Marketing Manager - RxSaver
1 week ago
You will be designing and testing highly effective marketing campaigns to improve customer acquisition and product adoption.
You will build and launch a variety of customer acquisition and product marketing campaigns across multiple digital channels including SEM, mobile app, social media, onsite, programmatic (display & video), CRM and mobile app. You will lead execution through both in-house teams and tools and external agencies.
Manage digital campaigns and agency partners at a consumer brand or ecommerce business.
Owning campaigns from end to end: manage creative process, targeting and segmentation, planning, execution, reporting, and optimization.
Working collaboratively across multiple stakeholders to launch campaigns on time.
A/B Testing campaigns to trial new ideas for effectiveness.
Effectively communicate campaign results to senior management and explain variances.