Competitive & Market Intelligence Manager at Khoros

| Austin
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The Competitive & Market Intelligence Manager is a critical role in the product marketing organization, and is responsible for the market, competitor and customer insight needs of Lithium. This includes providing insight from any and all means necessary, primary and secondary resources, customer meetings, interviews, and whatever it takes to help define and differentiate Lithium's strategic position in the market.

You are a stealthy, tactical market researcher, but also a strategic thinker to analyze and apply data into Lithium's business and the opportunity in the market. You understand the demands of the new digital customer are growing exponentially and are constantly evolving. Your role is to be at the forefront of those trends and demands and help us anticipate changes and trends in order to best leverage opportunities.

With that understanding, you will develop assets for the marketing and sales teams to use in outbound go-to-market activities, some of which will be client-facing content. While you will be building reusable content, you may also be called on to support deals in prospect and customer facing meetings and events.

Role & Responsibilities

  • Be an expert on the products, solutions & strategies of vendors in our market space, and know Lithium at a deep technical level to analyze competitive feature sets inside and out.
  • Support leadership, Marketing, and Product Management with market segmentation, trends, and competitive SWOT analysis.
  • Use appropriate research tactics and intelligence tools to provide actionable competitive intelligence.
  • Create processes to aggregate and effectively disseminate industry trends, competitive benchmarking, and internal company intelligence.
  • Help build and maintain sales and marketing assets (e.g., battlecards, buyer personas, customer stories).
  • Manage win/loss program and regularly disseminate findings to improve decision making.
  • Strengthen Lithium differentiation and train field teams on competitive position & strategy, including strengths, weaknesses, validation points, and tactics.
  • Support the Sales organization on deal-specific requests.
  • Assist the creation and launch of new products and enhancements (e.g., market sizing, market requirements, pricing, messaging) by providing recommendations and analysis.
  • Establish "early warning" system to alert new market forces and competitive landscape changes.

    Qualifications

  • 5+ years' experience in pre-sales, product marketing/management/ research
  • Strong analytical skills and passion for analyzing products, competitors, and market dynamics. Can quickly synthesize disparate data into a position and craft messaging that connects with a diverse audience of stakeholders; including customers, sales, and executives.
  • Strong organizational skills. Able to research and project manage dozens of changing data points.
  • Exceptional communication & presentation skills. Verbally articulate and skilled at telling a visual story with graphs & data. You can adapt & tell this story to different audiences.
  • Has demonstrated an ability to dive into a product and become a champion and promote features, use cases, and value propositions to customers.
  • Decisive, agile, and iterative; easily able to shift gears between thinking and doing with a proven ability to manage multiple projects in a fast-paced environment.
  • An ethos of getting things done. Proactive style with discipline for setting priorities, driving decisions, and getting closure on recommendations and issues.
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Technology we use

  • Engineering
    • JavaLanguages
    • JavascriptLanguages
    • HTMLLanguages
    • CSSLanguages
    • ReactLibraries
    • ReduxLibraries
    • MySQLDatabases
    • RedisDatabases

Location

7300 Ranch Road 2222 , Austin, TX 78730-3204

An Insider's view of Khoros

What are some social events your company does?

Khoros Austin embodies cultural diversity through inclusivity and team engagement. Not only do we offer daily catered lunches and weekly bootcamp and yoga classes, but we organize unique monthly happy hour experiences, (mixology contests, candle making, mindfulness classes) quarterly volunteer opportunities and partnerships with local non-profits.

Laura Whitefield

ATX Senior Executive Assistant & Cultural Specialist

How does the company support your career growth?

After trying on quite a few different roles, I feel so fortunate to have found the perfect one for me. My managers have always been so helpful in making sure to elevate and help me prep for the right opportunities to provide value for the company and help me transition into a role that I love.

Sidney Gomez

Sales Engineer

How has your career grown since starting at the company?

I've had multiple opportunities to learn and grow at Khoros. I began as a Recruiter and was promoted to Recruiting Lead within a year. Having worked in recruiting a while, earlier this year, I was interested in a career shift and was supported through a transition into Sales Engineering. My career has grown exponentially since being at Khoros.

Kristine Lim

Associate Sales Engineer

What are Khoros Perks + Benefits

Khoros Benefits Overview

Khoros offers a competitive benefits plan that empowers employees to make decisions that best benefit themselves and their families. By incorporating exceptional benefits with office-specific perks and a work-life balance, Khoros delivers an exceptional employee experience for its global team.

Culture
Volunteer in local community
Partners with Nonprofits
Friends outside of work
Eat lunch together
Intracompany committees
Daily stand up
Open door policy
Team owned deliverables
Team based strategic planning
Group brainstorming sessions
Pair programming
Open office floor plan
Diversity
Dedicated Diversity/Inclusion Staff
Unconscious bias training
Diversity manifesto
Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Onsite Gym
Team workouts
Acme Co.'s team fitness initiatives include In-office yoga, In-office fitness classes.
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Performance Bonus
Child Care & Parental Leave Benefits
Generous Parental Leave
Flexible Work Schedule
Remote Work Program
Family Medical Leave
Return-to-work program post parental leave
Company sponsored family events
Vacation & Time Off Benefits
Unlimited Vacation Policy
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Free Daily Meals
We provide breakfast tacos on Tuesday with light breakfast items available everyday (yogurt, etc.). Employees get free lunch on Monday, Wednesday, Thursday and we have lunch drop available Tu and Fr.
Game Room
Our game room includes Ping Pong, Foosball.
Stocked Kitchen
Some Meals Provided
Happy Hours
Parking
Relocation Assistance
Fitness Subsidies
$50/month offered for employee wellness
Professional Development Benefits
Job Training & Conferences
Diversity Program
Lunch and learns
Cross functional training encouraged
Promote from within
Time allotted for learning
Online course subscriptions available
Customized development tracks
Paid industry certifications
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