Temporary Email Marketing Specialist

| Austin
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About Kendra Scott:
We are a fun, talented and driven team dedicated to providing our customers with gorgeous products and a WOW! experience. Family, fashion and philanthropy are at the core of our company and though we move at a very fast pace, we are committed to maintaining a family-oriented work environment and giving back to our community. A passion for great design, dedication to innovation and a strong social media presence are our building blocks for creating a unique and engaging lifestyle brand across all channels, including retail stores, wholesale accounts and e-commerce. Our headquarters are located in the heart of Austin, Texas, and we embrace the unique vibe and energy of our hometown as an inspiration for our brand and company culture.
Position Overview:
We are looking for an individual who will bring email marketing savvy to our digital team. Our ideal candidate is a self-starter who thrives in a fast paced and collaborative environment.
• Opportunity to assess our current email strategy and provide insight and tactics to advance our customer engagement through the email marketing channel.
• Apply your enthusiasm for fashion and a rapidly growing lifestyle brand to strategically align our email marketing campaigns to achieve business goals.
• Utilize your focus on the details to WOW our growing customer base and ensure excellence in every email delivered.
Responsibilities:
• Set up and schedule email campaigns within ESP using drag and drop functionality and HTML.
• Utilize segmentation and dynamic content within ESP to target email banners to select audiences.
• Maintain email customer/subscriber database to ensure list health.
• Analyze key email KPI’s such as open rate, click through rate, conversion rate and revenue to optimize the channel.
• Work closely with our ESP account manager to utilize proper functionalities and seek out new initiatives within the platform.
• Process all creative and image uploading through our content management system while working closely with our graphic design partners for content needs/edits.
• Participate in weekly meetings with cross functional partners to keep email calendar up to date.
Our Ideal Candidate Will Have:
• Bachelor’s degree or equivalent work experience
• 2+ Years of Email marketing experience. Retail and/or Fashion experience a plus.
• A proven ability to execute with consistent delivery
• Knowledge and understanding of email performance metrics and A/B testing.
• Working knowledge of HTML/CSS.
• Proficient in Excel.
• Experience with email ESPs (Listrak preferred) a plus.
• Able to focus on details and excellence of all communications.
• Superior written communication skills.
• Excellent verbal communication skills.
• A strong ability to build relationship with co-workers and keep others informed
• A growth mindset: desire to learn, grow and embrace new ideas
• A shared appreciation for our 3 core values of Family, Fashion and Philanthropy

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Location

Our Home Office is located in the heart of Austin, with easy access to MoPac, downtown and North Austin neighborhoods.

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