Join Cisco Secure's award-winning marketing team - SC Media Award for "Best Security Company 2021." We are looking for top talent to level up how we go to market. If you're a leader and passionate about cybersecurity and marketing, join our team!
Who you are
Cisco Secure is seeking a strategic executive leader that first and foremost understands and values the creative process and what it takes to execute successfully. This role will be responsible for an outstanding group of creative individuals and will understand the importance of creative work, improving creative potential, carving out focus time for creativity, experimentation, and will advocate for their work throughout the business

• You are equal part a strategist, problem solver, a craftsperson of your subject area and a pragmatic doer.
• You have the ability to create a fun, inspirational, and collaborative environment with cross-functional teams to cultivate a shared sense of ownership, accountability and success.

The vision of the Cisco Secure brand is to build a world where information security is easy to understand. We are looking for a new leader to support our Brand Team to join our mission of cultivating a brand that is educational and advocates for differentiated, approachable information security.
The Cisco Secure brand is comprised of an extensive security portfolio of products including sub-brands such as Duo Security and Cisco Umbrella.
What you'll do

• Drive the overall brand strategy (internal and external) for Cisco Secure globally
• Drive strategic interlock with the Cisco, Webex and other senior marketing and brand executives
• Transform Cisco Secure into a well-known and widely recognized leader in the security space
• Work with executives across Cisco on brand strategy, optimized integration and overall success metrics
• Uncover practical, inspirational insights that set up the Brand Team to produce breakthrough work that furthers real business results
• Work with the Creative Director to define and develop brand and sub-brand architecture for Duo Security, Cisco Umbrella and future acquisitions.
• Help define brand and marketing guidelines around business partnerships, business mergers & acquisitions and expansion
• Support diversity, equity and inclusion initiatives across Cisco
• Ideate and pressure test creative concepts to effectively differentiate Cisco Secure in the crowded security market
• Drive continual optimization and actively giving to a culture of innovation, excellence, and accountability
• Manage agency relationships across a broad spectrum of needs and requirements

Minimum requirements

• 20+ years of experience across a wide range of capabilities within brand strategy: building brand strategies (positioning, purpose, vision, pillars, messaging), brand architecture and portfolio strategies, brand innovation spaces, conducting market research, developing insights, and collaborating with creatives to build brand identities
• Understanding of how brand and story work within B2B SaaS marketing
• Validated experience leading fully integrated brand strategies
• Ability to see opportunities for the brand and break them down into clear and inspiring strategic frameworks
• Experience working with creative teams with diverse and unique backgrounds and working methods
• Broad knowledge of industry levers to measure, test, and grow brand awareness and affinity
• Familiarity with the cyber security space is a plus but not required
• Excellent written and verbal communication skills and ability to communicate effectively with virtual and hybrid teams
• Proven ability to thrive in a fast-paced, high-growth, continuously evolving environment and be highly organized and thorough
• Consistent track record of leading successful brands and brand transformation initiatives
• Ability to collaborate with both day-to-day partners and senior business executives to drive strategic decisions

Who you'll work with

• Reporting to the CMO of Cisco Secure Marketing, you will develop and deliver strategic objectives with executives and leaders within Cisco Secure and across the broader Cisco organization
• Lead a brand team of 40+ individuals (made up of four sub-teams: story & media, brand strategy and design, web strategy, design and development, and creative operations) that values and respects each other's work ethic, individual working styles and unique skills
• As part of the broader brand leadership team, your voice will be heard on all matters of strategic importance across the brand team. Your expertise in brand experience will be leveraged across a group of leaders heading media, creative, and sponsorships.

We Are Cisco
#WeAreCisco, where each person is unique, but we bring our talents to work as a team and make a difference. Here's how we do it.
We embrace digital and help our customers implement change in their digital businesses. Some may think we're "old" (30 years strong!) and only about hardware, but we're also a software company. And a security company. An AI/Machine Learning company. We even invented an intuitive network that adapts, predicts, learns, and protects. No other company can do what we do - you can't put us in a box!
But "Digital Transformation" is an empty buzz phrase without a culture that allows for innovation, creativity, and yes, even failure (if you learn from it.)
Day to day, we focus on the give and take. We give our best, we give our egos a break, and we give of ourselves (because giving back is built into our DNA.) We take accountability, we take bold steps, and we take difference to heart. Because without diversity of thought and a commitment to equality for all, there is no moving forward.
So, you have colorful hair? Don't care. Tattoos? Show off your ink. Like polka dots? That's cool.
Cisco Covid-19 Vaccination Policy
The health and safety of Cisco's employees, customers, and partners is a top priority. Our goal is to protect and mitigate the spread of COVID-19 infection for strong business resiliency during the pandemic. Therefore, Cisco requires all new hires to be fully vaccinated against COVID-19 in the U.S., unless otherwise prohibited by applicable law, and in countries where COVID-19 vaccination is legally required. The company will consider legally required accommodations/exceptions for medical, religious, and other reasons as per the requirements of the role and in accordance with applicable law. Additional information will be provided to candidates about the requirements and accommodation process at the offer time based on region.