Sr Product Marketing Manager

| Austin

As a Senior Product Marketing Manager, Mid-Market at EZ Texting, you will own the go-to-market and launch activities for all products targeting mid-sized businesses, agencies and other high-potential customer segments. You will define and drive product positioning and messaging as well as create compelling content and sales enablement tools.

To excel in this role, candidates must be team-oriented, have a ‘can do’ attitude and be comfortable working in a fast paced, cross-functional team environment. The ideal candidate will have a solid track record of marketing success. He or she will be an expert in translating technical features into benefits, and will have an understanding of SaaS technology and marketing strategies.

Key Responsibilities:

  • Develop go-to-market strategies and lead product launches.

  • Be the expert on mid-market businesses, how they evaluate, buy and use text messaging solutions; be the expert on the competition and how to beat them.

  • Produce externally facing content such as customer stories, webinars, datasheets, feature briefs, white papers, web updates, and more.

  • Create internally facing content that is both compelling and easily consumable, including sales playbooks, training, competitive positioning, FAQs and pricing guides.

  • Build strong cross functional relationships with other teams including Sales, Partnerships, Business Intelligence, Marketing and Product Management.

  • Optimize the offer strategy for the market(s) including positioning, messaging and packaging of plays to drive sales and customer satisfaction.

  • Monitor and report out on the impact of sales plays across the different segments. Get feedback early and often from the sales team and iterate and evolve plays as needed, and build funnel for future plays.

As our ideal candidate, you are:

  • An exceptional writer with experience creating varied content.

  • A high-energy, creative and resourceful self-starter with a “can do” attitude that excels in a fast-paced environment, adapting quickly to changing business needs.

  • A strong collaborator that can work cross-functionally to get things done.

  • A flexible individual willing and able to wear many hats.

  • A tech-savvy marketer capable of understanding complex technical concepts and simplifying them for our customers.

  • Available to work in our Santa Monica, CA or Austin, TX office,

Required Skills:

  • 5 years of marketing experience
  • 3 years of product marketing experience
  • Bachelor's degree in Marketing, Business or related field

Benefits:

  • Fully paid medical, vision, dental and life insurance for self (50% for families)

  • 401(k) Plan

  • Stock options

  • Paid vacation

  • Unlimited sick leave

  • Fully stocked kitchens

  • Dog friendly office

  • And many more additional perks…

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • JavaLanguages
    • JavascriptLanguages
    • PHPLanguages
    • PythonLanguages
    • AngularJSFrameworks
    • Node.jsFrameworks
    • SpringFrameworks
    • ZendFrameworks
    • CassandraDatabases
    • MongoDBDatabases
    • MySQLDatabases
    • PostgreSQLDatabases
    • Google AnalyticsAnalytics
    • AxureDesign
    • IllustratorDesign
    • InVisionDesign
    • PhotoshopDesign
    • SketchDesign
    • ConfluenceManagement
    • JIRAManagement
    • DrupalCMS
    • WordpressCMS
    • HubSpotCRM

Location

EZ Texting, voted a Best Place to Work since 2014, is located in North Austin near great shopping and dining about a mile from The Domain.

An Insider's view of EZ Texting

What's something quirky about your company?

The people. Sometimes random dance parties happen out of nowhere and everyone really gets into it. It really helps us to relieve stress when you work with a bunch of quirky people who entertain you. We may look silly, but we have fun! It's truly enjoyable to work with people who make you laugh and smile all day.

Jennifer

Client Success Manager

What projects are you most excited about?

I'm most excited about our focus on customer retention. While we have tens of thousands of customers, we are holding ourselves to even higher standards of success in 2019. I’m thrilled to show more customers our best in class mobile marketing and communication platform so they can ultimately build a specialized texting solution.

Jacob

Customer Success Manager

How has your career grown since starting at the company?

Since I've joined the EZ Texting family a few years ago, I've grown as an individual and professionally in my career. EZ Texting allows me to contribute to our day-to-day processes and give feedback on how to improve as a team. I feel like I am an integral part of the team's growth and culture!

Kristina

Sr Account Executive

What is your vision for the company?

EZ Texting is in an organization focused on our customers, and the people who work to better our customer's lives. My vision is simply to help foster that culture of hustle and respect, while always looking for ways to challenge ourselves to be better today than we were yesterday.

Navin

Sr Director, Customer Operations

What’s the vibe like in the office?

Many people discuss the culture of a company, but rarely recognize that the culture of a company is based upon the character of a company. Our office runs on a consistent list of values such as achievement, determination, fairness, growth, recognition, and trustworthiness. These values create a culture of transparency, openness and chill vibes.

Anthony

Inside Sales Specialist

What are EZ Texting Perks + Benefits

EZ Texting Benefits Overview

We have amazing perks for each of our employees here at EZ Texting. From Stock Options to FULLY PAID Medical Benefits, the list goes on!

Culture
Friends outside of work
Eat lunch together
Intracompany committees
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Open office floor plan
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
EZ Texting disability insurances covers you for both short-term and long-term disability.
Dental Benefits
Fully Paid
Vision Benefits
Fully Paid
Health Insurance Benefits
Fully Paid
Life Insurance
EZ Texting covers you for life insurance with a payout of 2X an employee's annual salary. Employees also have an option to purchase additional coverage.
Wellness Programs
EZ Texting hosts a wellness activity once a month which includes things like yoga, meditation, nutritionist guest speaker, massages, etc.
Retirement & Stock Options Benefits
401(K)
Company Equity
EZ Texting offers stock options through its employee profit sharing program, including vesting over a four-year period.
Performance Bonus
EZ Texting compensation plans include an annual bonus for all regular full-time employees.
Child Care & Parental Leave Benefits
Flexible Work Schedule
EZ Texting offers a flexible work schedule outside of core hours (10AM-4PM)
Family Medical Leave
Vacation & Time Off Benefits
Generous PTO
EZ Texting offers 2 weeks of paid time off for all employees and up to 4 weeks off for tenured employees of five years or longer.
Paid Holidays
EZ Texting offers all employees paid time off to observe all major holidays. Each employee also receives an additional 5 floating holidays per calendar year.
Paid Sick Days
EZ Texting offers UNLIMITED sick leave for all employees.
Perks & Discounts
Casual Dress
Commuter Benefits
Company Outings
Stocked Kitchen
EZ Texting has fully stocked kitchens including unlimited snacks, coffee, tea, etc.
Some Meals Provided
EZ Texting provides a weekly catered lunch on Tuesdays.
Happy Hours
EZ Texting provides an in-house Happy Hour on Fridays.
Parking
EZ Texting provides a parking pass at one of the local lots or we will reimburse your monthly parking expenses. We also will compensate you for opting out of a parking pass.
Pet Friendly
EZ Texting has a dog friendly environment.
Relocation Assistance
EZ Texting offers a relocation assistance reimbursement.
Fitness Subsidies
EZ Texting reimburses it's employees up to $70 per month for a gym membership.
Professional Development Benefits
Tuition Reimbursement
Lunch and learns
EZ Texting host EZ Talks once a week where we learn more about the ins and outs of the company.
Promote from within
Continuing Education stipend
We offer $2000 annualy for continuing education.

Additional Perks + Benefits

Here at EZ Texting we focus on our employees' happiness. We encourage professional development and also want employees to maintain a healthy work-life balance.

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