Customer Marketing Manager
Implement and lead a scalable and effective customer advocacy program including managing and coordinating customer referrals and case studies along with pinpointing new ideal success stories for customer content.
Run OutboundEngines’s customer review program to drive customers to review sites like BBB, G2 Crowd, TrustRadius, Capterra, etc.
Work closely with sales and product marketing to identify new customer content needs and help fulfill them.
Also work closely with sales and customer success to identify potential customer participants in case studies, joint press releases, webinars, etc.
Manage biannual customer satisfaction surveys and on-going NPS program to drive change throughout the organization.
Act as “Voice of the Customer” and provide product feedback gathered from customers to Management Team, Marketing, Product, Engineering, and Customer Success.