Director, Enterprise Marketing NA & APAC

| Austin, TX, USA | Remote | Hybrid
Employer Provided Salary: 150,000-180,000 Annually
Salary data is provided by the employer. Please note this is not a guarantee of compensation.
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We are seeking a visionary Global Demand Generation Leader to spearhead our marketing efforts across North America and Asia-Pacific. The ideal candidate will possess a robust background in enterprise marketing, with a proven track record in driving high-velocity funnels, executing successful customer upsell campaigns, and expanding into Federal markets. In addition to strategic leadership, the candidate must excel in inbound-oriented SDR programs, field events, conferences, and channel strategies, and possess a deep understanding of B2B SaaS dynamics. Reporting to the VP of Revenue Marketing, the Director, Marketing NA & APAC role demands proficiency in funnel analysis and a keen eye for driving ROI through effective budget management. If you're a dynamic strategist with a passion for driving results in complex markets, we invite you to lead our global demand generation initiatives and propel our company to new heights.
Location - We are flexible on remote working from home, if you are located in the USA and in one of the following states - TX, FL, CA, NC, GA, CT, ME, KS, VA, NJ, or CO. Preference/Priority will be given to candidates based in Austin, TX or those willing to relocate unassisted.
What You'll be Doing

  • Lead the teams that plan, craft, and execute the NA & APAC demand generation programs and work closely with other cross-functional leaders in product marketing, performance marketing, ABM, SDR leadership, and corporate marketing to generate pipeline and ultimately hit our revenue targets.
  • Serve and mentor our high-performing demand generation team of 10+ to drive pipeline growth, new customer acquisition, and cross-sell/upsell opportunities.
  • Develop and implement a GTM plan to drive demand in our Mid-Market & Enterprise markets and utilize the cross-functional SMEs to execute on this plan across content, ABM, email, events, brand, PR, customer marketing, and more.
  • Own, monitor, and forecast funnel conversion rates across channels, sales teams, and segments, proactively escalating trends and identifying areas of opportunity.
  • Research & launch digital programs like content syndication and pay-to-play sponsorships to enhance online presence and drive qualified leads for our sales teams.
  • Develop and implement customer marketing programs to identify upsell and cross-sell opportunities.
  • Drive the strategy and execution for NinjaOne's field event program, including networking meet-ups, luxury sports events, trade shows, educational summits, channel events and more.
  • Manage our annual trade show calendar which includes 50+ conferences across NA & APAC and find ways to optimize brand exposure and lead generation.
  • Ensure NinjaOne's brand is represented accurately and consistently at all field events and conferences.
  • Manage the webinar and virtual event calendar and find ways to drive more attendance, engagement, and pipeline from these programs.
  • Oversee the Go-To-Market (GTM) strategies and tactics for FedRAMP initiatives, ensuring compliance and market penetration.
  • Develop and implement top-of-funnel (TOF) and middle-of-funnel (MOF) SDR and Account Executive (AE) promotions and incentives
  • Other duties as assigned.

About You

  • 10+ years of experience in technology or SaaS marketing
  • Bachelor's degree in Marketing, Communications, Business, or similar
  • 8+ years of expertise in funnel forecasting, enterprise marketing, customer upsell/cross-sell, SDR programs, and ROI-driven budget management
  • 5+ years of progressive management experience with an emphasis on leadership and cross-functional partnerships and global expertise
  • Experience selling into Federal & SLED greatly preferred
  • Prior experience with both the direct and channel sales motion required
  • Experience in managing budgets and P&L for marketing initiatives exceeding $5 million
  • Exceptional leadership and communication skills
  • Demonstrated success in event management, trade shows, and overall marketing strategy
  • You thrive in hyper-growth tech startup environments & consider yourself well-versed in B2B SaaS product marketing
  • Experience with Asana, Salesforce, Pardot, Tableau, Salesloft required

About Us
NinjaOne automates the hardest parts of IT, empowering more than 17,000 IT teams with visibility, security, and control over all endpoints. The NinjaOne platform is proven to increase productivity, while reducing risk and IT costs. NinjaOne is consistently ranked #1 for its world-class support and is the top-rated software on G2 in seven categories including endpoint management, remote monitoring and management, and patch management.
What You'll Love
We are a collaborative, kind, and curious community.
We honor your flexibility needs with full-time work that is hybrid remote.
We have you covered with our comprehensive benefits package, which includes medical, dental, and vision insurance.
We help you prepare for your financial future with our 401(k) plan.
We prioritize your work-life balance with our unlimited PTO.
We reward your work with opportunity for growth and advancement.
Additional Information
Starting pay for the successful applicant depends on a variety of job-related factors, including but not limited to location, market demands, experience, job-related knowledge, and skills. The benefits available for this position include medical, dental, vision, 401(k) plan, life insurance coverage and PTO. For California-based roles, the base salary hiring range for this position is $150,000 to $180,000 per year.

