouTube, Pinterest, you name it. You have in in-depth knowledge of today’s top social platforms
  • You know that paid is essential: Counsel clients on best practices incorporating paid social into an overall social strategy. Display an understanding of the functionality, strategies behind social media driven campaigns and best practices of all major social platforms including Facebook/Instagram, Twitter, LinkedIn, etc.
  • You’re a critical thinker: You can develop clear, solid takeaways from science-related articles, white papers and bylines and translate them into succinct social posts.
  • You’re a great writer: You feel confident writing short-form and long-form content for senior leaders with a finely-tuned eye for wordsmithing and proofreading.
  • You flex different muscles: You like roles that allow you to pivot between creative and analytic tasks.
  • You’re a team player: Act as day-to-day social media lead across several healthcare accounts, but part of an integrated team of account, paid social, earned and digital media colleagues. direct the execution of social media tactics including content development and distribution, paid promotions and results reporting
  • You thrive in an environment that requires constant learning and innovation: Cultivate and maintain in-depth knowledge and understanding of social media platforms and trends to guide account teams and help W2O continue to be a leader in the space.

Experience:

  • 5+ years of experience in social media, ideally in a regulated industry (such as biotech or pharmaceutical or financial)
  • College degree (BA or equivalent)

Skills:

  • Demonstrated proficiency in social media, both personally and professionally
  • Understanding of how paid promotion works on the main social media platforms: Facebook/Instagram, Twitter, LinkedIn. Experience with social media ad technologies is a plus
  • Highly organized, mindful of deadlines, able to multi-task and work under limited supervision
  • Experience collaborating effectively internally and externally as part of an integrated team
  • Detail-oriented, well-organized professional who performs with a sense of urgency, and stays on schedule and on budget
  • Proven record of writing and publishing short and long form social content
  • Expert in Microsoft Office, particularly PowerPoint
  • Agency experience in a client-facing role preferred
  • Understanding of the FDA regulations guiding social media efforts for biotech and pharma clients preferred

Nice to Have: Experience creating social content on behalf of senior executives

W2O Group offers a comprehensive benefit program and perks, including flexible PTO, expanded paid leave for new parents including a 4th Trimester program that helps new parents transition back to work, and a five-week sabbatical program. Other perks include Income Protection, Retirement plans/401(k) match, and cell phone savings plans. Learn more about our great benefits and perks at: http://www.w2ogroup.com/

 W2O Group is committed to being an Equal Opportunity employer. As such, we seek motivated and qualified applicants without regard to race, color, religion, sex (including pregnancy), sexual orientation, gender identity/expression, ethnic or national origin, age, physical or mental disability, genetic information, marital information, or any other characteristic protected by federal, state, or local employment discrimination laws where W2O operates. We strive to employ, motivate, advance and reasonably accommodate any qualified employees and applicants. We believe diversity of persons and ideas forms the most comprehensive, forward-looking company.

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We are currently operating with a flexible, hybrid approach and giving our teams the ability to operate in the way that works best for them!

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