Regardless of your love — or your hate — for the colorful world of style and apparel, the industry isn’t fading. Quite the opposite, it’s ever expanding as technology makes it easier for people to get in the game of designing, selling and buying. Check out these five Austin startups bolstering the fashion tech field for men and women alike.

Nadine West ships customers distinctive pink packages of clothing and accessories chosen based on their responses to a survey taken at signup. Customers pay for only what they keep and send back the rest.