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Technology we use

  • Engineering
  • Product
  • Sales & Marketing
    • C++Languages
    • JavaLanguages
    • JavascriptLanguages
    • PHPLanguages
    • PythonLanguages
    • SqlLanguages
    • jQueryLibraries
    • ReactLibraries
    • CircleCIFrameworks
    • Node.jsFrameworks
    • SpringFrameworks
    • MySQLDatabases
    • PostgreSQLDatabases
    • RedisDatabases
    • Google AnalyticsAnalytics
    • IllustratorDesign
    • InVisionDesign
    • PhotoshopDesign
    • BasecampManagement
    • ConfluenceManagement
    • JIRAManagement
    • TrelloManagement
    • WordpressCMS
    • SalesforceCRM
    • SendGridEmail
    • PardotLead Gen
    • SalesLoftLead Gen
    • ZoomInfoLead Gen


We are so excited to explore our new neighborhood and be right in the heart of Austin - close to restaurants, parks and even the river!

An Insider's view of NinjaOne

What’s the vibe like in the office?

It’s laid-back, caring, and motivating! I always look forward to the days when I work in-office because I get to collaborate with, learn from, and have fun with my team. With a team of incredibly talented, open, and encouraging individuals around you, it’s hard to leave the office without feeling a little inspired!


Marketing Coordinator

What does your typical day look like?

My responsibility is empowering our staff and ensuring our customers are being heard and valued. This translates into providing the tools our staff need to succeed through global training and raising ideas from customers for consideration in future enhancements. This touches every team, and the daily interaction is what I love most about my role.


VP of Global Support

How has your career grown since starting at the company?

When I joined Ninja, I was accustomed to very linear tracks of growth. Once here, I was shown growth doesn't just mean a promotion or new title, but also impactful experiences and collaboration that contribute to your career's story. Growth is not an event at Ninja; it's a daily evolution from working with a team that is constantly innovating.


Support Escalations Manager

How do you make yourself accessible to the rest of the team?

Transparency and openness are at our cultural core. I meet with every new hire to emphasize their voice is vital to our growth and success! We use feedback to actually make changes to ensure NinjaOne continues to be a world class place to work. I’m here to help our employees succeed now and grow them for future career opportunities.


Chief Revenue Officer

What are some things you learned at the company?

I came to Ninja with a passion for training and development, but my practical knowledge was limited to physical, face-to-face settings. I have enjoyed learning how to take my original strategies for developing in-person learning programs and translating them into mediums that are globally accessible.


Training and Development Manager

What are NinjaOne Perks + Benefits

Volunteer in local community
Partners with nonprofits
Open door policy
OKR operational model
Team based strategic planning
Open office floor plan
Flexible work schedule
Remote work program
Documented equal pay policy
Highly diverse management team
Mean gender pay gap below 10%
Hiring practices that promote diversity
Health Insurance + Wellness
Flexible Spending Account (FSA)
Dental insurance
Ninja offers two different dental plans depending on your needs. Both plans cover 100% of the cost of preventative care including x-rays.
Vision insurance
Ninja's vision insurance provides 100% coverage for annual exams, and lenses after a $15 copay. Frames and contact lenses are covered up to $150.
Health insurance
Ninja offers different plan options for our employees depending on their needs, both providing comprehensive coverage. We sponsor 80% of all employee premiums.
Life insurance
Financial & Retirement
Child Care & Parental Leave
Generous parental leave
Family medical leave
Vacation + Time Off
Unlimited vacation policy
Generous PTO
Paid holidays
Paid sick days
Office Perks
Company-sponsored outings
Free daily meals
Free snacks and drinks
Some meals provided
Company-sponsored happy hours
Onsite office parking
Onsite gym
Professional Development
Job training & conferences
Promote from within
Continuing education available during work hours
Online course subscriptions available
Customized development tracks

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