We Are Hiring
At Ascension, our associates are incredibly supportive of
each other and are candid in their abilities knowing that they have a strong team standing behind them.
Ascension is seeking a remote Specialist, CRM Engagement and Activation to join the team!
What You Will Do
As a part of the Marketing and Communications team, the CRM Engagement and Activation Marketing Specialist will contribute to the management, implementation and performance of CRM campaigns. The specialist will help build, test, deploy, and measure data-driven campaigns across multiple marketing channels. Primary campaign responsibilities include setting up measurable cross-channel and cross-platform CRM marketing campaigns that might include email and SMS marketing, call center, personalized content delivery, ad serving and other tactics/channels. The ideal candidate will have previous Salesforce experience, is driven by results, has a strong attention to detail, and enjoys collaborating for optimal campaign performance.
Responsibilities:

• Build, test, deploy CRM marketing campaigns as standalone campaigns and as part of multi-channel journeys with a high-level of accuracy
• Leverage multiple tools within Salesforce Marketing Cloud including Content Builder, Contact Builder, and Email Studio to create and implement successful campaigns
• Collaborate with marketing strategy and marketing campaign performance teams to execute and measure A/B and multivariate test strategies to increase engagement including messaging and templates
• Recommend and deploy CRM-testing strategies to continuously optimize response
• Partner with CRM lead and the marketing campaign performance team lead on regular delivery of CRM marketing campaign performance analysis
• Assist with intake, execution and delivery of analytics projects. Ensure on-time execution and clear communication of results and recommendations.
• Conduct deep dive analysis on customer behavioral data to identify key insights that drive business value
• Drive efficiency in analysis and insights gathering through new tools, approaches and processes
• Support customer data projects and analytics vendor relationships
• Work with CRM and IT teams to maintain customer data and GDPR compliance
• Identify gaps in data sources, hygiene and data collection. Partner with IT to ensure confidence in data accuracy.

What You Will Need
Education:

• High school diploma/GED with 2 years of experience, or Associate's degree, or Bachelor's degree required.

Work Experience:

• 3 years of experience preferred.

Additional Preferences
Education and Experience:

• Bachelor's degree in marketing, business, communications, operations research, IT, information systems or similar
• 1+ years work experience preferred
• 1 year of experience in analytics (preferred) with an emphasis in marketing, CRM, loyalty, web, mobile, social or digital
• Understanding of CRM and email marketing journeys required (Salesforce experience preferred)
• Analytics experience preferred

Skills:

• Strong analytical skills, including ability to identify and quantify impact of opportunities with limited data
• Ability to learn new programs/software and skills quickly
• Proficiency in database software required
• Self-motivated and driven
• Excellent interpersonal skills
• Ability to identify and solve problems quickly
• Meticulous and task-oriented
• Ability to work in a fast-paced environment and adapt to change
• Self-starter with the ability to manage the work assigned with little guidance

Why Join Our Team
When you join Ascension, you join a team of over 150,000 individuals across the country committed to a Mission of serving others and providing compassionate, personalized care to all. Our inclusive culture, continuing education programs, career coaches and benefit offerings are just a few of the resources and tools that team members can use to create a rewarding career path. In fact, Ascension spent nearly $46 million in tuition assistance alone to support associate growth and development. If you are looking for a career where you can grow and make a difference in your community, we invite you to join our team today.
Equal Employment Opportunity Employer
Ascension is an equal opportunity employer (EEO) and affords equal opportunity to all associates and applicants without regard to race, color, religion, national origin, citizenship, gender identity, sexual orientation, age, physical or mental disability, veteran status, genetic data, or other legally protected status.
For further information regarding your EEO rights, click on the following link to the "EEO is the Law" poster:
http://www.dol.gov/ofccp/regs/compliance/posters/pdf/eeopost.pdf
EEO is the Law Poster Supplement
Please note that Ascension will make an offer of employment only to individuals who have applied for a position using our official application. Be on alert for possible fraudulent offers of employment. Ascension will not solicit money or banking information from applicants.
This employer participates in the Electronic Employment Verification Program. Please click the E-Verify link below for more information.
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