Senior Marketing Technologist at Q2
Q2 is seeking a Senior Marketing Technologist to work with our Marketing Operations team and oversee our Marketing tech stack. This role will help vet, implement, troubleshoot, and manage our tech stack. The ideal candidate for this role is highly technical and business-savvy, with demonstrable expertise in both marketing and technology. This role requires a technical manager and marketing influencer with excellent communication skills for both audiences. We are looking for a forward thinker that keeps Q2 on the forefront of marketing innovation.
A key priority of this role is to provide efficient, effective and scalable business solutions to the marketing and sales teams.
Will be fully engaged with the design, implementation, execution, measurement and refinement of core marketing technologies including compliance, content management, publishing, web analytics, marketing automation and CRM solutions.
Collaborate with fellow marketers, sales professionals, business analysts and marketing leaders to translate business strategy into marketing execution, as well as promote technical capabilities into business benefits.
Act as a “player-coach” within the marketing technology team including “super user” access to our technology stack.
Work in close partnership with our analyst to align on tracking implementation & schema used for reporting & visualizations.
Provide systems and processes that enable organizational learning and insights for improved customer intelligence and messaging.
Ability to act as marketing liaison to IT and provide support for the marketing technology stack
Ensure accurate data is securely & effectively collected, managed, and shared across systems within marketing and sales teams.
Ensure all security, availability, confidentiality, privacy policies and internal controls are adhered to for compliance.
Require you to help educate and evangelize capabilities and best practices to the broader team.
Experience gathering and refining requirements based on technical needs for marketing software purchases and partnerships
EXPERIENCE AND KNOWLEDGE:
8+ years of experience with B2B marketing with preference for B2B SaaS experience
Bachelor’s degree or equivalent in Computer Science, Marketing or related field
Excellent technical skills, creativity, analytical abilities and strong communication skills
Sound knowledge of marketing principles, strategies and theories
Experience managing marketing automation platforms managing functions including supporting forms and landing pages, creating nurturing streams, progressive profiling and lead scoring
Experience using Google Analytics, Google Tag Manager and Salesforce (specifically lead routing rules and processes)
Must be an energetic self-starter who works well independently and, in a team setting
At Q2, our goal is to be a diverse and inclusive workforce that fosters mutual respect for our employees and the communities we serve. Q2 is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.