Director of Growth Marketing at GoDaddy

| Austin
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GoDaddy powers the world's largest cloud platform dedicated to small, independent ventures. Our mission is to empower entrepreneurs everywhere, making opportunity more inclusive for all. We're a trusted growth partner to over 20 million everyday entrepreneurs worldwide. We're empowering them to change the world if it doesn't quite fit them. To make their idea real. To grow it online. We help them do what they've been dreaming of and make the world they want. To learn more about us visit www.GoDaddy.com.

 

Location: Scottsdale, AZ or Kirkland, WA or San Francisco, CA, or Santa Clara, CA


What you'll get to do...

We are looking for a strategic marketing leader to lead growth marketing for our strategic product offerings at GoDaddy. In this role you will build marketing plans (audience, budget, metrics, channels) that drive adoption of GoDaddy domain and email offerings. The position is strategic, but also executional as necessary. The successful candidate possesses sharp business and ecosystem acumen, is results oriented and works collaboratively in a fast-paced environment. You are data driven and a curious learner to glean insights and tell a story based on data. You thrive in an ever changing, dynamic environment and lead cross functional teams in highly matrixed organization.

Responsibilities:

  • Create marketing strategy, establish OKRs, and monitor investments to deliver strong business results
  • Manage a portfolio of marketing programs including landing pages, social, OLV, paid search, mobile, affiliate, database and email marketing, to drive product engagement and reach ambitious revenue targets
  • Understand marketing channels and eco-system, the marketing funnel and optimize to deliver growth
  • Apply qualitative and quantitative research methods along with rigorous A/B testing to arrive at a strong hypothesis that will advance the business. Attribution and marketing mix optimization for key segments will be critical
  • Leads forecasting and planning efforts in order to deliver against business strategies
  • Proactively identify research needs to understand customers more intimately in order to deliver business results. Effectively segment customers to drive marketing strategy. Ensure broad marketing strategies and tactics incorporate customer, community and market insights.
  • Mentor, coach and advance a unified cross-functional team with a culture of excellence and clear system for understanding priorities, aligning to them and being accountable for delivering results

Your experience should include...

  • 10+ years of marketing experience across tech enabled consumer products, consulting, CPG or multi-sided global marketplaces. MBA preferred but not required.
  • Successfully built and shaped the planning and execution of multiple, complex marketing programs, e.g., experimentation, ROI monitoring, incrementally testing
  • Deep analytics background and a high degree of proficiency with rigorous data tools. Data-driven decision making within imperfect or incomplete information environments
  • Strong ability to develop creative briefs to inform creative execution for marketing strategies. Review, provide feedback and approvals in the creative development process.
  • Strong leadership presence and ability to lead directly and through influence to drive execution of strategy in a global organization with competing priorities
  • Knowledge of paid and funnel tracking platforms (e.g. Facebook Ad Manager, Google AdWords, Google Tag Manager, Google Analytics 360, MMP etc)

We've got your back...

Enjoy our many benefits (My Wallet), including paid time off, 401k, equity grants and parental leave. Join one of our employee resource groups (Culture). Continue to have a side hustle, if you have one (we love entrepreneurs, remember?). Most importantly, come as you are and make your own way.  


GoDaddy is proud to be an equal opportunity employer. We will not discriminate against any applicant or employee on the basis of age, race, color, ethnicity, national origin, citizenship, religion, creed, sex, sexual orientation, gender, gender identity or expression (including against any individual that is transitioning, has transitioned, or is perceived to be transitioning), marital status or civil partnership/union status, physical or mental disability, medical condition, pregnancy, childbirth, genetic information, military and veteran status, or any other basis prohibited by applicable federal, state or local law. GoDaddy will consider for employment qualified applicants with criminal histories in a manner consistent with local and federal requirements.

 

If you need help completing an application for a position with GoDaddy, please reach out to our Recruiting Team at [email protected]

 

GoDaddy doesn’t accept unsolicited resumes from recruiters or employment agencies.

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Technology we use

  • Engineering
    • C#Languages
    • GolangLanguages
    • JavaLanguages
    • JavascriptLanguages
    • PythonLanguages
    • RubyLanguages

Location

600 Congress Ave. Suite 1200, Austin, TX 78701

What are GoDaddy Perks + Benefits

GoDaddy Benefits Overview

Austin employees enjoy not one but two sweet office spaces situated downtown. Both locations are on Congress just a few blocks apart, close enough for teams in each building to join forces. Commuter benefits and easy access to public transportation make getting to work a breeze.

Our Sales Office features 360 degree views of downtown Austin and Town Lake, and has nearly 50,000 square feet of space designed with our customers and our culture in mind. The Austin corporate offices clock in at 33,000 square feet of space just a few blocks from the Capitol.

Austin is known for food and coffee, and GoDaddy’s offices are no exception. Employees enjoy kitchens stocked with snacks and drinks, and both offices are equipped with full service Houndstooth Coffee espresso bar.

Health Insurance & Wellness Benefits
Flexible Spending Account (FSA)
Disability Insurance
Dental Benefits
Vision Benefits
Health Insurance Benefits
Life Insurance
Pet Insurance
Wellness Programs
Retirement & Stock Options Benefits
401(K)
401(K) Matching
Company Equity
Employee Stock Purchase Plan
Performance Bonus
Child Care & Parental Leave Benefits
Child Care Benefits
Generous Parental Leave
Remote Work Program
Family Medical Leave
Adoption Assistance
Vacation & Time Off Benefits
Generous PTO
Paid Volunteer Time
Paid Holidays
Paid Sick Days
Perks & Discounts
Beer on Tap
Casual Dress
Commuter Benefits
Company Outings
Game Room
Stocked Kitchen
Happy Hours
Professional Development Benefits
Job Training & Conferences
Diversity Program
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