Sr. Website Channel Administrator

| Austin
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Q2 is looking for a Senior Website Administrator with an expert knowledge of web development, testing, SEO, conversion optimization, and analytics to join our marketing team. We are looking for someone who would be comfortable managing multiple sites in a rapidly growing environment by providing recommendations on programming direction and utilization of our sites. We are looking for a forward thinker that keeps up with skills and trends within the industry. Q2’s Sr. Web Administrator optimally would be able to think creatively while still being analytical, detail-oriented, able to work under tight deadlines, and effectively work in a collaborative environment to help drive business results. You will help drive the future of the Q2 web experience by being a key member of our Marketing Operations team.

RESPONSIBILITIES:

  • Manage the website and related technologies such as the integrated Marketo marketing automation platform
  • Understand and manage key performance metrics for the site and associated platforms/tools
  • Optimize the website for lead generation including driving SEO and conversion optimization
  • Manage the Web Analytics platform and create/distribute regular reporting on site performance, lead management metrics and other key metrics
  • Integrate with stakeholders to translate business requirements into user-centric designs and facilitate the development and rollout of new web content, experiences, features, and tools 
  • Collaborate with cross-functional teams, including marketing, sales, customer support, and information technology to deliver end-to-end experiences 
  • Project Management of creative and information designers, copywriters, and developers to ensure that web projects are implemented on schedule 
  • Develop the annual website strategy and ongoing roadmap in support of marketing plans (e.g., including consulting with marketing teams on traffic generating activities) 
  • Build user-centric design processes into how the website develops 
  • Drive long-term web strategy by balancing design trends, technology, and customer needs 
  • Recommend and execute course correction activities to keep the website performance on target 
  • Manage agency relationships and ensure they consistently adhere to business unit brand and product guidelines 
  • Responsible for ensuring that all security, availability, confidentiality and privacy policies and controls are adhered to 
  • May lead and own intranet development, execution, roadmap as well as Customer Portal redesign, execution and roadmap 

    EXPERIENCE AND KNOWLEDGE: 

    • At least 8 years’ experience in a B2B website management role 
    • Working experience with a marketing automation platform such as Hubspot, Marketo or Eloqua as well as experience with Inbound Marketing techniques
    • FinTech experience or experience in a highly regulated industry a plus 
    • Working knowledge of HTML, website architecture, Amazon Web Services, HubSpot CMS, inbound marketing methodology, SEO 
    • Mastery of WordPress, Google Analytics, Google Tag Manager, Google Search Console, A/B Testing, Multivariate Testing 
    • Must have proven experience in a role that significantly shaped the user experience on the web and directly increased channel conversion rates to exceed industry expectations
    • A clear track record of leading growth in the web channel, preferably for a company selling enterprise software products directly to businesses a plus 
    • Proven track record to integrate and collaborate across departments and functions in and out of marketing and in and out of the company 
    • Exceptional understanding of website design, UI design principles, and information architecture; solid understanding of usability testing, split (or multivariate) testing, web analytics, and web marketing (e.g., SEO, social, affiliate) 
    • Proven ability to develop KPIs for measuring site success needed 
    • Proven record of working effectively in a changing environment, with the ability to change direction based on contingencies or environmental changes while staying true to the business strategy 
    • Ability to uncover root causes of customer needs and behavior 
    • Ability to assess competitive landscape to understand drivers of category share and share of customer voice 
    • Constant curiosity about what new is happening on the web and how users are experiencing content on the web

    #LI-Remote

    At Q2, our goal is to be a diverse and inclusive workforce that fosters mutual respect for our employees and the communities we serve. Q2 is an equal opportunity employer and does not discriminate on the basis of race, national origin, gender, gender identity, sexual orientation, protected veteran status, disability, age, or other legally protected status.

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    Technology we use

    • Engineering
    • Product
      • C#Languages
      • JavaLanguages
      • JavascriptLanguages
      • PythonLanguages
      • jQueryLibraries
      • ReactLibraries
      • AngularJSFrameworks
      • Backbone.jsFrameworks
      • DjangoFrameworks
      • Node.jsFrameworks
      • TensorFlowFrameworks
      • MongoDBDatabases
      • PostgreSQLDatabases
      • TeradataDatabases
      • ConfluenceManagement
      • TrelloManagement
      • WrikeManagement

    Location

    Our HQ is in North Austin, near Lakeline Mall area with easy access to multiple highways and the Toll road.

    An Insider's view of Q2

    What are some social events your company does?

    We host a variety of fun events appealing to our community of interest groups, ranging from an annual Dodgeball tournament benefiting JDRF Austin, to celebrating Diwali, to quarterly culture events following our townhalls that include something for everyone!

    Kelley

    Sr. Community & Culture Champion

    How has your career grown since starting at the company?

    I started on Helpdesk, after 2 years got training and certification as Salesforce Administrator, now working in that role at Q2.

    Andy

    Salesforce Admin.

    How would you describe the company’s work-life balance?

    I had no idea when I decided to come to Q2 how much fun working here would be. While we work hard to drive big results, we also find opportunities to have a great time. This is the first work environment where I truly feel that I have found a supportive work family.

    Taylor

    HR Business Partner

    What are Q2 Perks + Benefits

    Culture
    Volunteer in local community
    Partners with Nonprofits
    Friends outside of work
    Eat lunch together
    Intracompany committees
    Open door policy
    Team owned deliverables
    Team based strategic planning
    Group brainstorming sessions
    Open office floor plan
    Diversity
    Dedicated Diversity/Inclusion Staff
    Diversity Employee Resource Groups
    Hiring Practices that Promote Diversity
    Health Insurance & Wellness Benefits
    Flexible Spending Account (FSA)
    Disability Insurance
    Dental Benefits
    Vision Benefits
    Health Insurance Benefits
    Life Insurance
    Pet Insurance
    Wellness Programs
    Onsite Gym
    Mental Health Benefits
    Retirement & Stock Options Benefits
    401(K) Matching
    Company Equity
    Performance Bonus
    Match charitable contributions
    Child Care & Parental Leave Benefits
    Generous Parental Leave
    Flexible Work Schedule
    Remote Work Program
    Family Medical Leave
    Vacation & Time Off Benefits
    Unlimited Vacation Policy
    Generous PTO
    Paid Volunteer Time
    Paid Holidays
    Paid Sick Days
    Perks & Discounts
    Casual Dress
    Company Outings
    Stocked Kitchen
    Some Meals Provided
    Happy Hours
    Parking
    Relocation Assistance
    Fitness Subsidies
    Professional Development Benefits
    Job Training & Conferences
    Diversity Program
    Lunch and learns
    Cross functional training encouraged
    Promote from within
    Time allotted for learning
    Online course subscriptions available
    Customized development tracks
    Paid industry certifications
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