Paid Media Specialist
1 week ago
As part of the performance marketing team, the Paid Media Specialist is primarily responsible for managing the day-to-day optimization of paid marketing campaigns to improve CPA and ROAS, while driving increased user acquisition volume.
You will drive the day-to-day campaign management and optimization of our core acquisition channels and be responsible for a meaningful portion of our user acquisition budget. You will be constantly analyzing campaign data to drive increases in KPIs through a test and iterate approach.
As part of a fast-growing, yet lean, venture-backed financial technology startup, you will need to be able to make decisions quickly while learning from others on your team. You will report to the Director of Performance Marketing and work closely with others in marketing, product, and analytics.