Content Creator- Varsity TV and Cheer

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FloSports has led the way in establishing a world-class digital streaming experience for millions of fans, families and athletes of over 25 different underserved sports. Imagine creating a digital platform that unites the casual fan with the most dedicated spectator, both experiencing thrilling live events from around the world with interactive features, real time analytics, powerful broadcast technology and more. Combine that with our unique original sports content ranging from breaking news and expert commentary to feature films, documentaries and multi-episodic series. That’s what FloSports is all about. We have successfully revolutionized the global sports media industry- the result of creating a diverse team of technologists and die-hard wrestlers, creators and devoted cheerleading experts, designers and hockey enthusiasts, communicators and motorsport fanatics, producers and casual sports fans… united by a shared passion to delight the underrepresented communities we serve. We are creating a home for underserved sports and we’re looking for people like you to help us!

The Role:

FloSports is looking to bring on a Content Creator for Varsity TV and FloCheer who is dedicated to our mission of providing cheer and dance fans the experience that they deserve. The ideal candidate lives and breathes cheerleading and dance, knows the Varsity brand inside and out, has professional content creation experience and is able to bring their innovative and impactful story ideas to life through written and video content.

Candidates must be passionate about having influence within the School and All Star cheer and dance community, have a nose for compelling storylines and growing your voice as an authority in the community.

RESPONSIBILITIES

  • Create impactful and high-quality web content, both written and video, from the idea phase to publishing.
  • Spotlight the top athletes and personalities in your sport with interesting stories.
  • You'll travel around the world to create amazing coverage of live events. You'll interview the coaches and athletes, write compelling recaps and feature the biggest stories of each event.
  • You will work with your team in content creation meetings, brainstorming to come up with content strategies that will grow and engage the community and constantly improve by eliciting and listening to feedback from your audience. You will be capable of handling multiple content projects at once because you're a multi-tasking machine. You can be relied on.
  • You'll be a news hound, staying on top of every story and news item unfolding in cheer and dance to ensure you provide comprehensive coverage to your readers.
  • You'll make sure the content you create is in line with our unique voice and brand guidelines.
  • You'll be a social media influencer.. And you'll help find other big social media gurus who can help promote your content around the world.

KNOWLEDGE, SKILLS & ABILITIES

  • You are an authority on cheerleading and dance, and you’re obsessive about staying on top of the latest developments.
  • You are a fantastic writer and editor. Grammar mistakes drive you crazy.
  • You love the feeling of breaking news before anyone else, but you also understand that being right is more important than being first.
  • You are organized. You know how to prioritize your time. You manage multiple projects with ease.
  • You are creative and analytical. You enjoy coming up with unique takes on stories and refuse to do something that has been done before. You thrive on taking an idea and making it a reality.
  • You're a social media savant. You know how to write creative and engaging tweets that burn like fire in your community.
  • You work well with management, but you’re also capable of doing stuff on your own.
  • You wake up each day looking for a win. You can't wait to create new ideas and then execute them to perfection. You are competitive and driven to be the best.
  • You have a bachelor's degree from a four-year college in a related field.

DESIRED

  • Highly organized, self-motivated and adaptable to change.
  • Knowledge of video editing tools (Final Cut or Premiere Pro) is a must.
  • Strong writing and/or editing skills + knowledge of AP Style is preferred.
  • Knowledge of HTML, photo editing tools (e.g. Photoshop, Pixelmator) preferred.


ABOUT VARSITY

Varsity Spirit is the worldwide leader in cheerleading and dance team apparel, educational camps and competitions, and has been the driving force behind cheerleading’s dynamic transformation into the high-energy, athletic global phenomenon it is today. While Varsity Spirit’s heritage is rich and its traditions renowned, it continues to be the innovative global leader in growing cheerleading’s influence and profile. The organization’s commitment to the health and well-being of the young people who participate is embedded in its high quality educational curriculum and its leadership in promoting safety standards.

OUR COMMITMENT TO DIVERSITY:

At FloSports, we are bonded by our passion for sports and our purpose to unite communities around experiences that finally give underserved sports the love they deserve. We recognize the need to build a company that seeks out, embraces, and celebrates our individual differences, ideas, and talent. FloSports is committed to the pursuit of a fair, equal and inclusive workplace where everyone is given the opportunity to grow to their fullest potential. As such, we are intentional in our hiring practices in an effort to overcome systemic biases we may be blind to. FloSports has adopted the “blind recruiting” process, which aims to open our opportunities up to more candidates, help us be more objective in how we review applicants and mitigate bias in our decision making processes.

OUR BENEFITS:

  • Recognized two years in a row as a Top Workplace by the Austin-American Statesman
  • Flexibility at work - you can take control of your profession and personal schedule
  • Strong remote work culture 
  • All-hands events hosted twice a year in beautiful Austin, Texas 
  • Annual equity awards for all top performers
  • Competitive and comprehensive medical, dental and vision plans
  • Peace of mind through company-paid short-term disability, long-term disability and life insurance
  • Generous 401(K) company match 
  • Progressive parental leave policies
  • Unlimited paid time off
  • Hack-a-thons and a full calendar of team-building and social events
  • Free laundry service for all positions that require travel
  • Company donation to youth teams and leagues that our employees coach
  • Bring your dog to work- everyday!
  • Stocked snack bar, catered lunch and breakfast tacos every week


 

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Location

Located in East Austin next to Friends and Allies brewery, East Ciders and the Austin Bouldering Project!

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