Director of Product Marketing
Who you are: Consider yourself a modern marketer and business leader? Are you someone who can partner with sales to create the ultimate sales-marketing team, a single unit that delivers go-to-market results? If you’ve got a competitive spirit and are truly passionate about product marketing and sales enablement, Spiceworks just might have the role for you! We’re looking for a Director of Product Marketing who will obsess over the role they and their team play in the success of the business.
To achieve your goals, you favor winning teams over individual heroes. You’re able to seamlessly bring together sales and delivery expertise with product management. You’re the type of leader people gravitate towards and want to work for because you help them achieve personal goals and peak the summit. Think you’ve got what it takes to lead our product marketing and sales enablement teams? Apply now!
Who we are: Launched in 2006, Spiceworks is an Austin-based company that’s shaking up the tech space and transforming how products (hardware, software, and IT services) are marketed and sold to millions of IT professionals around the world.
Thousands of tech brands (including Microsoft, Dell, HP, and Rackspace) use Spiceworks to reach and connect with these IT pros. Historically a tough market to reach, vendors love the unique ways Spiceworks helps them connect with this elusive market… so much so that Forbes touted us “the future of media.”
ResponsibilitiesYour day-to-day (the outcomes you’ll drive as Director of Product Marketing include):
- Create the Spiceworks vendor story: Work with the product management and sales team to build our positioning and messaging for the vendor business that’s a winning story in the market
- Be a customer-facing marketing expert: Establish Spiceworks as a leader in the marketing solutions space. Build mindshare with marketing leaders in the tech industry to help support our sales efforts. Meet with customer executives and build credibility around our offerings in the market
- Drive our GTM strategy forward with the marketing and sales teams to hit revenue targets: Collaborate with sales leaders to drive our go-to-market strategy, ensuring our sales teams are fully enabled to win and deliver the full value of Spiceworks
- Build a world-class product marketing team: Be a true team leader (not just a manager), but have the experience to manage a team of top players and get the most from them. The team needs to embrace the pace of execution and change that the business demands
Qualifications: What does it take to do this job?
- Know and be passionate about driving business outcomes with your partners in sales. It’s important that you have a keen business acumen and comfort with numbers
- 10+ years of experience building and leading great product marketing and sales enablement teams. Having both a demonstrated background in the discipline of product marketing and an ability to coach your team is critical for success
- A quick learner — the marketing landscape is changing faster than ever with technology playing an ever-increasing role. You’ll need to stay ahead of the curve and understand how those changes might impact our business
- A demonstrated history of partnering with sales is key to success in any product marketing role, but critical as the leader
- A knowledge of the martech and media landscape is preferred
- MBA Required
This role will report to the CMO.